northernlites.com
NorthernLites.com is a website that offers an array of merchandise. The site primarily sells outdoor gear, providing a range of products like clothing, footwear, and equipment. Nordic skis, snowshoes, camping gear, and accessories are some popular items available. The website caters to customers seeking reliable and practical gear for various outdoor activities.
GRIPS CUSTOMERS & RESEARCH PARTNERS
northernlites.com Annual Revenue and Growth
northernlites.com's annual sales on its online store amounted to $189.9K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
northernlites.com's monthly revenueOVER TIME
Over the past three months, northernlites.com revenue has experienced growth of 80%, compared to the preceding three months.
northernlites.com competitors
In December 2025, northernlites.com generated $24,173 in revenue from 138 transactions and 9,174 sessions, with an average order value (AOV) between $175-200 and a conversion rate of 1.00-1.50%. Compared to its competitors, northernlites.com falls behind in revenue and sessions, ranking below crescentmoonsnowshoes.com with $52,910 revenue and 15,632 sessions, snowshoe.com with $28,236 revenue and 5,279 sessions, and iversonssnowshoes.com with $24,544 revenue and 3,105 sessions. However, northernlites.com remains on par with msrgear.com in terms of AOV and conversion rate. When looking at the high-performing competitor cascadedesigns.com, northernlites.com lags significantly in revenue and sessions, but maintains a similar AOV range. Overall, northernlites.com may need to focus on increasing its revenue and sessions to compete effectively with its top-performing competitors.
Revenue share by device at northernlites.com
In December large majority of sales on northernlites.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
northernlites.com channels
Identify top traffic channels that drive growth for northernlites.comand discover how performance of traffic channels has changed over time.
northernlites.com Google Ads spend
Evaluate northernlites.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
northernlites.com devices
Review northernlites.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
