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Jan 2026
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Home/Insights/Retailers/princessly.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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29.8K
Revenue
Jan 26
14.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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  • Main country of store: MEXICO
  • Website category: WEDDINGS

Princessly.com is an online platform that offers a wide selection of formal dresses, including wedding, bridesmaid, and prom gowns, for women of all ages and sizes. Their inventory consists of various styles, colors, and designs, aiming to cater to diverse tastes and preferences in formal wear.

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princessly.com Annual Revenue and Growth

princessly.com's annual sales on its online store amounted to $364.6K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$364.6K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
princessly.com revenue by year

princessly.com's monthly revenueOVER TIME
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Over the past three months, princessly.com revenue has experienced growth of 38%, compared to the preceding three months.

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princessly.com revenue growth for last six months
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OVERVIEW
In January 2026, princessly.com generated $29,817 in online sales with a conversion rate between 0.50-1.00%, both lower than the WEDDINGS industry median revenue of $41,607 and high conversion rate of 4.76%; its average order value (AOV) ranged from $200-225, significantly below the sector's high of $354, while it attracted 14,748 sessions, surpassing the median of 12,929 but far from azazie.com’s 8,939,006 sessions, highlighting room for growth in engagement and sales performance within this competitive market.
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princessly.com competitors

In January 2026, princessly.com outperformed its competitor jojodress.com in terms of revenue, with princessly.com generating $29,817 compared to jojodress.com's $5,255. princessly.com also had more transactions, with 147 compared to jojodress.com's 16. However, jojodress.com had a higher average order value (AOV) range of $300-325, while princessly.com's AOV was $200-225. Both companies had a similar conversion rate range of 0.50-1.00%, indicating that they were equally successful in turning sessions into transactions. Despite the higher AOV of jojodress.com, princessly.com's higher revenue and transaction numbers suggest that it may have a larger customer base or a more diverse product range.

CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
princessly.com vs top market performers
princessly.com
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conversion rate vs average order value for princessly.com and its competitors
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Revenue share by device at princessly.com

In January large majority of sales on princessly.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on princessly.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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princessly.com channels

Identify top traffic channels that drive growth for princessly.comand discover how performance of traffic channels has changed over time.

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princessly.com Google Ads spend

Evaluate princessly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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princessly.com devices

Review princessly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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princessly.com top markets

Explore princessly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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princessly.com country & global rank

Assess the ranking of princessly.com among other retailers within its primary country and worldwide.

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