northernlites.com
NorthernLites.com is a website that offers an array of merchandise. The site primarily sells outdoor gear, providing a range of products like clothing, footwear, and equipment. Nordic skis, snowshoes, camping gear, and accessories are some popular items available. The website caters to customers seeking reliable and practical gear for various outdoor activities.
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northernlites.com Annual Revenue and Growth
northernlites.com's annual sales on its online store amounted to $189.9K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
northernlites.com's monthly revenueOVER TIME
Over the past three months, northernlites.com revenue has experienced decline of 13%, compared to the preceding three months.
northernlites.com competitors
In August 2025, northernlites.com generated $13,879 in revenue from 72 transactions and 5,315 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, Crescent Moon Snowshoes had a revenue of $9,117 from 42 transactions and 3,213 sessions, with an AOV of $200-225 and a conversion rate of 1.00-1.50%. Iverson's Snowshoes had a revenue of $17,604 from 51 transactions and 2,546 sessions, with an AOV of $325-350 and a conversion rate of 1.50-2.00%. MSR Gear had significantly higher revenue of $187,557 from 1,112 transactions and 8,996 sessions, with an AOV of $150-175 and an impressive conversion rate of 12.00-12.50%. Cascade Designs outperformed all competitors with revenue of $441,084 from 1,302 transactions and 430,978 sessions, an AOV of $325-350, but with a lower conversion rate of 0.00-0.50%.
Revenue share by device at northernlites.com
In August large majority of sales on northernlites.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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northernlites.com channels
Identify top traffic channels that drive growth for northernlites.comand discover how performance of traffic channels has changed over time.
northernlites.com Google Ads spend
Evaluate northernlites.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
northernlites.com devices
Review northernlites.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
