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Sep 2025
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Home/Insights/Retailers/plutopillow.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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68.2K
Revenue
Sep 25
48.4K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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Plutopillow.com is an online retail platform that sells a variety of pillows. Their product range includes specialty pillows such as memory foam, hypoallergenic, and cooling pillows. They offer a user-friendly website with secure payment options and hassle-free delivery. Daily discounts and customer reviews are available for each pillow model.

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plutopillow.com Annual Revenue and Growth

plutopillow.com's annual sales on its online store amounted to $2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
plutopillow.com revenue by year

plutopillow.com's monthly revenueOVER TIME
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Over the past three months, plutopillow.com revenue has experienced decline of 24%, compared to the preceding three months.

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plutopillow.com revenue decline for last six months
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OVERVIEW
In September 2025, plutopillow.com generated $68,172 in online sales, slightly below the FASHION AND APPAREL median of $74,931, with a conversion rate of 0.50-1.00%, falling short of the high benchmark of 3.2%. The average order value (AOV) ranged from $250 to $275, which is below the category's high of $382 but well above the low of $73. With 48,388 sessions, plutopillow.com outperformed the median of 34,221 but is far behind shein.com, the category leader, which boasts an overwhelming 297,137,690 sessions, highlighting the competitive landscape in the industry.
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plutopillow.com competitors

In September 2025, plutopillow.com generated a revenue of $68,172 with 272 transactions and 48,388 sessions, resulting in an average order value (AOV) of $250-275 and a conversion rate of 0.50-1.00. Compared to its competitors, hoodiepillow.com had a revenue of $24,073 with 286 transactions and 4,321 sessions, showcasing a higher conversion rate of 6.50-7.00 but lower AOV of $75-100. budsies.com outperformed with a revenue of $117,361, 582 transactions, and 65,591 sessions, while artscow.com also had higher revenue at $29,938 but with fewer transactions and sessions. qstomize.com had the lowest revenue at $7,900 but a decent conversion rate of 3.00-3.50, while canvaspeople.com stood out with the highest revenue of $261,443, 1,461 transactions, and 60,449 sessions, demonstrating a strong performance across all metrics.

hoodiepillow.com screenshot
#1 hoodiepillow.com
24.1K
Revenue
4.3K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
budsies.com screenshot
#2 budsies.com
117.4K
Revenue
65.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
qstomize.com screenshot
#3 qstomize.com
7.9K
Revenue
2.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
artscow.com screenshot
#4 artscow.com
29.9K
Revenue
12.2K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
canvaspeople.com screenshot
#5 canvaspeople.com
261.4K
Revenue
60.4K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
plutopillow.com vs top market performers
plutopillow.com
top retailers
conversion rate vs average order value for plutopillow.com and its competitors
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Revenue share by device at plutopillow.com

In September large majority of sales on plutopillow.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In September large majority of sales on plutopillow.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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plutopillow.com channels

Identify top traffic channels that drive growth for plutopillow.comand discover how performance of traffic channels has changed over time.

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plutopillow.com Google Ads spend

Evaluate plutopillow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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plutopillow.com devices

Review plutopillow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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plutopillow.com top markets

Explore plutopillow.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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plutopillow.com country & global rank

Assess the ranking of plutopillow.com among other retailers within its primary country and worldwide.

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