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Dec 2025
All countries
Home/Insights/Retailers/primochill.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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42.7K
Revenue
Dec 25
30.9K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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Primochill.com is an online platform offering a range of products. Their offerings include custom PC cooling components such as coolant additives, tubing, fittings, reservoirs, radiators, and pumps. They also provide cable management products, modding accessories, and personalized watercooling solutions for tech enthusiasts and PC builders.

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primochill.com Annual Revenue and Growth

primochill.com's annual sales on its online store amounted to $662.6K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$662.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
primochill.com revenue by year

primochill.com's monthly revenueOVER TIME
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Over the past three months, primochill.com revenue has experienced growth of 97%, compared to the preceding three months.

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primochill.com revenue growth for last six months
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OVERVIEW
In December 2025, primochill.com generated $42,694 in online sales with a conversion rate of 0.50-1.00%, notably lower than the high industry benchmark of 3.4%. With an average order value (AOV) of $175-200, it falls short of the high AOV of $880 in the sector. The site recorded 30,942 sessions, below the median of 38,416 and significantly less than the leader, lenovo.com, which achieved 48,680,972 sessions. Overall, primochill.com operates well beneath industry averages in revenue, conversion rate, AOV, and traffic compared to competitors like dell.com and lenovo.com.
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primochill.com competitors

When comparing primochill.com to its competitors in December 2025, it is clear that primochill.com falls behind in terms of revenue. primochill.com generated $42,694 with 222 transactions and 30,942 sessions, resulting in an average order value (AOV) of $175-200 and a conversion rate of 0.50-1.00%. In contrast, competitors like ekwb.com led the pack with $1,137,412 in revenue from 2,428 transactions and 246,433 sessions, boasting an AOV of $450-475 and a conversion rate of 0.50-1.00%. Other competitors such as performance-pcs.com, modmymods.com, and bykski.us also outperformed primochill.com in terms of revenue, transactions, sessions, AOV, and conversion rates. primochill.com may need to reassess its strategies to stay competitive in the market.

bykski.us screenshot
#1 bykski.us
256.9K
Revenue
36.1K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
modmymods.com screenshot
#2 modmymods.com
261.9K
Revenue
63.8K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
ekwb.com screenshot
#3 ekwb.com
1.1M
Revenue
246.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
performance-pcs.com screenshot
#4 performance-pcs.com
740.3K
Revenue
85.4K
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
alphacool.com screenshot
#5 alphacool.com
231.6K
Revenue
157.2K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
primochill.com vs top market performers
primochill.com
top retailers
conversion rate vs average order value for primochill.com and its competitors
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Revenue share by device at primochill.com

In December large majority of sales on primochill.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In December large majority of sales on primochill.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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primochill.com channels

Identify top traffic channels that drive growth for primochill.comand discover how performance of traffic channels has changed over time.

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primochill.com Google Ads spend

Evaluate primochill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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primochill.com devices

Review primochill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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primochill.com top markets

Explore primochill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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primochill.com country & global rank

Assess the ranking of primochill.com among other retailers within its primary country and worldwide.

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