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Jul 2025
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Home/Insights/Retailers/northernlightsmusic.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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175.2K
Revenue
28.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

NorthernLightsMusic.com is a web-based platform offering a wide range of musical products for sale. With a diverse selection of instruments, accessories, and sheet music, the site caters to musicians of all levels. They also provide resourceful content, including instructional videos and articles, contributing to users musical journey.

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northernlightsmusic.com's revenueOVER TIME
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Over the past three months, northernlightsmusic.com revenue has experienced decline of 34%, compared to the preceding three months.

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northernlightsmusic.com revenue decline for last six months
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OVERVIEW
In July 2025, northernlightsmusic.com in the e-commerce_and_shopping industry had online sales revenue of $175,160 (median $85,151), a conversion rate of 1.00-1.50% (3.64% high, 0.7% low), an AOV of $475-500 ($346 high, $57 low), and 28,137 sessions (highest at 28,051,919 from boots.com, median 40,404).
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northernlightsmusic.com competitors

In July 2025, northernlightsmusic.com generated a revenue of $175,160 from 359 transactions and 28,137 sessions with an average order value (AOV) of $475-500 and a conversion rate of 1.00-1.50%. When compared to its competitors, klosguitars.com had a revenue of $119,344 from 254 transactions and 33,016 sessions with an AOV of $450-475 and a conversion rate of 0.50-1.00%. midwoodguitarstudio.com performed better with a revenue of $224,692 from 331 transactions and 13,366 sessions, boasting an AOV of $675-700 and a conversion rate of 2.00-2.50%. Guitar gal.com, on the other hand, had a revenue of $81,357 from 89 transactions and 8,686 sessions with an AOV of $900-925 and a conversion rate of 1.00-1.50%. humbuckermusic.com and briansguitars.com also showed strong performance in terms of revenue, transactions, sessions, AOV, and conversion rate in comparison to northernlightsmusic.com.

klosguitars.com screenshot
#1 klosguitars.com
119.3K
Revenue
33K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
midwoodguitarstudio.com screenshot
#2 midwoodguitarstudio.com
224.7K
Revenue
13.4K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
guitargal.com screenshot
#3 guitargal.com
81.4K
Revenue
8.7K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
humbuckermusic.com screenshot
#4 humbuckermusic.com
230.1K
Revenue
53K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
briansguitars.com screenshot
#5 briansguitars.com
1.1M
Revenue
46.7K
Sessions
1.5-2.0%
Conv. rate
$1200-1300
AOV
northernlightsmusic.com vs top market performers
northernlightsmusic.com
top retailers
conversion rate vs average order value for northernlightsmusic.com and its competitors
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Revenue share by device at northernlightsmusic.com

In July large majority of sales on northernlightsmusic.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on northernlightsmusic.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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northernlightsmusic.com channels

Identify top traffic channels that drive growth for northernlightsmusic.comand discover how performance of traffic channels has changed over time.

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northernlightsmusic.com Google Ads spend

Evaluate northernlightsmusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northernlightsmusic.com devices

Review northernlightsmusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northernlightsmusic.com top markets

Explore northernlightsmusic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northernlightsmusic.com country & global rank

Assess the ranking of northernlightsmusic.com among other retailers within its primary country and worldwide.

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