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May 2026
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Home/Insights/Retailers/newwavetoys.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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9.9K
Revenue
May 26
15.2K
Sessions
May 26
0.0-0.5%
Conv. rate
May 26
$175-200
AOV
May 26
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Newwavetoys.com is a website that offers a range of collectible retro gaming products. Their product offerings include mini arcade cabinets meticulously designed to resemble historic and popular arcade machines. Additionally, they sell accessories and add-ons to enhance the gaming experience, appealing to fans of video game nostalgia and retro gaming enthusiasts.

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newwavetoys.com Annual Revenue and Growth

newwavetoys.com's annual sales on its online store amounted to $259.1K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$259.1K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
newwavetoys.com revenue by year

newwavetoys.com's monthly revenueOVER TIME
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Over the past three months, newwavetoys.com revenue has experienced decline of 62%, compared to the preceding three months.

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newwavetoys.com revenue decline for last six months
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OVERVIEW
In May 2026, newwavetoys.com generated $9,883 in online sales, significantly below the industry median of $52,599, with a conversion rate of 0.00-0.50%, far from the high of 3.76%. The Average Order Value (AOV) ranged from $175-200, lower than the sector's high of $404. The site recorded 15,219 sessions, just shy of the median of 17,866, contrasting with industry leader tcgplayer.com's remarkable revenue of $119,309,528 and lego.com's staggering sessions at 56,198,658, indicating room for growth and increased engagement in the competitive games sector.
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newwavetoys.com competitors

In May 2026, newwavetoys.com generated $9,883 in revenue from 53 transactions, with 15,219 sessions, indicating a conversion rate between 0.00% and 0.50%. In comparison, cooluli.com outperformed with $19,862 in revenue, 133 transactions, and 6,849 sessions, showcasing a stronger conversion rate of 1.50% to 2.00%. arcadeshock.com excelled further with revenue of $36,343 from 458 transactions and 54,284 sessions, maintaining a conversion rate of 0.50% to 1.00%. However, horiusa.com stands out dramatically, generating $409,511 from 2,072 transactions over 166,247 sessions, achieving a conversion rate of 1.00% to 1.50%. While newwavetoys.com operates within a niche, it lags behind its competitors in both revenue and conversion rates, reflecting opportunities for growth in its digital marketing and sales strategies.

cooluli.com screenshot
#1 cooluli.com
19.9K
Revenue
6.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
arcadeshock.com screenshot
#2 arcadeshock.com
36.3K
Revenue
54.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
horiusa.com screenshot
#3 horiusa.com
409.5K
Revenue
166.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
newwavetoys.com vs top market performers
newwavetoys.com
top retailers
conversion rate vs average order value for newwavetoys.com and its competitors
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Revenue share by device at newwavetoys.com

In May large majority of sales on newwavetoys.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In May large majority of sales on newwavetoys.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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newwavetoys.com channels

Identify top traffic channels that drive growth for newwavetoys.comand discover how performance of traffic channels has changed over time.

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newwavetoys.com Google Ads spend

Evaluate newwavetoys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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newwavetoys.com devices

Review newwavetoys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newwavetoys.com top markets

Explore newwavetoys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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newwavetoys.com country & global rank

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