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Dec 2025
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Home/Insights/Retailers/passionlilie.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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21.8K
Revenue
Dec 25
9.7K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Passionlilie.com is a website that offers a range of fashionable and ethically-made clothing for women. Their inventory includes dresses, tops, skirts, and accessories, all created with sustainable practices and eco-friendly materials. Customers can browse through diverse and vibrant patterns, supporting fair trade and responsible fashion choices.

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passionlilie.com Annual Revenue and Growth

passionlilie.com's annual sales on its online store amounted to $266K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$266K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
passionlilie.com revenue by year

passionlilie.com's monthly revenueOVER TIME
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Over the past three months, passionlilie.com revenue has experienced growth of 1.7%, compared to the preceding three months.

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passionlilie.com revenue growth for last six months
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OVERVIEW
In December 2025, passionlilie.com, operating in the FASHION AND APPAREL sector, generated $21,833 in online sales with a conversion rate of 1.50-2.00%, below the industry average of 3.17%. The site had 9,692 sessions, significantly less than the median of 39,789. With an average order value (AOV) of $100-125, it sits below the high end of the spectrum, where AOV can reach $389. While leading competitors like Macy's and Shein dominate with revenues and sessions in the hundreds of millions, passionlilie.com remains a niche player in this competitive landscape.
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passionlilie.com competitors

When comparing passionlilie.com to its competitors in December 2025, we can see that passionlilie.com had a revenue of $21,833 with 193 transactions and 9,692 sessions, resulting in a conversion rate of 1.50-2.00%. In contrast, fairindigo.com had a revenue of $313,841 with 2,873 transactions and 118,305 sessions, achieving a higher conversion rate of 2.00-2.50%. Similarly, fairtradewinds.net had a revenue of $320,157 with 1,681 transactions and 39,021 sessions, boasting an even higher conversion rate of 4.00-4.50%. While passionlilie.com is performing well in terms of revenue and transactions, it falls behind its competitors in terms of sessions and conversion rates, indicating potential areas for improvement in attracting and converting more visitors to customers.

fairindigo.com screenshot
#1 fairindigo.com
313.8K
Revenue
118.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
fairtradewinds.net screenshot
#2 fairtradewinds.net
320.2K
Revenue
39K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
passionlilie.com vs top market performers
passionlilie.com
top retailers
conversion rate vs average order value for passionlilie.com and its competitors
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Revenue share by device at passionlilie.com

In December large majority of sales on passionlilie.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.

In December large majority of sales on passionlilie.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.
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passionlilie.com channels

Identify top traffic channels that drive growth for passionlilie.comand discover how performance of traffic channels has changed over time.

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passionlilie.com Google Ads spend

Evaluate passionlilie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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passionlilie.com devices

Review passionlilie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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passionlilie.com top markets

Explore passionlilie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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passionlilie.com country & global rank

Assess the ranking of passionlilie.com among other retailers within its primary country and worldwide.

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