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Aug 2025
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Home/Insights/Retailers/murphydoor.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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243.6K
Revenue
Aug 25
154.8K
Sessions
Aug 25
0.0-0.5%
Conv. rate
Aug 25
$1100-1200
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Murphydoor.com is an online platform that offers a range of hidden doors, bookshelves, and cabinets for residential and commercial use. They specialize in creating innovative furniture solutions that blend seamlessly into any space while providing functional storage solutions and concealed entryways.

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murphydoor.com Annual Revenue and Growth

murphydoor.com's annual sales on its online store amounted to $4.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
murphydoor.com revenue by year

murphydoor.com's monthly revenueOVER TIME
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Over the past three months, murphydoor.com revenue has experienced decline of 7.6%, compared to the preceding three months.

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murphydoor.com revenue decline for last six months
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OVERVIEW
In August 2025, murphydoor.com, an online store in the home_and_garden category, generated $243,561 in revenue, with a median of $117,963. The conversion rate ranged from 0.00% to 0.50%, with a high of 3.29% and a low of 0.61%. The Average Order Value (AOV) fell between $1175 and $1200, compared to a high of $672 and a low of $91 in the industry. With 154,795 sessions, murphydoor.com surpassed the median of 36,030, but was significantly below the highest recorded 175,975,033 sessions of homedepot.com.
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murphydoor.com competitors

In August 2025, murphydoor.com generated $243,561 in revenue from 205 transactions and 154,795 sessions, with an average order value (AOV) ranging from $1175 to $1200 and a conversion rate of 0.00-0.50. When compared to its competitors, cshardware.com brought in $120,657 in revenue from 242 transactions and 34,406 sessions, with an AOV of $475-$500 and a conversion rate of 0.50-1.00. murphybeddepot.com outperformed both, with $411,121 in revenue from 312 transactions and 55,874 sessions, an AOV of $1300-$1325, and a conversion rate of 0.50-1.00. rustica.com led the pack with $1,931,538 in revenue from 1,972 transactions and 287,456 sessions, with an AOV of $975-$1000 and a conversion rate of 0.50-1.00. Overall, murphydoor.com falls in the middle in terms of revenue, transactions, and sessions, with room for improvement in AOV and conversion rate to compete more effectively with its rivals.

cshardware.com screenshot
#1 cshardware.com
120.7K
Revenue
34.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
murphybeddepot.com screenshot
#2 murphybeddepot.com
411.1K
Revenue
55.9K
Sessions
0.5-1.0%
Conv. rate
$1300-1400
AOV
rustica.com screenshot
#3 rustica.com
1.9M
Revenue
287.5K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
murphydoor.com vs top market performers
murphydoor.com
top retailers
conversion rate vs average order value for murphydoor.com and its competitors
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Revenue share by device at murphydoor.com

In August large majority of sales on murphydoor.com, 96% was finalized on desktop devices, with 4.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on murphydoor.com, 96% was finalized on desktop devices, with 4.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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murphydoor.com channels

Identify top traffic channels that drive growth for murphydoor.comand discover how performance of traffic channels has changed over time.

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murphydoor.com Google Ads spend

Evaluate murphydoor.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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murphydoor.com devices

Review murphydoor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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murphydoor.com top markets

Explore murphydoor.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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murphydoor.com country & global rank

Assess the ranking of murphydoor.com among other retailers within its primary country and worldwide.

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