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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for ofen.deofen.de

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1.9M
Revenue
Jan 26
299.4K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$500-600
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: CONSTRUCTION AND MAINTENANCE

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ofen.de Annual Revenue and Growth

ofen.de's annual sales on its online store amounted to $22.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$22.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
ofen.de revenue by year

ofen.de's monthly revenueOVER TIME
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Over the past three months, ofen.de revenue has experienced growth of 8.5%, compared to the preceding three months.

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ofen.de revenue growth for last six months
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OVERVIEW
In January 2026, ofen.de generated $1,930,545 in online sales, significantly exceeding the median revenue of $149,832 in the heavy industry and engineering sector, yet far behind the leading competitor grainger.com with $89,409,165. The site's conversion rate ranged from 1.00-1.50%, lower than the high benchmark of 2.93% but above the low end of 0.66%. With an average order value (AOV) of $500-525, ofen.de's AOV was below the high mark of $917 but above the low of $286. The site attracted 299,398 sessions, well above the sector median of 21,609 but significantly lower than grainger.com's 10,946,884 sessions.
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ofen.de competitors

When comparing ofen.de to its competitors in January 2026, ofen.de stands out with the highest revenue at $1,930,545. Its number of transactions is also the highest at 3,819, while the number of sessions is second only to schornstein-fachhandel.de at 299,398. The average order value (AOV) for ofen.de falls within the mid-range at $500-525, with a conversion rate of 1.00-1.50%. In contrast, competitors like feuer-fuchs.de and feuerdepot.de have lower revenues and fewer transactions, but feuer-fuchs.de has a higher AOV at $900-925. Meanwhile, schornstein-fachhandel.de boasts a similar revenue to ofen.de, with slightly fewer transactions and sessions, but a higher AOV at $625-650. Overall, ofen.de appears to be a strong player in the market with solid performance metrics compared to its competitors.

ofenseite.com screenshot
#1 ofenseite.com
575.1K
Revenue
222.8K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
feuer-fuchs.de screenshot
#2 feuer-fuchs.de
650.2K
Revenue
76.3K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
feuerdepot.de screenshot
#3 feuerdepot.de
1.1M
Revenue
133.5K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
schornstein-fachhandel.de screenshot
#4 schornstein-fachhandel.de
1.3M
Revenue
144.4K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
schamotte-shop.de screenshot
#5 schamotte-shop.de
600.9K
Revenue
132.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
ofen.de vs top market performers
ofen.de
top retailers
conversion rate vs average order value for ofen.de and its competitors
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Revenue share by device at ofen.de

In January large majority of sales on ofen.de, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on ofen.de, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ofen.de channels

Identify top traffic channels that drive growth for ofen.deand discover how performance of traffic channels has changed over time.

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ofen.de Google Ads spend

Evaluate ofen.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ofen.de devices

Review ofen.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ofen.de top markets

Explore ofen.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ofen.de country & global rank

Assess the ranking of ofen.de among other retailers within its primary country and worldwide.

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