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Jan 2026
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Home/Insights/Retailers/napapijri.co.uk
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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61.1K
Revenue
Jan 26
39.5K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Napapijri.co.uk is an online platform offering a range of products for sale. The website features a wide selection of clothing items for men, women, and children. Their inventory includes jackets, sweatshirts, t-shirts, trousers, accessories, and footwear. Additionally, the site provides information on shipping, returns, and customer service options.

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napapijri.co.uk Annual Revenue and Growth

napapijri.co.uk's annual sales on its online store amounted to $1.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
napapijri.co.uk revenue by year

napapijri.co.uk's monthly revenueOVER TIME
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Over the past three months, napapijri.co.uk revenue has experienced growth of 515%, compared to the preceding three months.

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napapijri.co.uk revenue growth for last six months
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OVERVIEW
In January 2026, napapijri.co.uk generated $61,065 in online sales, below the industry median of $91,806, with a conversion rate between 1.50-2.00%, lower than the high of 3.1% and above the low of 0.69%. Its average order value (AOV) ranged from $100-125, significantly lower than the high of $390, and sessions reached 39,534, slightly above the median of 38,909, while the leading competitor, shein.com, achieved an astounding $809,875,018 in revenue and 279,580,739 sessions, highlighting the competitive landscape within the FASHION AND APPAREL sector.
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napapijri.co.uk competitors

In January 2026, napapijri.co.uk generated a revenue of $61,065 from 604 transactions and 39,534 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, aktivstyle.com had a revenue of $16,358 from 100 transactions and 12,124 sessions, with an AOV of $150-175 and a conversion rate of 0.50-1.00%. designerwear.co.uk outperformed both with a revenue of $722,679 from 3,985 transactions and 164,319 sessions, an AOV of $175-200, and a conversion rate of 2.00-2.50%. unionbay.com fell in between, with a revenue of $168,806 from 2,508 transactions and 85,794 sessions, an AOV of $50-75, and a conversion rate of 2.50-3.00%. Despite having a lower revenue and session count, napapijri.co.uk had a competitive conversion rate within the range of its peers.

aktivstyle.com screenshot
#1 aktivstyle.com
16.4K
Revenue
12.1K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
designerwear.co.uk screenshot
#2 designerwear.co.uk
722.7K
Revenue
164.3K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
unionbay.com screenshot
#3 unionbay.com
168.8K
Revenue
85.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
napapijri.co.uk vs top market performers
napapijri.co.uk
top retailers
conversion rate vs average order value for napapijri.co.uk and its competitors
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Revenue share by device at napapijri.co.uk

In January large majority of sales on napapijri.co.uk, 93% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 6.5% of sales coming from desktop devices.

In January large majority of sales on napapijri.co.uk, 93% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 6.5% of sales coming from desktop devices.
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napapijri.co.uk channels

Identify top traffic channels that drive growth for napapijri.co.ukand discover how performance of traffic channels has changed over time.

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napapijri.co.uk Google Ads spend

Evaluate napapijri.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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napapijri.co.uk devices

Review napapijri.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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napapijri.co.uk top markets

Explore napapijri.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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napapijri.co.uk country & global rank

Assess the ranking of napapijri.co.uk among other retailers within its primary country and worldwide.

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