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Dec 2025
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Home/Insights/Retailers/mymuesli.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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619K
Revenue
Dec 25
365.1K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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mymuesli.com is a website that offers an extensive selection of cereals ranging from classic blends to customized mixes. With various options for grains, fruits, and coatings, customers can create their own unique cereal combinations. The site also includes information on nutrition facts, ingredients, and provides a seamless shopping experience.

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mymuesli.com Annual Revenue and Growth

mymuesli.com's annual sales on its online store amounted to $24.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$24.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mymuesli.com revenue by year

mymuesli.com's monthly revenueOVER TIME
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Over the past three months, mymuesli.com revenue has experienced growth of 78%, compared to the preceding three months.

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mymuesli.com revenue growth for last six months
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OVERVIEW
In December 2025, mymuesli.com, operating in the food and drink/groceries sector, achieved impressive online sales revenue of $619,040, significantly surpassing the median of $58,922, while maintaining a conversion rate between 2.50% and 3.00%, close to the high benchmark of 6.41%. Their average order value (AOV) ranged from $50 to $75, indicating healthy consumer spending compared to the high AOV of $182, and with 365,059 sessions, mymuesli.com performed well against the sector median of 19,185, showcasing a strong position in a competitive market, although still distant from industry leader kroger.com’s staggering metrics.
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mymuesli.com competitors

In December 2025, mymuesli.com generated a revenue of $619,040 from 10,633 transactions with 365,059 sessions, boasting an Average Order Value (AOV) ranging from $50 to $75 and a conversion rate of 2.50-3.00%. In comparison, one of its competitors, 3bears.de, had a revenue of $60,192 from 2,040 transactions and 59,786 sessions, with an AOV between $25 and $50 and a conversion rate of 3.00-3.50%. On the other hand, another competitor, violey.com, outperformed both mymuesli.com and 3bears.de with a revenue of $980,821 from 3,849 transactions and 98,919 sessions, featuring an impressive AOV of $250 to $275 and a conversion rate of 3.50-4.00%. Despite mymuesli.com holding its ground, violey.com clearly stands out in terms of revenue, AOV, and conversion rate among the competitors in the muesli market.

3bears.de screenshot
#1 3bears.de
60.2K
Revenue
59.8K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
violey.com screenshot
#2 violey.com
980.8K
Revenue
98.9K
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
mymuesli.com vs top market performers
mymuesli.com
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conversion rate vs average order value for mymuesli.com and its competitors
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Revenue share by device at mymuesli.com

In December large majority of sales on mymuesli.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In December large majority of sales on mymuesli.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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mymuesli.com channels

Identify top traffic channels that drive growth for mymuesli.comand discover how performance of traffic channels has changed over time.

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mymuesli.com Google Ads spend

Evaluate mymuesli.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mymuesli.com devices

Review mymuesli.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mymuesli.com top markets

Explore mymuesli.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mymuesli.com country & global rank

Assess the ranking of mymuesli.com among other retailers within its primary country and worldwide.

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