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May 2025
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Home/Insights/Retailers/northernlightsmusic.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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127.9K
Revenue
18.8K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

NorthernLightsMusic.com is a web-based platform offering a wide range of musical products for sale. With a diverse selection of instruments, accessories, and sheet music, the site caters to musicians of all levels. They also provide resourceful content, including instructional videos and articles, contributing to users musical journey.

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northernlightsmusic.com's revenueOVER TIME
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Over the past three months, northernlightsmusic.com revenue has experienced decline of 23%, compared to the preceding three months.

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northernlightsmusic.com revenue decline for last six months
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OVERVIEW
In May 2025, northernlightsmusic.com, an e-commerce_and_shopping website, generated $127,850 in revenue with a conversion rate of 1.00-1.50% and an average order value (AOV) of $500-525. The website had 18,818 sessions during the month. Compared to others in the industry, northernlightsmusic.com performed well in revenue but had lower sessions and conversion rates. The highest revenue in the industry was $120,848,035 from qvc.com, the highest AOV was $349, and the highest sessions were at 27,739,926 from boots.com, indicating room for growth and optimization in northernlightsmusic.com's performance metrics.
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northernlightsmusic.com competitors

In May 2025, northernlightsmusic.com generated a revenue of $127,850 with 244 transactions and 18,818 sessions, boasting an average order value (AOV) of $500-525 and a conversion rate of 1.00-1.50%. In comparison, guitargal.com had a revenue of $124,829 from 136 transactions and 12,568 sessions, with a higher AOV of $900-925 but a similar conversion rate. humbuckermusic.com outperformed both with a revenue of $272,156, 217 transactions, and 29,824 sessions, a higher AOV of $1250-1275, and a conversion rate of 0.50-1.00%. However, midwoodguitarstudio.com achieved a revenue of $242,781 with 376 transactions and 15,092 sessions, an AOV of $625-650, and a high conversion rate of 2.00-2.50%. klosguitars.com and briansguitars.com also showed strong performances in different metrics compared to northernlightsmusic.com and its competitors.

klosguitars.com screenshot
#1 klosguitars.com
108.7K
Revenue
29.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
midwoodguitarstudio.com screenshot
#2 midwoodguitarstudio.com
242.8K
Revenue
15.1K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
guitargal.com screenshot
#3 guitargal.com
124.8K
Revenue
12.6K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
humbuckermusic.com screenshot
#4 humbuckermusic.com
272.2K
Revenue
29.8K
Sessions
0.5-1.0%
Conv. rate
$1200-1300
AOV
briansguitars.com screenshot
#5 briansguitars.com
649.3K
Revenue
30.7K
Sessions
1.5-2.0%
Conv. rate
$1200-1300
AOV
northernlightsmusic.com vs top market performers
northernlightsmusic.com
top retailers
conversion rate vs average order value for northernlightsmusic.com and its competitors
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Revenue share by device at northernlightsmusic.com

In May large majority of sales on northernlightsmusic.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.

In May large majority of sales on northernlightsmusic.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.
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northernlightsmusic.com channels

Identify top traffic channels that drive growth for northernlightsmusic.comand discover how performance of traffic channels has changed over time.

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northernlightsmusic.com Google Ads spend

Evaluate northernlightsmusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northernlightsmusic.com devices

Review northernlightsmusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northernlightsmusic.com top markets

Explore northernlightsmusic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northernlightsmusic.com country & global rank

Assess the ranking of northernlightsmusic.com among other retailers within its primary country and worldwide.

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