Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Oct 2025
All countries
Home/Insights/Retailers/nailboo.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for nailboo.comnailboo.com

Start benchmarking for free
Sign in with GoogleSign up with Google
212.5K
Revenue
Oct 25
147.5K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
Loading...

Nailboo was created with a simple vision: create salon-grade nail products available in easy-to-use at-home-kits. Everything you need to create perfect salon-grade nails is available in every kit. All of our powders are cruelty free and vegan friendly.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

nailboo.com's monthly revenueOVER TIME
View real-time data

Over the past three months, nailboo.com revenue has experienced decline of 15%, compared to the preceding three months.

View real-time data
nailboo.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In October 2025, nailboo.com generated $212,491 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $41,294, with a conversion rate of 2.00-2.50%, which is within the industry's range but below the high of 4.65%. The average order value (AOV) was between $50-75, lower than the category's peak of $202, while it recorded 147,548 sessions, substantially above the median of 18,156 but dwarfed by sephora.com's impressive 49,510,502 sessions, indicating nailboo.com is performing well, yet still faces competitive pressures in a thriving market.
Read more

nailboo.com competitors

In October 2025, when comparing nailboo.com to its competitors, nailboo.com falls behind in terms of revenue with $212,491, in contrast to beyondpolish.com with $1,019,356. However, nailboo.com has a higher revenue than revelnail.com, which only made $67,021. In terms of transactions, nailboo.com had 3,394, while maniology.com had 4,653 and beyondpolish.com had 14,187. The number of sessions on nailboo.com was 147,548, lower than maniology.com with 162,674 and beyondpolish.com with 269,531. However, nailboo.com had a comparable AOV of $50-75 with maniology.com and beyondpolish.com. Additionally, nailboo.com had a conversion rate of 2.00-2.50%, falling between the rates of its competitors maniology.com with 2.50-3.00% and beyondpolish.com with 5.00-5.50%.

revelnail.com screenshot
#1 revelnail.com
67K
Revenue
52.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
maniology.com screenshot
#2 maniology.com
262.5K
Revenue
162.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
beyondpolish.com screenshot
#3 beyondpolish.com
1M
Revenue
269.5K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
falseeyelashes.co.uk screenshot
#4 falseeyelashes.co.uk
175.3K
Revenue
73K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
modelones.com screenshot
#5 modelones.com
57.4K
Revenue
102.8K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
nailboo.com vs top market performers
nailboo.com
top retailers
conversion rate vs average order value for nailboo.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at nailboo.com

In October large majority of sales on nailboo.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In October large majority of sales on nailboo.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

nailboo.com channels

Identify top traffic channels that drive growth for nailboo.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

nailboo.com Google Ads spend

Evaluate nailboo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

nailboo.com devices

Review nailboo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

nailboo.com top markets

Explore nailboo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

nailboo.com country & global rank

Assess the ranking of nailboo.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard