Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/nintendo.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for nintendo.comnintendo.com

Start benchmarking for free
Sign in with GoogleSign up with Google
256.3M
Revenue
Jan 26
71.1M
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
Loading...
  • Main country of store: JAPAN
  • Website category: GAMES

Visit the official Nintendo site to shop for Nintendo Switch™ systems and video games, read the latest news, find fun gear and gifts with a Nintendo twist, and much more.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

nintendo.com Annual Revenue and Growth

nintendo.com's annual sales on its online store amounted to $2.3B in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.3B
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
nintendo.com revenue by year

nintendo.com's monthly revenueOVER TIME
View real-time data

Over the past three months, nintendo.com revenue has experienced growth of 46%, compared to the preceding three months.

View real-time data
nintendo.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, nintendo.com dominated the GAMES industry with an impressive revenue of $256,267,458, significantly surpassing the median of $120,524. It boasted the highest conversion rate at 2.00-2.50%, although still below the industry's peak of 3.91%. With an average order value (AOV) between $150-175, Nintendo's AOV remained competitive against the high of $469 in the sector. The site attracted a staggering 71,110,472 sessions, well above the industry median of 51,429, solidifying its position as the largest online store in the gaming category.
Read more

nintendo.com competitors

In January 2026, nintendo.com outperformed its competitors in terms of revenue with $256,267,458. gamestop.com, one of its competitors, only generated $21,059,918 in revenue during the same period. In terms of transactions, nintendo.com had 1,494,492 transactions compared to gamestop.com's 297,594 transactions. Additionally, nintendo.com had a significantly higher number of sessions with 71,110,472, while gamestop.com only had 15,370,968 sessions. nintendo.com also boasted a higher average order value (AOV) ranging from $150-$175, whereas gamestop.com's AOV was $50-$75. When looking at conversion rates, nintendo.com had a range of 2.00-2.50%, which was competitive with gamestop.com's 1.50-2.00%. Overall, nintendo.com's performance metrics outshined those of its competitors, showcasing its dominance in the online gaming industry.

geo-online.co.jp screenshot
#1 geo-online.co.jp
34.2M
Revenue
5.7M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
ifixit.com screenshot
#2 ifixit.com
10M
Revenue
9.7M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
nintendo.com vs top market performers
nintendo.com
top retailers
conversion rate vs average order value for nintendo.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at nintendo.com

In January large majority of sales on nintendo.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In January large majority of sales on nintendo.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

nintendo.com channels

Identify top traffic channels that drive growth for nintendo.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

nintendo.com Google Ads spend

Evaluate nintendo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

nintendo.com devices

Review nintendo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

nintendo.com top markets

Explore nintendo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

nintendo.com country & global rank

Assess the ranking of nintendo.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard