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Jan 2026
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Home/Insights/Retailers/oldsouls.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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28.1K
Revenue
Jan 26
5.4K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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a collection of products driven by our shared love for the outdoors and our experiences afield - quality goods and respect for our environment. buy it well, buy it once. be an old soul, join us.

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oldsouls.com Annual Revenue and Growth

oldsouls.com's annual sales on its online store amounted to $451.1K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$451.1K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
oldsouls.com revenue by year

oldsouls.com's monthly revenueOVER TIME
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Over the past three months, oldsouls.com revenue has experienced decline of 26%, compared to the preceding three months.

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oldsouls.com revenue decline for last six months
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OVERVIEW
In January 2026, oldsouls.com generated $28,055 in revenue from online sales, achieving a conversion rate between 3.50% and 4.00%, with an average order value (AOV) ranging from $125 to $150 and a total of 5,403 sessions on the website.
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oldsouls.com competitors

In January 2026, oldsouls.com outperformed its competitors in terms of revenue with $28,055, compared to coldspringgeneralstore.com's $7,201 and coldspringapothecary.com's $6,538. The number of transactions on oldsouls.com was also higher at 215, surpassing coldspringgeneralstore.com's 65 and coldspringapothecary.com's 158. In terms of sessions, oldsouls.com had 5,403, leading over coldspringgeneralstore.com's 2,042 and coldspringapothecary.com's 4,308. Additionally, oldsouls.com had a higher Average Order Value (AOV) range of $125-150, compared to coldspringgeneralstore.com's $100-125 and coldspringapothecary.com's $25-50. While the conversion rate for oldsouls.com fell within the range of 3.50-4.00%, the same as coldspringapothecary.com, it was higher than coldspringgeneralstore.com's 3.00-3.50%. Overall, oldsouls.com demonstrated stronger performance across various metrics in January 2026 compared to its competitors.

coldspringgeneralstore.com screenshot
#1 coldspringgeneralstore.com
7.2K
Revenue
2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
coldspringapothecary.com screenshot
#2 coldspringapothecary.com
6.5K
Revenue
4.3K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
oldsouls.com vs top market performers
oldsouls.com
top retailers
conversion rate vs average order value for oldsouls.com and its competitors
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Revenue share by device at oldsouls.com

In January large majority of sales on oldsouls.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on oldsouls.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oldsouls.com channels

Identify top traffic channels that drive growth for oldsouls.comand discover how performance of traffic channels has changed over time.

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oldsouls.com Google Ads spend

Evaluate oldsouls.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oldsouls.com devices

Review oldsouls.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oldsouls.com top markets

Explore oldsouls.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oldsouls.com country & global rank

Assess the ranking of oldsouls.com among other retailers within its primary country and worldwide.

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