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Dec 2025
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Home/Insights/Retailers/passionatepennypincher.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.6M
Revenue
Dec 25
741.5K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: COUPONS AND REBATES

Passionatepennypincher.com is an online platform offering budget-conscious individuals a variety of frugal living resources. They provide extensive information on deals, coupons, and discounts, along with helpful tips for saving money. The website offers categories like home, apparel, grocery, and meal planning, assisting visitors in managing their expenses effectively.

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passionatepennypincher.com Annual Revenue and Growth

passionatepennypincher.com's annual sales on its online store amounted to $24.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$24.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
passionatepennypincher.com revenue by year

passionatepennypincher.com's monthly revenueOVER TIME
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Over the past three months, passionatepennypincher.com revenue has experienced growth of 41%, compared to the preceding three months.

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passionatepennypincher.com revenue growth for last six months
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OVERVIEW
In December 2025, passionatepennypincher.com achieved impressive e-commerce performance with online sales revenue of $2,589,064, significantly surpassing the median of $236,304 in the coupons and rebates sector. Its conversion rate of 3.50-4.00% stands favorably against the industry low of 1.99%, while its average order value (AOV) of $75-100 is within a competitive range compared to the high of $193. The site attracted 741,478 sessions, far exceeding the median of 52,473 but still trailing the top performer, woot.com, which recorded 16,721,736 sessions, highlighting its robust market presence.
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passionatepennypincher.com competitors

In December 2025, passionatepennypincher.com generated $2,589,064 in revenue from 28,195 transactions and 741,478 sessions, with an average order value (AOV) of $75-$100 and a conversion rate of 3.50-4.00%. Comparing this data to its competitors, hip2save.com surpassed passionatepennypincher.com with $11,078,555 in revenue from 160,809 transactions and 3,389,130 sessions, boasting a higher conversion rate of 4.50-5.00%. On the other hand, dollargeneral.com outperformed both passionatepennypincher.com and hip2save.com with $16,143,441 in revenue from 456,200 transactions and 16,011,710 sessions, despite having a lower AOV of $25-$50 and a conversion rate of 2.50-3.00%. Overall, passionatepennypincher.com had a solid performance in terms of revenue and conversion rate, but there is room for improvement in increasing transactions and sessions to compete with the top performers in the industry.

hip2save.com screenshot
#1 hip2save.com
11.1M
Revenue
3.4M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
dollargeneral.com screenshot
#2 dollargeneral.com
16.1M
Revenue
16M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
passionatepennypincher.com vs top market performers
passionatepennypincher.com
top retailers
conversion rate vs average order value for passionatepennypincher.com and its competitors
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Revenue share by device at passionatepennypincher.com

In December large majority of sales on passionatepennypincher.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on passionatepennypincher.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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passionatepennypincher.com channels

Identify top traffic channels that drive growth for passionatepennypincher.comand discover how performance of traffic channels has changed over time.

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passionatepennypincher.com Google Ads spend

Evaluate passionatepennypincher.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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passionatepennypincher.com devices

Review passionatepennypincher.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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passionatepennypincher.com top markets

Explore passionatepennypincher.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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passionatepennypincher.com country & global rank

Assess the ranking of passionatepennypincher.com among other retailers within its primary country and worldwide.

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