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Jun 2026
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Home/Insights/Retailers/nintendo.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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271.3M
Revenue
Jun 26
70.8M
Sessions
Jun 26
2.0-2.5%
Conv. rate
Jun 26
$175-200
AOV
Jun 26
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  • Main country of store: JAPAN
  • Website category: GAMES

Visit the official Nintendo site to shop for Nintendo Switch™ systems and video games, read the latest news, find fun gear and gifts with a Nintendo twist, and much more.

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nintendo.com Annual Revenue and Growth

nintendo.com's annual sales on its online store amounted to $2.3B in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.3B
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
nintendo.com revenue by year

nintendo.com's monthly revenueOVER TIME
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Over the past three months, nintendo.com revenue has experienced decline of 13%, compared to the preceding three months.

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nintendo.com revenue decline for last six months
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OVERVIEW
In June 2026, nintendo.com, the leading online store in the GAMES category, generated an impressive $271,340,503 in revenue, significantly surpassing the median of $76,103. With sessions reaching 70,805,325, it outperformed the median of 37,127, achieving a conversion rate of 2.00-2.50%, which is below the category's high of 4.01%. Additionally, its average order value (AOV) ranged between $175-200, notably lower than the category's peak of $492, but still substantial compared to the low of $62, reflecting its strong position in the market.
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nintendo.com competitors

In June 2026, nintendo.com outperformed its competitors with a remarkable revenue of $271,340,503 from 1,472,145 transactions across 70,805,325 sessions, yielding an average order value (AOV) between $175 and $200 and a conversion rate of 2.00-2.50%. In contrast, gamestop.com generated $21,328,231 from 261,292 transactions over 16,518,256 sessions, with a lower AOV of $75-100 and a conversion rate of 1.50-2.00%. powera.com saw minimal revenue at $471,955 from 4,604 transactions, while estarland.com generated $279,580 from 1,773 transactions but had a conversion rate of only 0.50-1.00%. dkoldies.com and lukiegames.com reported revenues of $1,122,923 and $1,358,806, respectively, but with much lower traffic and AOVs between $100-125. Overall, nintendo.com maintains a commanding lead in both revenue and user engagement metrics.

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3.3M
Sessions
5.0-5.5%
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AOV
ifixit.com screenshot
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7.5M
Revenue
8M
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AOV
nintendo.com vs top market performers
nintendo.com
top retailers
conversion rate vs average order value for nintendo.com and its competitors
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Revenue share by device at nintendo.com

In June large majority of sales on nintendo.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In June large majority of sales on nintendo.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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nintendo.com channels

Identify top traffic channels that drive growth for nintendo.comand discover how performance of traffic channels has changed over time.

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nintendo.com Google Ads spend

Evaluate nintendo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nintendo.com devices

Review nintendo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nintendo.com top markets

Explore nintendo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nintendo.com country & global rank

Assess the ranking of nintendo.com among other retailers within its primary country and worldwide.

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