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Home/Insights/Retailers/newwavetoys.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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40.2K
Revenue
Jan 26
20.8K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$175-200
AOV
Jan 26
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Newwavetoys.com is a website that offers a range of collectible retro gaming products. Their product offerings include mini arcade cabinets meticulously designed to resemble historic and popular arcade machines. Additionally, they sell accessories and add-ons to enhance the gaming experience, appealing to fans of video game nostalgia and retro gaming enthusiasts.

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newwavetoys.com Annual Revenue and Growth

newwavetoys.com's annual sales on its online store amounted to $259.1K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$259.1K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
newwavetoys.com revenue by year

newwavetoys.com's monthly revenueOVER TIME
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Over the past three months, newwavetoys.com revenue has experienced growth of 120%, compared to the preceding three months.

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newwavetoys.com revenue growth for last six months
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OVERVIEW
In January 2026, newwavetoys.com generated $40,222 in online sales, significantly below the industry median of $97,679, with a conversion rate of 1.00-1.50%, falling short of the high benchmark of 3.81%. The Average Order Value (AOV) ranged between $175-200, again under the industry high of $407. With 20,769 sessions, newwavetoys.com trails the median of 29,991 sessions in the GAMES sector and is far behind the leader, lego.com, which boasts 72,670,697 sessions. These metrics indicate a need for strategic improvements to enhance sales and engagement in a competitive landscape.
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newwavetoys.com competitors

In January 2026, newwavetoys.com reported a revenue of $40,222 with 222 transactions and 20,769 sessions, boasting an average order value (AOV) range of $175-$200 and a conversion rate of 1.00-1.50%. In comparison, cooluli.com had a revenue of $31,867 with 265 transactions and 10,524 sessions, an AOV range of $100-$125, and a higher conversion rate of 2.50-3.00%. arcadeshock.com reported revenue of $32,156 with 483 transactions and 46,055 sessions, a lower AOV range of $50-$75, but a similar conversion rate of 1.00-1.50% as newwavetoys.com. On the other hand, horiusa.com outperformed them all with a significantly higher revenue of $446,411, 2,290 transactions, 174,032 sessions, an AOV range of $175-$200 (similar to newwavetoys.com), and a matching conversion rate of 1.00-1.50%.

cooluli.com screenshot
#1 cooluli.com
31.9K
Revenue
10.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
arcadeshock.com screenshot
#2 arcadeshock.com
32.2K
Revenue
46.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
horiusa.com screenshot
#3 horiusa.com
446.4K
Revenue
174K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
newwavetoys.com vs top market performers
newwavetoys.com
top retailers
conversion rate vs average order value for newwavetoys.com and its competitors
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Revenue share by device at newwavetoys.com

In January large majority of sales on newwavetoys.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In January large majority of sales on newwavetoys.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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newwavetoys.com channels

Identify top traffic channels that drive growth for newwavetoys.comand discover how performance of traffic channels has changed over time.

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newwavetoys.com Google Ads spend

Evaluate newwavetoys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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newwavetoys.com devices

Review newwavetoys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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newwavetoys.com top markets

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newwavetoys.com country & global rank

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