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Apr 2026
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Home/Insights/Retailers/polaroid.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for polaroid.compolaroid.com

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855.8K
Revenue
Apr 26
471K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Polaroid.com offers a range of products focused on instant photography. They sell instant cameras, film, and accessories. The website provides information on various camera models, film types, and accessories available for purchase. Users can browse and purchase products directly from the site, attracting photography enthusiasts and nostalgic individuals.

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polaroid.com Annual Revenue and Growth

polaroid.com's annual sales on its online store amounted to $18.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$18.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
polaroid.com revenue by year

polaroid.com's monthly revenueOVER TIME
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Over the past three months, polaroid.com revenue has experienced decline of 37%, compared to the preceding three months.

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polaroid.com revenue decline for last six months
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OVERVIEW
In April 2026, polaroid.com generated $855,812 in online sales, significantly outperforming the FASHION AND APPAREL median of $78,791, while also achieving a conversion rate of 1.00-1.50%, below the high benchmark of 3.05%. With an average order value (AOV) of $125-150, Polaroid's AOV lags behind the sector's peak of $389. The site recorded 470,985 sessions, substantially exceeding the median of 35,276 but falling short of the leading competitor, shein.com, which garnered 281,585,790 sessions. These metrics reflect a strong performance in a competitive landscape, though there is room for growth in conversion and AOV.
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polaroid.com competitors

In April 2026, polaroid.com generated $855,812 in revenue from 5,795 transactions, yielding a conversion rate of 1.00-1.50% across 470,985 sessions. In contrast, lomography.com significantly outperformed polaroid.com, with a revenue of $2,987,157, achieved through 9,050 transactions from 1,345,737 sessions. lomography.com also reported a higher average order value (AOV) of $325-350 compared to polaroid.com’s $125-150. However, lomography.com’s conversion rate was slightly lower, at 0.50-1.00%, suggesting that while it attracted more visitors, it converted a smaller proportion into buyers. Overall, despite its lower revenue and transaction count, polaroid.com exhibited a stronger conversion efficiency, while lomography.com dominated in terms of overall revenue and average order value.

lomography.com screenshot
#1 lomography.com
3M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
polaroid.com vs top market performers
polaroid.com
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conversion rate vs average order value for polaroid.com and its competitors
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Revenue share by device at polaroid.com

In April large majority of sales on polaroid.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on polaroid.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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polaroid.com channels

Identify top traffic channels that drive growth for polaroid.comand discover how performance of traffic channels has changed over time.

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polaroid.com Google Ads spend

Evaluate polaroid.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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polaroid.com devices

Review polaroid.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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polaroid.com top markets

Explore polaroid.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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polaroid.com country & global rank

Assess the ranking of polaroid.com among other retailers within its primary country and worldwide.

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