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May 2025
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Home/Insights/Retailers/naturalannieessentials.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.2K
Revenue
2.5K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
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NaturalAnnieEssentials.com is an online platform that sells a range of all-natural products. Their inventory includes handcrafted soy candles, body care essentials like bath salts and lotion bars, along with eco-friendly home goods. They prioritize sustainability and offer popular items such as room sprays and soy melts.

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naturalannieessentials.com's revenueOVER TIME
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Over the past three months, naturalannieessentials.com revenue has experienced decline of 46%, compared to the preceding three months.

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naturalannieessentials.com revenue decline for last six months
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OVERVIEW
naturalannieessentials.com, a BEAUTY AND COSMETICS website, had a revenue of $1,214 in May 2025 compared to a median of $46,882, with ulta.com leading at $96,002,620. The conversion rate ranged from 0.00-0.50%, lower than the 4.51% high in the industry and 1.17% low. Average order value (AOV) was $125-150, falling short of the $213 high and $53 low. With 2,459 sessions, it lagged behind sephora.com's 38,510,361, but exceeded the industry median of 19,997 sessions.
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naturalannieessentials.com competitors

In May 2025, naturalannieessentials.com reported revenue of $1,214 with 9 transactions and 2,459 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate between 0.00-0.50%. Comparing these metrics to its competitors, we see that Silver Dollar Candle Co. generated $3,754 in revenue from 27 transactions and 869 sessions, with a higher conversion rate of 3.00-3.50%. Noted Candles achieved $5,542 in revenue with 58 transactions and 1,963 sessions, showcasing a lower AOV of $75-100 but a higher conversion rate of 2.50-3.00%. Banter and Bliss and Gourmet Candle Org both fell in between, while Nomad Noe led the pack with $10,954 in revenue from 112 transactions and 4,204 sessions, maintaining a consistent AOV of $75-100 and conversion rate of 2.50-3.00%.

silverdollarcandle.com screenshot
#1 silverdollarcandle.com
3.8K
Revenue
869.2
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
gourmetcandle.org screenshot
#2 gourmetcandle.org
4.4K
Revenue
1.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
notedcandles.com screenshot
#3 notedcandles.com
5.5K
Revenue
2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
banterandbliss.com screenshot
#4 banterandbliss.com
3.4K
Revenue
2.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
nomadnoe.com screenshot
#5 nomadnoe.com
11K
Revenue
4.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
naturalannieessentials.com vs top market performers
naturalannieessentials.com
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conversion rate vs average order value for naturalannieessentials.com and its competitors
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Revenue share by device at naturalannieessentials.com

In May large majority of sales on naturalannieessentials.com, 71% was finalized on mobile devices, with 29% of sales coming from desktop devices.

In May large majority of sales on naturalannieessentials.com, 71% was finalized on mobile devices, with 29% of sales coming from desktop devices.
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naturalannieessentials.com channels

Identify top traffic channels that drive growth for naturalannieessentials.comand discover how performance of traffic channels has changed over time.

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naturalannieessentials.com Google Ads spend

Evaluate naturalannieessentials.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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naturalannieessentials.com devices

Review naturalannieessentials.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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naturalannieessentials.com top markets

Explore naturalannieessentials.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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naturalannieessentials.com country & global rank

Assess the ranking of naturalannieessentials.com among other retailers within its primary country and worldwide.

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