northernlites.com
NorthernLites.com is a website that offers an array of merchandise. The site primarily sells outdoor gear, providing a range of products like clothing, footwear, and equipment. Nordic skis, snowshoes, camping gear, and accessories are some popular items available. The website caters to customers seeking reliable and practical gear for various outdoor activities.
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northernlites.com Annual Revenue and Growth
northernlites.com's annual sales on its online store amounted to $189.9K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
northernlites.com's monthly revenueOVER TIME
Over the past three months, northernlites.com revenue has experienced growth of 28%, compared to the preceding three months.
northernlites.com competitors
In September 2025, northernlites.com outperformed some of its competitors in terms of revenue, transactions, and conversion rate, but lagged behind in sessions. While northernlites.com generated $13,355 in revenue from 61 transactions with a conversion rate of 1.50-2.00%, its competitor iversonssnowshoes.com earned $12,674 from 36 transactions with a higher average order value (AOV) of 325-350. However, northernlites.com fell short in sessions compared to msrgear.com and cascadadesigns.com, which had significantly higher revenue figures. MSR Gear raked in $157,114 from 898 transactions with a conversion rate of 9.00-9.50% and a lower AOV of 150-175. Cascade Designs dominated with $325,219 in revenue from 970 transactions but had the lowest conversion rate at 0.00-0.50%. Overall, while northernlites.com had solid performance metrics, there is room for improvement in attracting more sessions to drive higher revenue.
Revenue share by device at northernlites.com
In September large majority of sales on northernlites.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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northernlites.com channels
Identify top traffic channels that drive growth for northernlites.comand discover how performance of traffic channels has changed over time.
northernlites.com Google Ads spend
Evaluate northernlites.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
northernlites.com devices
Review northernlites.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
