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Nov 2025
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Home/Insights/Retailers/nouveaulashes.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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69.8K
Revenue
Nov 25
13.4K
Sessions
Nov 25
4.5-5.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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The website nouveaulashes.com is dedicated to offering various products related to eyelash enhancements. They sell a range of eyelash extension supplies, including adhesives, tools, and application kits. Additionally, they provide professional training courses to help individuals learn and refine their skills in eyelash extension application techniques.

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nouveaulashes.com Annual Revenue and Growth

nouveaulashes.com's annual sales on its online store amounted to $748.7K in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$748.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
nouveaulashes.com revenue by year

nouveaulashes.com's monthly revenueOVER TIME
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Over the past three months, nouveaulashes.com revenue has experienced growth of 35%, compared to the preceding three months.

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nouveaulashes.com revenue growth for last six months
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OVERVIEW
In November 2025, nouveaulashes.com achieved online sales revenue of $69,775, surpassing the BEAUTY AND COSMETICS median of $52,547, while its conversion rate ranged between 4.50-5.00%, slightly below the high benchmark of 5.32%. The average order value (AOV) stood at $100-125, notably lower than the industry high of $204. The website attracted 13,357 sessions, significantly fewer than the median of 19,748 in the sector, indicating room for growth. Overall, while performance metrics are strong, especially in revenue, there's potential to enhance session traffic and conversion rates to reach higher industry standards.
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nouveaulashes.com competitors

In November 2025, when comparing nouveaulashes.com to its competitor falseeyelashes.co.uk, there are some notable differences. falseeyelashes.co.uk had a higher revenue of $157,982 compared to nouveaulashes.com's $69,775. falseeyelashes.co.uk also had more transactions at 3,400, while nouveaulashes.com had 626 transactions. However, nouveaulashes.com had a higher average order value (AOV) range of $100-$125 compared to falseeyelashes.co.uk's AOV range of $25-$50. Both websites had similar conversion rates of 4.50-5.00%. falseeyelashes.co.uk had more sessions at 74,754, while nouveaulashes.com had 13,357 sessions. Overall, falseeyelashes.co.uk outperformed nouveaulashes.com in terms of revenue and transactions, but nouveaulashes.com had a higher AOV.

falseeyelashes.co.uk screenshot
#1 falseeyelashes.co.uk
158K
Revenue
74.8K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
nouveaulashes.com vs top market performers
nouveaulashes.com
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conversion rate vs average order value for nouveaulashes.com and its competitors
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Revenue share by device at nouveaulashes.com

In November large majority of sales on nouveaulashes.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on nouveaulashes.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nouveaulashes.com channels

Identify top traffic channels that drive growth for nouveaulashes.comand discover how performance of traffic channels has changed over time.

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nouveaulashes.com Google Ads spend

Evaluate nouveaulashes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nouveaulashes.com devices

Review nouveaulashes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nouveaulashes.com top markets

Explore nouveaulashes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nouveaulashes.com country & global rank

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