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Sep 2026
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Home/Insights/Retailers/northernlites.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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13.7K
Revenue
Sep 26
3.1K
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$250-275
AOV
Sep 26
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NorthernLites.com is a website that offers an array of merchandise. The site primarily sells outdoor gear, providing a range of products like clothing, footwear, and equipment. Nordic skis, snowshoes, camping gear, and accessories are some popular items available. The website caters to customers seeking reliable and practical gear for various outdoor activities.

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northernlites.com Annual Revenue and Growth

northernlites.com's annual sales on its online store amounted to $178.8K in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$178.8K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
northernlites.com revenue by year

northernlites.com's monthly revenueOVER TIME
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Over the past three months, northernlites.com revenue has experienced growth of 50%, compared to the preceding three months.

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northernlites.com revenue growth for last six months
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OVERVIEW
northernlites.com generated $13,700 in revenue for online sales, significantly lower than an average fashion and apparel store, which earns around $63,500 monthly. In September 2026, the site recorded a conversion rate of 1.50-2.00%, within the typical range of 0.67% to 3.16%. The average order value (AOV) stood at $250-275, also within the category's typical range of $79 to $406. With 3,141 sessions, northernlites.com fell short of an average fashion and apparel store's approximately 26,000 monthly sessions, highlighting areas for growth within this competitive market.
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northernlites.com competitors

In September 2026, snowshoe.com generated a revenue of $15,200 from 70 transactions across 3,550 sessions, outperforming northernlites.com, which achieved $13,700 in revenue with 50 transactions from 3,141 sessions. While both northernlites.com and crescentmoonsnowshoes.com share an average order value (AOV) range of $250-275, the latter trails significantly with $6,086 in revenue and 24 transactions. northernlites.com also ranks behind msrgear.com, which excels with $220,000 in revenue from 1,285 transactions. Meanwhile, cascadedesigns.com dominates the market with a staggering $489,000 in revenue, although it has a much lower conversion rate of 0.00-0.50%. Despite its strong AOV, northernlites.com ranks fourth in revenue, transactions, and sessions, illustrating the competitive landscape it faces.

crescentmoonsnowshoes.com screenshot
#1 crescentmoonsnowshoes.com
6.1K
Revenue
1.3K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
snowshoe.com screenshot
#2 snowshoe.com
15.2K
Revenue
3.5K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
iversonssnowshoes.com screenshot
#3 iversonssnowshoes.com
9.6K
Revenue
1.9K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
msrgear.com screenshot
#4 msrgear.com
220.5K
Revenue
14.2K
Sessions
9.0-9.5%
Conv. rate
$150-175
AOV
cascadedesigns.com screenshot
#5 cascadedesigns.com
489.1K
Revenue
360.2K
Sessions
0.0-0.5%
Conv. rate
$375-400
AOV
northernlites.com vs top market performers
northernlites.com
top retailers
conversion rate vs average order value for northernlites.com and its competitors
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Revenue share by device at northernlites.com

In September large majority of sales on northernlites.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on northernlites.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries northernlites.com operates in

northernlites.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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northernlites.com channels

Identify top traffic channels that drive growth for northernlites.comand discover how performance of traffic channels has changed over time.

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northernlites.com Google Ads spend

Evaluate northernlites.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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northernlites.com devices

Review northernlites.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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northernlites.com top markets

Explore northernlites.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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northernlites.com country & global rank

Assess the ranking of northernlites.com among other retailers within its primary country and worldwide.

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