rarebeauty.com
RareBeauty.com is a website that offers a variety of beauty products. They sell cosmetics, skincare items, and other beauty essentials. The website provides a convenient platform for customers to purchase a wide range of beauty merchandise and explore different brands, creating a one-stop shop for beauty enthusiasts.
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rarebeauty.com Annual Revenue and Growth
rarebeauty.com's annual sales on its online store amounted to $9.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
rarebeauty.com's monthly revenueOVER TIME
Over the past three months, rarebeauty.com revenue has experienced decline of 6.1%, compared to the preceding three months.
rarebeauty.com competitors
In July 2026, selenagomez.com reported a revenue of $412,000 from 3,838 transactions across 81,900 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 4.50-5.00%. In comparison, rarebeauty.com significantly outperformed its competitor, generating $668,000 in revenue, leading by $256,000. With 9,320 transactions, rarebeauty.com surpassed selenagomez.com by 5,482 transactions. Additionally, rarebeauty.com achieved 877,000 sessions, a remarkable advantage of 795,000 sessions over selenagomez.com. While selenagomez.com has a higher AOV and conversion rate, rarebeauty.com remains the leader in overall revenue, transactions, and traffic, highlighting its strong market presence in the beauty sector.
Revenue share by device at rarebeauty.com
In July large majority of sales on rarebeauty.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries rarebeauty.com operates in
rarebeauty.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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rarebeauty.com channels
Identify top traffic channels that drive growth for rarebeauty.comand discover how performance of traffic channels has changed over time.
rarebeauty.com Google Ads spend
Evaluate rarebeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
rarebeauty.com devices
Review rarebeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
