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Dec 2025
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Home/Insights/Retailers/optimal-selection.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for optimal-selection.comoptimal-selection.com

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30.3K
Revenue
Dec 25
6K
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Optimal-selection.com is a website that offers a range of products for various categories. They sell items such as clothing, accessories, electronics, home goods, and more. With a wide selection available, customers can find items of interest that cater to their preferences and needs.

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optimal-selection.com Annual Revenue and Growth

optimal-selection.com's annual sales on its online store amounted to $236.4K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$236.4K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
optimal-selection.com revenue by year

optimal-selection.com's monthly revenueOVER TIME
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Over the past three months, optimal-selection.com revenue has experienced decline of 37%, compared to the preceding three months.

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optimal-selection.com revenue decline for last six months
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OVERVIEW
In December 2025, optimal-selection.com generated $30,331 in revenue, significantly below the industry median of $60,887 in the FOOD AND DRINK sector. The site's conversion rate ranged between 4.00-4.50%, which is commendable but below the high benchmark of 6.34%. Its average order value (AOV) stood at $100-125, considerably lower than the industry high of $207. With 6,046 sessions, optimal-selection.com remains far from the industry leader chewy.com, which recorded 47,415,320 sessions, highlighting the need for strategic growth to compete more effectively in this market segment.
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optimal-selection.com competitors

In December 2025, optimal-selection.com generated $30,331 in revenue from 267 transactions and 6,046 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 4.00-4.50%. In comparison, its competitor wisdompanel.com achieved significantly higher revenue of $1,860,040 from 15,695 transactions and 1,083,891 sessions. Despite having a similar AOV range and a slightly lower conversion rate of 1.00-1.50%, wisdompanel.com outperformed optimal-selection.com in terms of revenue, transactions, and sessions. While optimal-selection.com excels in conversion rate, wisdompanel.com's higher traffic volume resulted in a much larger revenue generation, showcasing a stronger market presence and potential for growth.

wisdompanel.com screenshot
#1 wisdompanel.com
1.9M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
optimal-selection.com vs top market performers
optimal-selection.com
top retailers
conversion rate vs average order value for optimal-selection.com and its competitors
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Revenue share by device at optimal-selection.com

In December large majority of sales on optimal-selection.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In December large majority of sales on optimal-selection.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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optimal-selection.com channels

Identify top traffic channels that drive growth for optimal-selection.comand discover how performance of traffic channels has changed over time.

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optimal-selection.com Google Ads spend

Evaluate optimal-selection.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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optimal-selection.com devices

Review optimal-selection.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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optimal-selection.com top markets

Explore optimal-selection.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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optimal-selection.com country & global rank

Assess the ranking of optimal-selection.com among other retailers within its primary country and worldwide.

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