Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2025
All countries
Home/Insights/Retailers/plainjanebeauty.net
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for plainjanebeauty.netplainjanebeauty.net

Start benchmarking for free
Sign in with GoogleSign up with Google
7.7K
Revenue
3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
Loading...

Plain Jane Beauty is a website that sells a variety of beauty products. They offer a range of cosmetics including foundations, blushes, eyeshadows, and lipsticks. The site also provides skincare items such as moisturizers, cleansers, and serums. Besides, they sell accessories like brushes and tools for makeup application.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

plainjanebeauty.net's revenueOVER TIME
View real-time data

Over the past three months, plainjanebeauty.net revenue has experienced decline of 30%, compared to the preceding three months.

View real-time data
plainjanebeauty.net revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
plainjanebeauty.net, a BEAUTY AND COSMETICS website, generated $7,746 in revenue with a conversion rate of 4.00-4.50% and an AOV of $50-75 from 2,952 sessions in July 2025, compared to the industry median revenue of $48,182, a high conversion rate of 4.31%, and a high AOV of $211. The largest online store in this category is themancompany.com with $113,233,299 in revenue and 41,064,568 sessions from sephora.com, while the lowest conversion rate is 1.0% and the lowest AOV is $51, showcasing the varying performance metrics in the BEAUTY AND COSMETICS industry.
Read more

plainjanebeauty.net competitors

In July 2025, plainjanebeauty.net generated a revenue of $7,746 with 132 transactions and 2,952 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 4.00-4.50%. When compared to its competitors, plainjanebeauty.net falls behind in terms of revenue, transactions, and sessions. For example, omiana.com outperformed with a revenue of $87,550 from 949 transactions and 20,770 sessions, featuring a higher AOV of $75-100 and a conversion rate of 4.50-5.00%. Similarly, elciecosmetics.com achieved a revenue of $7,943 from 50 transactions and 1,427 sessions, with a higher AOV of $150-175 but a slightly lower conversion rate of 3.00-3.50%. Despite being on par with some competitors in AOV and conversion rate, plainjanebeauty.net has room for improvement in terms of overall revenue and user engagement metrics.

houseoflashes.com screenshot
#1 houseoflashes.com
59.4K
Revenue
37.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
omiana.com screenshot
#2 omiana.com
87.6K
Revenue
20.8K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
elciecosmetics.com screenshot
#3 elciecosmetics.com
7.9K
Revenue
1.4K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
luxiebeauty.com screenshot
#4 luxiebeauty.com
10.6K
Revenue
5.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
zpalette.com screenshot
#5 zpalette.com
19.3K
Revenue
13K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
plainjanebeauty.net vs top market performers
plainjanebeauty.net
top retailers
conversion rate vs average order value for plainjanebeauty.net and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at plainjanebeauty.net

In July large majority of sales on plainjanebeauty.net, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In July large majority of sales on plainjanebeauty.net, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

plainjanebeauty.net channels

Identify top traffic channels that drive growth for plainjanebeauty.netand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

plainjanebeauty.net Google Ads spend

Evaluate plainjanebeauty.net's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

plainjanebeauty.net devices

Review plainjanebeauty.net's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

plainjanebeauty.net top markets

Explore plainjanebeauty.net's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

plainjanebeauty.net country & global rank

Assess the ranking of plainjanebeauty.net among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard