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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

perfectlocks.com

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48.3K

Revenue

82.1K

Sessions

0.0-0.5%

Conv. rate

$150-175

AOV

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Perfectlocks.com is an e-commerce platform offering a wide array of hair products for personal use. This website specializes in selling various types of hair extensions, catering to diverse hair textures and lengths. Additionally, they offer hair care products, tools, and accessories, providing a comprehensive range of options for hair enthusiasts.

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perfectlocks.com's revenueOVER TIME
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Over the past three months, perfectlocks.com revenue has experienced decline of 16%, compared to the preceding three months.

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perfectlocks.com revenue decline for last six months

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Top products on perfectlocks.comby revenue

#1 Curly Hybrid Weft Hair Extensions

$2.9K

Price

$28.9K

Revenue

#2 3 x Kinky Curly Machine Weft Bundle Deal

$9.6K

Price

$19.3K

Revenue

#3 2 x Wavy Tape-In Hair Extension Bundle Deal (20 Pieces)

$896.5

Price

$12.6K

Revenue

#4 Curly Virgin Machine Weft

$444.7

Price

Revenue

#5 Curly Tape-In Hair Extensions

$120.5

Price

Revenue

#6 Curly Invisi Tape In Hair Extensions

$515.7

Price

Revenue

#7 Wavy Invisi Tape In Hair Extensions

$418.2

Price

Revenue

#8 Curly Lace Clip-In Hair Extensions

$345.4

Price

Revenue

#9 4 x Wavy Virgin Machine Weft Bundle Deal

$1.1K

Price

Revenue

#10 Wavy Classic Clip-In Hair Extensions

$243.1

Price

Revenue

#1 Curly Hybrid Weft Hair Extensions

$2.9K

Price

$28.9K

Revenue

#2 3 x Kinky Curly Machine Weft Bundle Deal

$9.6K

Price

$19.3K

Revenue

#3 2 x Wavy Tape-In Hair Extension Bundle Deal (20 Pieces)

$896.5

Price

$12.6K

Revenue

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OVERVIEW

In July 2025, perfectlocks.com in the BEAUTY AND COSMETICS industry had a revenue of $48,255, a conversion rate of 0.00-0.50%, and an average order value (AOV) of $150-175. With 82,055 sessions, it performed below themancompany.com's $113,233,299 revenue, but above the median revenue of $48,182 in the same category. Despite a lower AOV than the highest at $211, perfectlocks.com exceeded the very low AOV of $51. Its sessions surpassed the median of 20,909 but fell short of sephora.com's 41,064,568. Overall, perfectlocks.com demonstrated steady performance metrics within the industry.

perfectlocks.com competitors

In July 2025, perfectlocks.com falls behind some of its competitors in terms of revenue and transactions. glamseamless.com leads in revenue with $119,940 compared to Perfect Locks' $48,255. bellamiprofessional.com also surpasses Perfect Locks with $247,245 in revenue. In terms of transactions, beautyworksonline.com stands out with 1,093 transactions, while Perfect Locks only has 283. However, Perfect Locks has a higher number of sessions with 82,055, outperforming glamseamless.com with 34,330 sessions. When it comes to average order value (AOV), indiquehair.com leads with a range of $325-350, while Perfect Locks falls in line with an AOV of $150-175, similar to beautyworksonline.com. Despite lower revenue and transaction numbers, Perfect Locks maintains a competitive conversion rate range of 0.00-0.50%.

#1 glamseamless.com

119.9K

Revenue

34.3K

Sessions

1.5-2.0%

Conv. rate

$175-200

AOV

#2 bellamiprofessional.com

247.2K

Revenue

49K

Sessions

1.5-2.0%

Conv. rate

$275-300

AOV

#3 cliphair.com

36.5K

Revenue

47K

Sessions

0.5-1.0%

Conv. rate

$125-150

AOV

#4 indiquehair.com

237.4K

Revenue

94.5K

Sessions

0.5-1.0%

Conv. rate

$325-350

AOV

#5 beautyworksonline.com

187.7K

Revenue

115.2K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

CLOSEST COMPETITORSby revenue

lacedhair.com

privatelabelextensions.com

niawigs.com

TOP MARKET PERFORMERSby revenue

luxyhair.com

$403.3K

bellamiprofessional.com

indiquehair.com

beautyworksonline.com

perfectlocks.com vs top market performers

perfectlocks.com

top retailers

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Revenue share by device at perfectlocks.com

In July large majority of sales on perfectlocks.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

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perfectlocks.com channels

Identify top traffic channels that drive growth for perfectlocks.comand discover how performance of traffic channels has changed over time.

perfectlocks.com Google Ads spend

Evaluate perfectlocks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

perfectlocks.com devices

Review perfectlocks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

perfectlocks.com top markets

Explore perfectlocks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.