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Nov 2025
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Home/Insights/Retailers/myessentia.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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65.8K
Revenue
Nov 25
25.6K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$1000-1100
AOV
Nov 25
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MyEssentia.com is a website that offers a variety of products for sale. This online platform specializes in selling mattresses and sleep-related products. They provide customers with a wide range of mattress options made from organic materials, aiming to enhance sleep quality and overall well-being.

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myessentia.com Annual Revenue and Growth

myessentia.com's annual sales on its online store amounted to $1.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
myessentia.com revenue by year

myessentia.com's monthly revenueOVER TIME
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Over the past three months, myessentia.com revenue has experienced decline of 36%, compared to the preceding three months.

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myessentia.com revenue decline for last six months
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OVERVIEW
In November 2025, myessentia.com generated $65,844 in online sales with a conversion rate between 0.00-0.50%, significantly lower than the home and garden/furniture industry median of $161,311 and the high of 2.15%. Its average order value (AOV) ranged from $1,050 to $1,075, below the industry high of $1,216, while sessions totaled 25,553, well below the median of 35,904 and far from the leading ikea.com with 239,654,083 sessions. Overall, myessentia.com shows room for growth in conversion rates and overall revenue within the competitive landscape of the furniture sector.
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myessentia.com competitors

In November 2025, myessentia.com generated $65,844 in revenue from 62 transactions and 25,553 sessions with an average order value (AOV) between $1050 and $1075 and a conversion rate ranging from 0.00% to 0.50%. In comparison, naturepedic.com outperformed myessentia.com with $2,408,557 in revenue, 5,028 transactions, and 308,452 sessions. The AOV for naturepedic.com was between $475 and $500, with a conversion rate of 1.50% to 2.00%. Another competitor, allergystore.com, had $92,427 in revenue, 435 transactions, and 18,153 sessions, with an AOV of $200 to $225 and a conversion rate of 2.00% to 2.50%. Overall, myessentia.com fell behind in terms of revenue, transactions, sessions, AOV, and conversion rate compared to its competitors in the online mattress and bedding industry.

naturepedic.com screenshot
#1 naturepedic.com
2.4M
Revenue
308.5K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
allergystore.com screenshot
#2 allergystore.com
92.4K
Revenue
18.2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
myessentia.com vs top market performers
myessentia.com
top retailers
conversion rate vs average order value for myessentia.com and its competitors
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Revenue share by device at myessentia.com

In November large majority of sales on myessentia.com, 91% was finalized on desktop devices, with 8.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on myessentia.com, 91% was finalized on desktop devices, with 8.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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myessentia.com channels

Identify top traffic channels that drive growth for myessentia.comand discover how performance of traffic channels has changed over time.

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myessentia.com Google Ads spend

Evaluate myessentia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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myessentia.com devices

Review myessentia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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myessentia.com top markets

Explore myessentia.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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myessentia.com country & global rank

Assess the ranking of myessentia.com among other retailers within its primary country and worldwide.

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