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Oct 2025
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Home/Insights/Retailers/myessentia.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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46.1K
Revenue
Oct 25
17.5K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$1000-1100
AOV
Oct 25
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MyEssentia.com is a website that offers a variety of products for sale. This online platform specializes in selling mattresses and sleep-related products. They provide customers with a wide range of mattress options made from organic materials, aiming to enhance sleep quality and overall well-being.

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myessentia.com Annual Revenue and Growth

myessentia.com's annual sales on its online store amounted to $1.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
myessentia.com revenue by year

myessentia.com's monthly revenueOVER TIME
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Over the past three months, myessentia.com revenue has experienced decline of 24%, compared to the preceding three months.

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myessentia.com revenue decline for last six months
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OVERVIEW
In October 2025, myessentia.com, operating in the home and garden furniture sector, generated online sales revenue of $46,061, significantly below the industry median of $150,687, with a conversion rate ranging from 0.00-0.50%, far lower than the high benchmark of 2.13%. The average order value (AOV) stood at $1,050-1,075, under the industry high of $1,221. Additionally, myessentia.com recorded 17,514 sessions, contrasting sharply with the industry median of 35,438 sessions and far below ikea.com's leading 238,858,819 sessions, highlighting areas for potential growth and improvement in traffic and sales conversion strategies.
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myessentia.com competitors

In October 2025, myessentia.com reported revenue of $46,061 from 43 transactions and 17,514 sessions, with an average order value (AOV) ranging from $1050 to $1075 and a conversion rate of 0.00-0.50%. Comparatively, naturepedic.com generated $1,376,151 in revenue from 2,743 transactions and 217,703 sessions, with an AOV of $500-$525 and a conversion rate of 1.00-1.50%. On the other hand, allergystore.com had revenue of $119,839 from 619 transactions and 27,675 sessions, with an AOV of $175-$200 and a conversion rate of 2.00-2.50%. While myessentia.com had a lower revenue and conversion rate than its competitors, it boasted a higher AOV and may benefit from further optimizing its conversion rate to improve performance and competitiveness in the market.

naturepedic.com screenshot
#1 naturepedic.com
1.4M
Revenue
217.7K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
allergystore.com screenshot
#2 allergystore.com
119.8K
Revenue
27.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
myessentia.com vs top market performers
myessentia.com
top retailers
conversion rate vs average order value for myessentia.com and its competitors
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Revenue share by device at myessentia.com

In October large majority of sales on myessentia.com, 91% was finalized on desktop devices, with 8.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on myessentia.com, 91% was finalized on desktop devices, with 8.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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myessentia.com channels

Identify top traffic channels that drive growth for myessentia.comand discover how performance of traffic channels has changed over time.

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myessentia.com Google Ads spend

Evaluate myessentia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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myessentia.com devices

Review myessentia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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myessentia.com top markets

Explore myessentia.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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myessentia.com country & global rank

Assess the ranking of myessentia.com among other retailers within its primary country and worldwide.

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