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Home/Insights/Retailers/northernlightsmusic.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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145.9K
Revenue
Nov 25
22K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

NorthernLightsMusic.com is a web-based platform offering a wide range of musical products for sale. With a diverse selection of instruments, accessories, and sheet music, the site caters to musicians of all levels. They also provide resourceful content, including instructional videos and articles, contributing to users musical journey.

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northernlightsmusic.com Annual Revenue and Growth

northernlightsmusic.com's annual sales on its online store amounted to $1.1M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
northernlightsmusic.com revenue by year

northernlightsmusic.com's monthly revenueOVER TIME
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Over the past three months, northernlightsmusic.com revenue has experienced growth of 11%, compared to the preceding three months.

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northernlightsmusic.com revenue growth for last six months
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OVERVIEW
In November 2025, northernlightsmusic.com generated $145,947 in online sales, outperforming the e-commerce median of $101,517, though significantly lower than the top player, qvc.com, at $175,248,381. The site’s conversion rate ranged from 1.00-1.50%, below the e-commerce high of 4.05% and above the low of 0.81%. Its average order value (AOV) stood at $475-500, surpassing the median AOV of $337. With 21,959 sessions, northernlightsmusic.com trails behind the median sessions of 41,915, indicating room for growth in visitor engagement compared to larger competitors in the e-commerce landscape.
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northernlightsmusic.com competitors

When comparing northernlightsmusic.com to its competitors in November 2025, it falls in the middle in terms of revenue. northernlightsmusic.com generated $145,947 with 298 transactions and 21,959 sessions, resulting in an average order value (AOV) between $475-500 and a conversion rate of 1.00-1.50. In contrast, briansguitars.com had the highest revenue at $1,022,637 with 862 transactions and 55,133 sessions, a higher AOV of $1175-1200, and a conversion rate of 1.50-2.00. On the lower end, guitargal.com had revenue of $75,519 with 79 transactions and 7,721 sessions, a higher AOV of $950-975, and a comparable conversion rate of 1.00-1.50. Overall, northernlightsmusic.com's performance sits between its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

klosguitars.com screenshot
#1 klosguitars.com
118.9K
Revenue
33.8K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
midwoodguitarstudio.com screenshot
#2 midwoodguitarstudio.com
294.8K
Revenue
24.7K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
guitargal.com screenshot
#3 guitargal.com
75.5K
Revenue
7.7K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
humbuckermusic.com screenshot
#4 humbuckermusic.com
243.5K
Revenue
48.1K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
briansguitars.com screenshot
#5 briansguitars.com
1M
Revenue
55.1K
Sessions
1.5-2.0%
Conv. rate
$1100-1200
AOV
northernlightsmusic.com vs top market performers
northernlightsmusic.com
top retailers
conversion rate vs average order value for northernlightsmusic.com and its competitors
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Revenue share by device at northernlightsmusic.com

In November large majority of sales on northernlightsmusic.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on northernlightsmusic.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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northernlightsmusic.com channels

Identify top traffic channels that drive growth for northernlightsmusic.comand discover how performance of traffic channels has changed over time.

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northernlightsmusic.com Google Ads spend

Evaluate northernlightsmusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northernlightsmusic.com devices

Review northernlightsmusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northernlightsmusic.com top markets

Explore northernlightsmusic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northernlightsmusic.com country & global rank

Assess the ranking of northernlightsmusic.com among other retailers within its primary country and worldwide.

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