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Home/Insights/Retailers/nicholasthelabel.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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30.1K
Revenue
Nov 25
8.6K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Nicholas The Label is an online retailer selling a variety of clothing items for both men and women. Their collections include trendy and fashionable clothes such as dresses, tops, pants, and activewear. The website showcases a range of different styles, aiming to appeal to diverse fashion preferences and tastes.

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nicholasthelabel.com Annual Revenue and Growth

nicholasthelabel.com's annual sales on its online store amounted to $239.9K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$239.9K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
nicholasthelabel.com revenue by year

nicholasthelabel.com's monthly revenueOVER TIME
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Over the past three months, nicholasthelabel.com revenue has experienced decline of 11%, compared to the preceding three months.

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nicholasthelabel.com revenue decline for last six months
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OVERVIEW
In November 2025, nicholasthelabel.com, operating in the FASHION AND APPAREL sector, generated $30,121 in online sales with a conversion rate between 1.50-2.00%, notably below the industry median of $93,064 and a high conversion rate of 3.37%. The site's average order value (AOV) ranged from $175-200, contrasting with a high of $375 in the industry. With 8,635 sessions, nicholasthelabel.com lags behind the median of 36,492 sessions, while the largest competitor, shein.com, boasts an impressive 342,497,064 sessions and revenue exceeding $916 million, highlighting the challenges faced by niche brands in this competitive market.
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nicholasthelabel.com competitors

In November 2025, nicholasthelabel.com outperformed its competitors in terms of revenue, with $30,121 compared to nickgraham.com's $13,701, tatteredtrading.com's $3,635, and mycheeni.com's $1,572. In terms of transactions, nicholasthelabel.com had 156, while nickgraham.com had 130, tatteredtrading.com had 33, and mycheeni.com had 12. With 8,635 sessions, nicholasthelabel.com also had more site visitors compared to nickgraham.com's 5,081, tatteredtrading.com's 1,455, and mycheeni.com's 490. The Average Order Value (AOV) for nicholasthelabel.com ranged from $175 to $200, which was higher than the AOV of its competitors. Additionally, nicholasthelabel.com had a conversion rate of 1.50% to 2.00%, which was competitive with the conversion rates of nickgraham.com, tatteredtrading.com, and mycheeni.com.

nickgraham.com screenshot
#1 nickgraham.com
13.7K
Revenue
5.1K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
tatteredtrading.com screenshot
#2 tatteredtrading.com
3.6K
Revenue
1.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
mycheeni.com screenshot
#3 mycheeni.com
1.6K
Revenue
489.6
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
nicholasthelabel.com vs top market performers
nicholasthelabel.com
top retailers
conversion rate vs average order value for nicholasthelabel.com and its competitors
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Revenue share by device at nicholasthelabel.com

In November large majority of sales on nicholasthelabel.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on nicholasthelabel.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nicholasthelabel.com channels

Identify top traffic channels that drive growth for nicholasthelabel.comand discover how performance of traffic channels has changed over time.

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nicholasthelabel.com Google Ads spend

Evaluate nicholasthelabel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nicholasthelabel.com devices

Review nicholasthelabel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nicholasthelabel.com top markets

Explore nicholasthelabel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nicholasthelabel.com country & global rank

Assess the ranking of nicholasthelabel.com among other retailers within its primary country and worldwide.

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