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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for oven.lyoven.ly

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15.7K
Revenue
Sep 25
6.1K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Oven.ly is a website that offers a variety of culinary appliances, accessories, and kitchen tools for sale. Their products cater to customers seeking high-quality cooking equipment, with an emphasis on efficiency, durability, and functionality. The website provides a wide selection of items suited for professional chefs as well as home cooks.

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oven.ly Annual Revenue and Growth

oven.ly's annual sales on its online store amounted to $178.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$178.3K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
oven.ly revenue by year

oven.ly's monthly revenueOVER TIME
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Over the past three months, oven.ly revenue has experienced decline of 17%, compared to the preceding three months.

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oven.ly revenue decline for last six months
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OVERVIEW
In September 2025, oven.ly reported online sales revenue of $15,748, significantly below the industry median of $50,437, with a conversion rate of 2.50-3.00%, which is within the typical range but short of the high benchmark of 4.99%. The average order value (AOV) stood between $75-100, contrasting with a high AOV of $340 in the sector. With 6,070 sessions, oven.ly's traffic is markedly lower than the median of 16,302 and far behind nespresso.com, the largest competitor with over 15 million sessions, highlighting room for growth in both sales and customer engagement.
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oven.ly competitors

In September 2025, oven.ly reported a revenue of $15,748 from 158 transactions with 6,070 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. Comparing oven.ly to its competitors, bcakeny.com generated $3,721 in revenue from 24 transactions and 2,242 sessions, with an AOV of $150-175 and a conversion rate of 1.00-1.50%. theevercake.com outperformed oven.ly with a revenue of $30,677 from 245 transactions and 5,057 sessions, boasting an AOV of $125-150 and a conversion rate of 4.50-5.00%. onegirlcookies.com and pinkolive.com also had lower revenues compared to oven.ly, with revenue figures of $3,583 and $14,768 respectively, along with varying transaction, session, AOV, and conversion rate metrics. Overall, oven.ly falls in the middle in terms of revenue generation, AOV, and conversion rate among its competitors in the baking industry.

bcakeny.com screenshot
#1 bcakeny.com
3.7K
Revenue
2.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
theevercake.com screenshot
#2 theevercake.com
30.7K
Revenue
5.1K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
onegirlcookies.com screenshot
#3 onegirlcookies.com
3.6K
Revenue
1.7K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
pinkolive.com screenshot
#4 pinkolive.com
14.8K
Revenue
3.7K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
oven.ly vs top market performers
oven.ly
top retailers
conversion rate vs average order value for oven.ly and its competitors
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Revenue share by device at oven.ly

In September large majority of sales on oven.ly, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on oven.ly, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oven.ly channels

Identify top traffic channels that drive growth for oven.lyand discover how performance of traffic channels has changed over time.

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oven.ly Google Ads spend

Evaluate oven.ly's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oven.ly devices

Review oven.ly's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oven.ly top markets

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oven.ly country & global rank

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