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Home/Insights/Retailers/plainjanebeauty.net
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for plainjanebeauty.netplainjanebeauty.net

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6.5K
Revenue
Aug 25
2.8K
Sessions
Aug 25
4.0-4.5%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Plain Jane Beauty is a website that sells a variety of beauty products. They offer a range of cosmetics including foundations, blushes, eyeshadows, and lipsticks. The site also provides skincare items such as moisturizers, cleansers, and serums. Besides, they sell accessories like brushes and tools for makeup application.

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plainjanebeauty.net Annual Revenue and Growth

plainjanebeauty.net's annual sales on its online store amounted to $133.8K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$133.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
plainjanebeauty.net revenue by year

plainjanebeauty.net's monthly revenueOVER TIME
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Over the past three months, plainjanebeauty.net revenue has experienced decline of 5.5%, compared to the preceding three months.

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plainjanebeauty.net revenue decline for last six months
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OVERVIEW
plainjanebeauty.net's August 2025 performance metrics: revenue $6,465 (median $43,264), conversion rate 4.00-4.50% (high 4.33%, low 1.0%), AOV $50-75 (high $202, low $46), sessions 2,791 (median 22,297). Industry: BEAUTY AND COSMETICS. Largest store: themancompany.com revenue $109,440,426, sessions 44,212,513 from sephora.com.
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plainjanebeauty.net competitors

In August 2025, plainjanebeauty.net, with a revenue of $6,465 and 122 transactions from 2,791 sessions, boasts a conversion rate of 4.00-4.50% and an average order value (AOV) of $50-75. When compared to its competitors, plainjanebeauty.net falls behind in revenue generation, transactions, and sessions. houseoflashes.com leads the pack with a revenue of $51,005 from 1,071 transactions and 37,656 sessions, with an AOV of $25-50 and a conversion rate of 2.50-3.00%. On the other hand, omiana.com excels with $95,735 in revenue, 1,108 transactions, and 24,051 sessions, boasting an AOV of $75-100 and a conversion rate of 4.50-5.00%. plainjanebeauty.net can look to improve its metrics to better compete with the top performers in the beauty industry.

houseoflashes.com screenshot
#1 houseoflashes.com
51K
Revenue
37.7K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
omiana.com screenshot
#2 omiana.com
95.7K
Revenue
24.1K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
elciecosmetics.com screenshot
#3 elciecosmetics.com
6.6K
Revenue
1.2K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
luxiebeauty.com screenshot
#4 luxiebeauty.com
13.2K
Revenue
7.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
zpalette.com screenshot
#5 zpalette.com
10.4K
Revenue
6.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
plainjanebeauty.net vs top market performers
plainjanebeauty.net
top retailers
conversion rate vs average order value for plainjanebeauty.net and its competitors
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Revenue share by device at plainjanebeauty.net

In August large majority of sales on plainjanebeauty.net, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In August large majority of sales on plainjanebeauty.net, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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plainjanebeauty.net channels

Identify top traffic channels that drive growth for plainjanebeauty.netand discover how performance of traffic channels has changed over time.

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plainjanebeauty.net Google Ads spend

Evaluate plainjanebeauty.net's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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plainjanebeauty.net devices

Review plainjanebeauty.net's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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plainjanebeauty.net top markets

Explore plainjanebeauty.net's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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plainjanebeauty.net country & global rank

Assess the ranking of plainjanebeauty.net among other retailers within its primary country and worldwide.

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