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Jan 2026
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Home/Insights/Retailers/penzeys.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for penzeys.compenzeys.com

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1.3M
Revenue
Jan 26
479.1K
Sessions
Jan 26
4.5-5.0%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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penzeys.com Annual Revenue and Growth

penzeys.com's annual sales on its online store amounted to $16.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$16.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
penzeys.com revenue by year

penzeys.com's monthly revenueOVER TIME
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Over the past three months, penzeys.com revenue has experienced growth of 125%, compared to the preceding three months.

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penzeys.com revenue growth for last six months
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OVERVIEW
In January 2026, penzeys.com generated online sales of $1,332,177, significantly surpassing the FOOD AND DRINK median of $54,450, though still far from category leader kroger.com at $286,165,357. With a conversion rate of 4.50-5.00%, Penzeys remains competitive, especially against the high benchmark of 5.96%. Their average order value (AOV) ranges between $50-75, closely aligning with the category's low end of $47 and below the high of $182. Penzeys attracted 479,096 sessions, well above the median of 18,973 but dwarfed by kroger.com’s 46,188,522 sessions, illustrating room for growth in user engagement.
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penzeys.com competitors

In January 2026, penzeys.com outperformed its competitors in terms of revenue, with $1,332,177 in revenue. The closest competitor, thespicehouse.com, had $608,825 in revenue. penzeys.com also had the highest number of transactions at 22,810, compared to its competitors. In terms of sessions, penzeys.com had 479,096 sessions, which was higher than all of its competitors. However, when it came to Average Order Value (AOV), penzeys.com fell in the middle range at $50-75, with competitors like wholespice.com and spicejungle.com having higher AOV ranges. Despite this, penzeys.com had a solid conversion rate of 4.50-5.00%, which was competitive with its peers. Overall, penzeys.com showcased strong performance across multiple metrics when compared to its competitors in the spice industry.

thespicehouse.com screenshot
#1 thespicehouse.com
608.8K
Revenue
398.3K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
wholespice.com screenshot
#2 wholespice.com
178.6K
Revenue
17.4K
Sessions
7.5-8.0%
Conv. rate
$125-150
AOV
spicejungle.com screenshot
#3 spicejungle.com
115.9K
Revenue
53.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
mortonbassett.com screenshot
#4 mortonbassett.com
25.6K
Revenue
15.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
spiceology.com screenshot
#5 spiceology.com
154.9K
Revenue
106.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
penzeys.com vs top market performers
penzeys.com
top retailers
conversion rate vs average order value for penzeys.com and its competitors
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Revenue share by device at penzeys.com

In January large majority of sales on penzeys.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on penzeys.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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penzeys.com channels

Identify top traffic channels that drive growth for penzeys.comand discover how performance of traffic channels has changed over time.

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penzeys.com Google Ads spend

Evaluate penzeys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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penzeys.com devices

Review penzeys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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penzeys.com top markets

Explore penzeys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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penzeys.com country & global rank

Assess the ranking of penzeys.com among other retailers within its primary country and worldwide.

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