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Jul 2025
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Home/Insights/Retailers/nailboo.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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306K
Revenue
185.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
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Nailboo was created with a simple vision: create salon-grade nail products available in easy-to-use at-home-kits. Everything you need to create perfect salon-grade nails is available in every kit. All of our powders are cruelty free and vegan friendly.

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nailboo.com's revenueOVER TIME
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Over the past three months, nailboo.com revenue has experienced growth of 32%, compared to the preceding three months.

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nailboo.com revenue growth for last six months
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OVERVIEW
In July 2025, nailboo.com, a BEAUTY AND COSMETICS website, generated $305,981 in revenue from online sales, with a conversion rate ranging from 2.00-2.50% and an average order value (AOV) of $50-75. Compared to the industry, nailboo.com's revenue exceeded the median of $48,182, but fell short of the highest earner, themancompany.com, with $113,233,299. The website received 185,691 sessions, surpassing the median of 20,909, while still lagging behind the top performer, sephora.com, with 41,064,568 sessions. Overall, nailboo.com demonstrated solid performance metrics within its industry.
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nailboo.com competitors

In July 2025, nailboo.com outperformed some of its competitors in terms of revenue, with a total of $305,981. However, in comparison to beyondpolish.com, which generated $1,068,599 in revenue, nailboo.com falls behind. nailboo.com had 4,513 transactions and 185,691 sessions, with an average order value (AOV) ranging between $50-75 and a conversion rate of 2.00-2.50%. In contrast, beyondpolish.com had significantly higher transaction and session numbers, with an AOV of $75-100 and a conversion rate of 4.50-5.00%. While nailboo.com performed better than some competitors like revelnail.com, clutchnails.com, and rossinails.com in terms of revenue and conversion rate, it still has room for improvement to compete with top performers like maniology.com and beyondpolish.com in the nail industry.

revelnail.com screenshot
#1 revelnail.com
125.8K
Revenue
86.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
clutchnails.com screenshot
#2 clutchnails.com
3.3K
Revenue
2.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
rossinails.com screenshot
#3 rossinails.com
1.9K
Revenue
505.4
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
maniology.com screenshot
#4 maniology.com
239.1K
Revenue
162.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
beyondpolish.com screenshot
#5 beyondpolish.com
1.1M
Revenue
286.8K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
nailboo.com vs top market performers
nailboo.com
top retailers
conversion rate vs average order value for nailboo.com and its competitors
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Revenue share by device at nailboo.com

In July large majority of sales on nailboo.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In July large majority of sales on nailboo.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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brands overtime comparison

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nailboo.com channels

Identify top traffic channels that drive growth for nailboo.comand discover how performance of traffic channels has changed over time.

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nailboo.com Google Ads spend

Evaluate nailboo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nailboo.com devices

Review nailboo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nailboo.com top markets

Explore nailboo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nailboo.com country & global rank

Assess the ranking of nailboo.com among other retailers within its primary country and worldwide.

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