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Home/Insights/Retailers/reifendirekt.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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9.1M
Revenue
Nov 25
1.3M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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Reifendirekt.de is an online platform offering automobile tires for purchase. Their extensive inventory includes a wide range of tire brands and types, catering to various vehicles and weather conditions. The website provides customers with a convenient interface to search, compare prices, and order tires directly to their preferred address.

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reifendirekt.de Annual Revenue and Growth

reifendirekt.de's annual sales on its online store amounted to $120.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$120.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
reifendirekt.de revenue by year

reifendirekt.de's monthly revenueOVER TIME
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Over the past three months, reifendirekt.de revenue has experienced growth of 112%, compared to the preceding three months.

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reifendirekt.de revenue growth for last six months
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OVERVIEW
In November 2025, reifendirekt.de generated $9,091,944 in online sales, significantly surpassing the vehicles/automotive industry median of $205,014, but trailing behind industry leader discounttire.com at $111,043,236; the site achieved a conversion rate of 1.50-2.00%, which is below the industry high of 2.91% and well above the low of 0.54%; its average order value (AOV) ranged from $425-450, compared to the industry high of $873 and low of $163; with 1,290,796 sessions, reifendirekt.de far exceeded the industry median of 48,106 but fell short of the highest performer autozone.com's 36,267,064 sessions.
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reifendirekt.de competitors

When comparing reifendirekt.de to its competitors in November 2025, several key metrics stand out. reifendirekt.de generated a revenue of 9,091,944 with 20,898 transactions and 1,290,796 sessions, boasting an AOV of 425-450 and a conversion rate of 1.50-2.00. In contrast, tirendo.de had lower revenue at 560,448 with 2,014 transactions and 139,462 sessions, showing an AOV of 275-300 and a conversion rate of 1.00-1.50. On the other hand, reifen.com outperformed with revenue reaching 10,348,860 from 30,260 transactions and 1,323,422 sessions, showcasing an AOV of 325-350 and a conversion rate of 2.00-2.50. reifen.de and oponeo.de had lower revenue and conversion rates compared to reifendirekt.de, while pkwteile.de excelled in conversion rate but had a significantly lower AOV. Overall, reifendirekt.de remains competitive in the market with solid performance across key metrics.

tirendo.de screenshot
#1 tirendo.de
560.4K
Revenue
139.5K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
reifen.com screenshot
#2 reifen.com
10.3M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
reifen.de screenshot
#3 reifen.de
594.2K
Revenue
452.5K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
oponeo.de screenshot
#4 oponeo.de
494.7K
Revenue
166.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
pkwteile.de screenshot
#5 pkwteile.de
2.5M
Revenue
593K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
reifendirekt.de vs top market performers
reifendirekt.de
top retailers
conversion rate vs average order value for reifendirekt.de and its competitors
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reifendirekt.de channels

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reifendirekt.de Google Ads spend

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reifendirekt.de devices

Review reifendirekt.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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reifendirekt.de top markets

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reifendirekt.de country & global rank

Assess the ranking of reifendirekt.de among other retailers within its primary country and worldwide.

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