primuscable.com
PrimusCable.com is an online platform that sells various networking and communication products. It offers an extensive range of items including Ethernet cables, fiber optic equipment, server racks, patch panels, and wall plates. The website presents a wide selection of reliable, high-quality tools and components to support customers in their networking and connectivity needs.
GRIPS CUSTOMERS & RESEARCH PARTNERS
primuscable.com Annual Revenue and Growth
primuscable.com's annual sales on its online store amounted to $1.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
primuscable.com's monthly revenueOVER TIME
Over the past three months, primuscable.com revenue has experienced decline of 17%, compared to the preceding three months.
primuscable.com competitors
In October 2025, primuscable.com generated a revenue of $112,545 from 190 transactions with 19,683 sessions, resulting in an average order value (AOV) of $575-$600 and a conversion rate of 0.50-1.00%. Compared to its competitors, fibersavvy.com lagged behind with $34,665 in revenue from 37 transactions and 10,422 sessions, offering a higher AOV of $925-$950 but a lower conversion rate of 0.00-0.50%. On the other end of the spectrum, showmecables.com led the pack with a revenue of $1,519,441 from 4,591 transactions and 150,178 sessions, despite a lower AOV of $325-$350, boasting a high conversion rate of 3.00-3.50%. cablesforless.com, cablesplususa.com, and navepoint.com also outperformed primuscable.com in terms of revenue, transactions, sessions, AOV, and conversion rate. Overall, primuscable.com showed strong performance in the market, but faced tough competition from more established players.
Revenue share by device at primuscable.com
In October large majority of sales on primuscable.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
primuscable.com channels
Identify top traffic channels that drive growth for primuscable.comand discover how performance of traffic channels has changed over time.
primuscable.com Google Ads spend
Evaluate primuscable.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
primuscable.com devices
Review primuscable.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
