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Jul 2025
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Home/Insights/Retailers/novelkeys.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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247.1K
Revenue
217.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

Experience an elevated standard in typing and gaming with our premium selection of custom mechanical keyboards, keycaps, switches, artisans, and deskpads.

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novelkeys.com's revenueOVER TIME
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Over the past three months, novelkeys.com revenue has experienced decline of 46%, compared to the preceding three months.

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novelkeys.com revenue decline for last six months
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OVERVIEW
novelkeys.com, an e-commerce marketplace, recorded $247,074 in online sales for July 2025 with a conversion rate of 0.50-1.00% and an AOV of $150-175. This places them below the median revenue of $276,666 and average sessions of 131,554 within the industry. Compared to the largest online store in the category, amazon.com, which generated $14,197,032,099 in revenue and has 2,860,529,374 sessions, novelkeys.com has room for growth in both revenue and site traffic. The site's performance metrics reveal potential for improvement in driving sales and increasing customer engagement.
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novelkeys.com competitors

In July 2025, novelkeys.com stands out in terms of revenue with $247,074, placing it in the mid-range among its competitors. However, its number of transactions at 1,494 is higher than most of its competitors. With 217,447 sessions, novelkeys.com also attracts a significant amount of traffic. The average order value (AOV) falls between $150-$175, while the conversion rate ranges from 0.50-1.00. When compared to its competitors, novelkeys.com surpasses kono.store in revenue and transactions but falls behind in AOV. kbdfans.com leads in revenue with $689,821 and has the highest AOV of $350-$375, but lags behind in the number of transactions. kprepublic.com has a similar revenue to novelkeys.com at $201,945, with a slightly higher AOV at $225-$250, and a comparable conversion rate. Overall, novelkeys.com demonstrates strong performance in transactions and sessions but may benefit from increasing its AOV to match competitors like kbdfans.com and kprepublic.com.

kono.store screenshot
#1 kono.store
19.5K
Revenue
54K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
kbdfans.com screenshot
#2 kbdfans.com
689.8K
Revenue
506.9K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
candykeys.com screenshot
#3 candykeys.com
60.7K
Revenue
120K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
kprepublic.com screenshot
#4 kprepublic.com
201.9K
Revenue
91.9K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
maxkeyboard.com screenshot
#5 maxkeyboard.com
24.8K
Revenue
29.4K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
novelkeys.com vs top market performers
novelkeys.com
top retailers
conversion rate vs average order value for novelkeys.com and its competitors
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Revenue share by device at novelkeys.com

In July large majority of sales on novelkeys.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on novelkeys.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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novelkeys.com channels

Identify top traffic channels that drive growth for novelkeys.comand discover how performance of traffic channels has changed over time.

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novelkeys.com Google Ads spend

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novelkeys.com devices

Review novelkeys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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novelkeys.com top markets

Explore novelkeys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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novelkeys.com country & global rank

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