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Apr 2026
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Home/Insights/Retailers/nouveaulashes.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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71.7K
Revenue
Apr 26
15K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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The website nouveaulashes.com is dedicated to offering various products related to eyelash enhancements. They sell a range of eyelash extension supplies, including adhesives, tools, and application kits. Additionally, they provide professional training courses to help individuals learn and refine their skills in eyelash extension application techniques.

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nouveaulashes.com Annual Revenue and Growth

nouveaulashes.com's annual sales on its online store amounted to $716.8K in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$716.8K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
nouveaulashes.com revenue by year

nouveaulashes.com's monthly revenueOVER TIME
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Over the past three months, nouveaulashes.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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nouveaulashes.com revenue decline for last six months
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OVERVIEW
In April 2026, nouveaulashes.com achieved impressive online sales revenue of $71,742, significantly surpassing the BEAUTY AND COSMETICS median of $40,161, while its conversion rate of 3.50-4.00% is commendably close to the category's high of 4.38%. With an average order value (AOV) ranging from $100-125, it remains competitive against the sector's high of $195. Although the site attracted 15,003 sessions, this figure lags behind the median of 20,819 and far below industry leader sephora.com’s 84,653,344 sessions, indicating potential for growth in audience engagement.
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nouveaulashes.com competitors

In April 2026, nouveaulashes.com generated $71,742 in revenue with 595 transactions from 15,003 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. In contrast, its competitor falseeyelashes.co.uk outperformed it with $76,272 in revenue, achieved through 1,870 transactions from a much larger traffic base of 73,671 sessions. Their AOV was significantly lower, ranging from $25-50, leading to a conversion rate of 2.50-3.00%. While nouveaulashes.com holds a higher AOV and better conversion rate, falseeyelashes.co.uk's volume of transactions suggests a more extensive customer base. This highlights the need for nouveaulashes.com to increase traffic to maximize its revenue potential while leveraging its stronger metrics to convert higher-value sales.

falseeyelashes.co.uk screenshot
#1 falseeyelashes.co.uk
76.3K
Revenue
73.7K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
nouveaulashes.com vs top market performers
nouveaulashes.com
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conversion rate vs average order value for nouveaulashes.com and its competitors
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Revenue share by device at nouveaulashes.com

In April large majority of sales on nouveaulashes.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on nouveaulashes.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nouveaulashes.com channels

Identify top traffic channels that drive growth for nouveaulashes.comand discover how performance of traffic channels has changed over time.

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nouveaulashes.com Google Ads spend

Evaluate nouveaulashes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nouveaulashes.com devices

Review nouveaulashes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nouveaulashes.com top markets

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nouveaulashes.com country & global rank

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