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Home/Insights/Retailers/newwavetoys.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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14.1K
Revenue
Sep 25
21.2K
Sessions
Sep 25
0.0-0.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Newwavetoys.com is a website that offers a range of collectible retro gaming products. Their product offerings include mini arcade cabinets meticulously designed to resemble historic and popular arcade machines. Additionally, they sell accessories and add-ons to enhance the gaming experience, appealing to fans of video game nostalgia and retro gaming enthusiasts.

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newwavetoys.com Annual Revenue and Growth

newwavetoys.com's annual sales on its online store amounted to $780.1K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$780.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
newwavetoys.com revenue by year

newwavetoys.com's monthly revenueOVER TIME
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Over the past three months, newwavetoys.com revenue has experienced growth of 10%, compared to the preceding three months.

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newwavetoys.com revenue growth for last six months
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OVERVIEW
In September 2025, newwavetoys.com, operating in the GAMES industry, generated $14,081 in online sales with a conversion rate between 0.00-0.50%, significantly lower than the industry median of 3.83%. Their average order value (AOV) ranged from $150 to $175, compared to a high of $447 in the sector. The site attracted 21,215 sessions, below the median of 28,356 sessions, while tcgplayer.com dominated revenue with $124,935,425 and lego.com led in sessions at 48,909,019, highlighting the challenges newwavetoys.com faces in this competitive market.
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newwavetoys.com competitors

In September 2025, when comparing newwavetoys.com to its competitors, newwavetoys.com falls behind in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. While newwavetoys.com generated $14,081 in revenue from 81 transactions and 21,215 sessions with an AOV of $150-175 and a conversion rate of 0.00-0.50, its competitor cooluli.com outperformed it with $14,849 in revenue from 110 transactions and 5,949 sessions, with an AOV of $125-150 and a conversion rate of 1.50-2.00. Another competitor, arcadeshock.com, surpassed newwavetoys.com with $31,463 in revenue from 412 transactions and 50,675 sessions, with an AOV of $75-100 and a conversion rate of 0.50-1.00. The top-performing competitor, horiusa.com, generated $364,881 in revenue from 1,851 transactions and 145,723 sessions, with an AOV of $175-200 and a conversion rate of 1.00-1.50.

cooluli.com screenshot
#1 cooluli.com
14.8K
Revenue
5.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
arcadeshock.com screenshot
#2 arcadeshock.com
31.5K
Revenue
50.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
horiusa.com screenshot
#3 horiusa.com
364.9K
Revenue
145.7K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
newwavetoys.com vs top market performers
newwavetoys.com
top retailers
conversion rate vs average order value for newwavetoys.com and its competitors
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Revenue share by device at newwavetoys.com

In September large majority of sales on newwavetoys.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In September large majority of sales on newwavetoys.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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newwavetoys.com channels

Identify top traffic channels that drive growth for newwavetoys.comand discover how performance of traffic channels has changed over time.

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newwavetoys.com Google Ads spend

Evaluate newwavetoys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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newwavetoys.com devices

Review newwavetoys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newwavetoys.com top markets

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newwavetoys.com country & global rank

Assess the ranking of newwavetoys.com among other retailers within its primary country and worldwide.

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