Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/murphydoor.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for murphydoor.commurphydoor.com

Start benchmarking for free
Sign in with GoogleSign up with Google
344.6K
Revenue
Dec 25
172.7K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$1200-1300
AOV
Dec 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Murphydoor.com is an online platform that offers a range of hidden doors, bookshelves, and cabinets for residential and commercial use. They specialize in creating innovative furniture solutions that blend seamlessly into any space while providing functional storage solutions and concealed entryways.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

murphydoor.com Annual Revenue and Growth

murphydoor.com's annual sales on its online store amounted to $4.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.5M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
murphydoor.com revenue by year

murphydoor.com's monthly revenueOVER TIME
View real-time data

Over the past three months, murphydoor.com revenue has experienced growth of 34%, compared to the preceding three months.

View real-time data
murphydoor.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, murphydoor.com generated $344,607 in online sales, significantly exceeding the home_and_garden median of $114,229, but far below the leader, homedepot.com, at $1.5 billion. The site's conversion rate ranged from 0.00-0.50%, lagging behind the home_and_garden average of 3.32% and near the lower end of 0.7%. With an average order value (AOV) of $1,225-$1,250, murphydoor.com performed well above the sector’s high of $667. The website attracted 172,706 sessions, greatly surpassing the median of 33,723 yet dwarfed by homedepot.com's staggering 141 million sessions.
Read more

murphydoor.com competitors

In December 2025, murphydoor.com generated $344,607 in revenue from 276 transactions and 172,706 sessions, with an average order value (AOV) of $1225-$1250 and a conversion rate of 0.00-0.50%. Compared to its competitors, cshardware.com had lower revenue at $244,853 but a higher number of transactions (421) and a higher conversion rate of 1.00-1.50%, despite having fewer sessions (36,079). murphybeddepot.com outperformed murphydoor.com in revenue with $405,280 from 326 transactions and 58,748 sessions, sharing the same AOV range and having a slightly higher conversion rate of 0.50-1.00%. rustica.com significantly surpassed all competitors with $1,760,091 in revenue from 1,851 transactions and 329,189 sessions, with an AOV of $950-$975 and a conversion rate of 0.50-1.00%. Overall, while murphydoor.com performed well, especially in terms of AOV consistency, it lagged behind in revenue compared to its competitors.

cshardware.com screenshot
#1 cshardware.com
244.9K
Revenue
36.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
murphybeddepot.com screenshot
#2 murphybeddepot.com
405.3K
Revenue
58.7K
Sessions
0.5-1.0%
Conv. rate
$1200-1300
AOV
rustica.com screenshot
#3 rustica.com
1.8M
Revenue
329.2K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
murphydoor.com vs top market performers
murphydoor.com
top retailers
conversion rate vs average order value for murphydoor.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at murphydoor.com

In December large majority of sales on murphydoor.com, 96% was finalized on desktop devices, with 4.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on murphydoor.com, 96% was finalized on desktop devices, with 4.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

murphydoor.com channels

Identify top traffic channels that drive growth for murphydoor.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

murphydoor.com Google Ads spend

Evaluate murphydoor.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

murphydoor.com devices

Review murphydoor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

murphydoor.com top markets

Explore murphydoor.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

murphydoor.com country & global rank

Assess the ranking of murphydoor.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard