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May 2025
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Home/Insights/Retailers/peterpauper.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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494.7K
Revenue
72.7K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Peterpauper.com is an e-commerce website offering a variety of products. Their inventory primarily includes books, stationery, journals, and gifts. They also offer educational resources, calendars, puzzles, and games. With a focus on quality and aesthetics, Peterpauper.com caters to customers seeking unique and thoughtfully designed items.

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peterpauper.com's revenueOVER TIME
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Over the past three months, peterpauper.com revenue has experienced decline of 13%, compared to the preceding three months.

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peterpauper.com revenue decline for last six months
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OVERVIEW
In May 2025, peterpauper.com, an e-commerce site, recorded online sales revenue of $494,680, surpassing the median revenue in the industry of $83,973. With a conversion rate of 5.50-6.00%, the site outperformed the industry average of 3.75%. The Average Order Value (AOV) ranged from $100-125, positioning it favorably against the industry average of $349 and the lowest AOV of $57. The site attracted 72,673 sessions, falling below the industry median of 37,355, with the highest sessions at 27,739,926 by boots.com in the same category.
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peterpauper.com competitors

In May 2025, peterpauper.com outperformed its competitors in several key metrics. While peterpauper.com generated a revenue of $494,680 from 4,271 transactions and 72,673 sessions with an Average Order Value (AOV) of $100-$125 and a conversion rate of 5.50-6.00%, its closest competitor, willowcreekpress.com, only made $9,583 in revenue from 288 transactions and 6,714 sessions with an AOV of $25-$50 and a conversion rate of 4.00-4.50%. Another competitor, bluesky.com, had a revenue of $481,565 from 2,079 transactions and 170,393 sessions with an AOV of $225-$250 and a conversion rate of 1.00-1.50%. Overall, peterpauper.com demonstrated higher revenue, transactions, sessions, AOV, and conversion rate compared to its competitors in May 2025.

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124.1K
Revenue
52.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
willowcreekpress.com screenshot
#2 willowcreekpress.com
9.6K
Revenue
6.7K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
bluesky.com screenshot
#3 bluesky.com
481.6K
Revenue
170.4K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
seriouspuzzles.com screenshot
#4 seriouspuzzles.com
73.8K
Revenue
30.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
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#5 theadventurechallenge.com
396.8K
Revenue
143K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
peterpauper.com vs top market performers
peterpauper.com
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conversion rate vs average order value for peterpauper.com and its competitors
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Revenue share by device at peterpauper.com

In May large majority of sales on peterpauper.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.

In May large majority of sales on peterpauper.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.
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peterpauper.com channels

Identify top traffic channels that drive growth for peterpauper.comand discover how performance of traffic channels has changed over time.

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peterpauper.com Google Ads spend

Evaluate peterpauper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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peterpauper.com devices

Review peterpauper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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peterpauper.com top markets

Explore peterpauper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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peterpauper.com country & global rank

Assess the ranking of peterpauper.com among other retailers within its primary country and worldwide.

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