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Apr 2026
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Home/Insights/Retailers/plainjanebeauty.net
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for plainjanebeauty.netplainjanebeauty.net

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4.7K
Revenue
Apr 26
2K
Sessions
Apr 26
4.0-4.5%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Plain Jane Beauty is a website that sells a variety of beauty products. They offer a range of cosmetics including foundations, blushes, eyeshadows, and lipsticks. The site also provides skincare items such as moisturizers, cleansers, and serums. Besides, they sell accessories like brushes and tools for makeup application.

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plainjanebeauty.net Annual Revenue and Growth

plainjanebeauty.net's annual sales on its online store amounted to $90.8K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$90.8K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
plainjanebeauty.net revenue by year

plainjanebeauty.net's monthly revenueOVER TIME
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Over the past three months, plainjanebeauty.net revenue has experienced decline of 35%, compared to the preceding three months.

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plainjanebeauty.net revenue decline for last six months
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OVERVIEW
In April 2026, plainjanebeauty.net, operating in the BEAUTY AND COSMETICS industry, generated $4,667 in online sales, significantly below the median of $40,161, with sessions totaling 1,961, compared to the median of 20,819; the site achieved a conversion rate between 4.00-4.50%, slightly above the category's high of 4.38%, while its average order value ranged from $50 to $75, lower than the very high of $195 and above the very low of $45, showcasing mixed performance relative to industry benchmarks.
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plainjanebeauty.net competitors

In April 2026, plainjanebeauty.net reported a revenue of $4,667 from 81 transactions across 1,961 sessions, achieving an average order value (AOV) between $50-75 and a conversion rate of 4.00-4.50%. In comparison, houseoflashes.com generated significantly higher revenue of $73,811 from 1,694 transactions during 33,892 sessions, with an AOV of $25-50 and a conversion rate of 4.50-5.00%. Similarly, omiana.com followed closely with $72,828 in revenue, 935 transactions, and a higher AOV of $75-100 but a conversion rate consistent with plainjanebeauty.net at 4.00-4.50%. elciecosmetics.com, while earning $6,990, had a much higher AOV of $125-150 but a lower conversion rate at 3.00-3.50%. luxiebeauty.com, with a revenue of $4,268, also reported a low conversion rate of 2.00-2.50%. Overall, plainjanebeauty.net shows competitive performance relative to its peers despite lower revenue figures.

houseoflashes.com screenshot
#1 houseoflashes.com
73.8K
Revenue
33.9K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
omiana.com screenshot
#2 omiana.com
72.8K
Revenue
23.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
elciecosmetics.com screenshot
#3 elciecosmetics.com
7K
Revenue
1.3K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
luxiebeauty.com screenshot
#4 luxiebeauty.com
4.3K
Revenue
1.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
exabeauty.com screenshot
#5 exabeauty.com
15K
Revenue
6.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
plainjanebeauty.net vs top market performers
plainjanebeauty.net
top retailers
conversion rate vs average order value for plainjanebeauty.net and its competitors
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Revenue share by device at plainjanebeauty.net

In April large majority of sales on plainjanebeauty.net, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In April large majority of sales on plainjanebeauty.net, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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plainjanebeauty.net channels

Identify top traffic channels that drive growth for plainjanebeauty.netand discover how performance of traffic channels has changed over time.

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plainjanebeauty.net Google Ads spend

Evaluate plainjanebeauty.net's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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plainjanebeauty.net devices

Review plainjanebeauty.net's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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plainjanebeauty.net top markets

Explore plainjanebeauty.net's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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plainjanebeauty.net country & global rank

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