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Sep 2025
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Home/Insights/Retailers/primochill.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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11.5K
Revenue
Sep 25
22.4K
Sessions
Sep 25
0.0-0.5%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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Primochill.com is an online platform offering a range of products. Their offerings include custom PC cooling components such as coolant additives, tubing, fittings, reservoirs, radiators, and pumps. They also provide cable management products, modding accessories, and personalized watercooling solutions for tech enthusiasts and PC builders.

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primochill.com Annual Revenue and Growth

primochill.com's annual sales on its online store amounted to $662.6K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$662.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primochill.com revenue by year

primochill.com's monthly revenueOVER TIME
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Over the past three months, primochill.com revenue has experienced decline of 58%, compared to the preceding three months.

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primochill.com revenue decline for last six months
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OVERVIEW
In September 2025, primochill.com, operating in the computers, electronics, and technology sector, generated $11,513 in online sales, significantly lower than the median of $178,679; its conversion rate ranged from 0.00-0.50%, underperforming against the industry average of 3.68%; the average order value (AOV) was between $225-250, which is below the high AOV of $878; with 22,353 sessions, it trails the median of 39,078 and far behind the leader, lenovo.com, at 47,353,529 sessions, indicating room for improvement across various performance metrics.
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primochill.com competitors

In September 2025, primochill.com, with revenue of $11,513 and 51 transactions from 22,353 sessions, falls behind some of its competitors in the liquid cooling and modding industry. bykski.us leads the pack with $324,369 in revenue from 911 transactions and 48,558 sessions, boasting a higher average order value (AOV) of $350-375 and a conversion rate of 1.50-2.00%. ekwb.com follows closely with $409,906 in revenue from 878 transactions and 249,383 sessions, with the highest AOV of $450-475 among the competitors listed. performance-pcs.com also outperforms primochill.com with $328,665 in revenue from 831 transactions and 79,190 sessions, along with a higher conversion rate of 1.00-1.50%. modmymods.com and alphacool.com, while not as dominant as the top contenders, still surpass primochill.com in revenue and AOV metrics.

bykski.us screenshot
#1 bykski.us
324.4K
Revenue
48.6K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
modmymods.com screenshot
#2 modmymods.com
88.2K
Revenue
64.3K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
ekwb.com screenshot
#3 ekwb.com
409.9K
Revenue
249.4K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
performance-pcs.com screenshot
#4 performance-pcs.com
328.7K
Revenue
79.2K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
alphacool.com screenshot
#5 alphacool.com
170.4K
Revenue
174.9K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
primochill.com vs top market performers
primochill.com
top retailers
conversion rate vs average order value for primochill.com and its competitors
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Revenue share by device at primochill.com

In September large majority of sales on primochill.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on primochill.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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primochill.com channels

Identify top traffic channels that drive growth for primochill.comand discover how performance of traffic channels has changed over time.

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primochill.com Google Ads spend

Evaluate primochill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primochill.com devices

Review primochill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primochill.com top markets

Explore primochill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primochill.com country & global rank

Assess the ranking of primochill.com among other retailers within its primary country and worldwide.

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