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Oct 2025
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Home/Insights/Retailers/mullenjewelers.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for mullenjewelers.commullenjewelers.com

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35.4K
Revenue
Oct 25
5.3K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$600-700
AOV
Oct 25
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MullenJewelers.com showcases an extensive selection of jewelry pieces for sale. The website offers a diverse range of rings, necklaces, bracelets, and earrings. Customers can explore an assortment of precious stones like diamonds, emeralds, and sapphires, set in various metals, including gold, silver, and platinum.

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mullenjewelers.com Annual Revenue and Growth

mullenjewelers.com's annual sales on its online store amounted to $767.8K in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$767.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mullenjewelers.com revenue by year

mullenjewelers.com's monthly revenueOVER TIME
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Over the past three months, mullenjewelers.com revenue has experienced decline of 16%, compared to the preceding three months.

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mullenjewelers.com revenue decline for last six months
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OVERVIEW
In October 2025, mullenjewelers.com generated $35,432 in online sales, significantly below the LUXURY median of $87,805, with a conversion rate of 0.50-1.00%, lagging behind the high of 2.82%. The average order value (AOV) ranged from $650 to $675, while the category's high AOV reached $984. With 5,282 sessions, mullenjewelers.com faced competition from the market leader, brilliantearth.com, which boasts revenues of $77,587,430, and pandora.net's impressive 13,541,880 sessions, illustrating the challenges mullenjewelers.com faces in a crowded online market.
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mullenjewelers.com competitors

In October 2025, mullenjewelers.com reported a revenue of $35,432 with 53 transactions and 5,282 sessions, boasting an average order value (AOV) of $650-675 and a conversion rate of 0.50-1.00%. In comparison, taylorcustomrings.com outperformed mullenjewelers.com with a revenue of $123,185, 140 transactions, and 18,457 sessions, along with an AOV of $875-900 and a similar conversion rate. On the lower end, tjazelle.com had a revenue of $7,616 with 74 transactions and 3,152 sessions, showcasing an AOV of $100-125 and a higher conversion rate of 2.00-2.50%. citizenwatch.com dominated with a revenue of $10,296,074, 20,579 transactions, and 1,876,559 sessions, having an AOV of $500-525 and a conversion rate of 1.00-1.50%. capecodjewelers.com fell in between with a revenue of $61,894, 183 transactions, and 9,743 sessions, presenting an AOV of $325-350 and a conversion rate of 1.50-2.00%.

taylorcustomrings.com screenshot
#1 taylorcustomrings.com
123.2K
Revenue
18.5K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
tjazelle.com screenshot
#2 tjazelle.com
7.6K
Revenue
3.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
citizenwatch.com screenshot
#3 citizenwatch.com
10.3M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
capecodjewelers.com screenshot
#4 capecodjewelers.com
61.9K
Revenue
9.7K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
one2threejewelry.com screenshot
#5 one2threejewelry.com
11.5K
Revenue
5.1K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
mullenjewelers.com vs top market performers
mullenjewelers.com
top retailers
conversion rate vs average order value for mullenjewelers.com and its competitors
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Revenue share by device at mullenjewelers.com

In October large majority of sales on mullenjewelers.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In October large majority of sales on mullenjewelers.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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mullenjewelers.com channels

Identify top traffic channels that drive growth for mullenjewelers.comand discover how performance of traffic channels has changed over time.

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mullenjewelers.com Google Ads spend

Evaluate mullenjewelers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mullenjewelers.com devices

Review mullenjewelers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mullenjewelers.com top markets

Explore mullenjewelers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mullenjewelers.com country & global rank

Assess the ranking of mullenjewelers.com among other retailers within its primary country and worldwide.

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