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Dec 2025
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Home/Insights/Retailers/ripcurl.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for ripcurl.comripcurl.com

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997.2K
Revenue
Dec 25
321.2K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: AUSTRALIA
  • Website category: SPORTS

Ripcurl.com is an online platform that offers a wide range of products for water sports enthusiasts. The website primarily sells surfing and swimming gear, apparel, and accessories. It features a diverse collection of wetsuits, boardshorts, rash guards, watches, backpacks, and other related items designed for those passionate about ocean adventures.

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ripcurl.com Annual Revenue and Growth

ripcurl.com's annual sales on its online store amounted to $24.8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$24.8M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
ripcurl.com revenue by year

ripcurl.com's monthly revenueOVER TIME
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Over the past three months, ripcurl.com revenue has experienced growth of 24%, compared to the preceding three months.

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ripcurl.com revenue growth for last six months
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OVERVIEW
In December 2025, ripcurl.com generated online sales revenue of $997,204, significantly surpassing the SPORTS median of $90,105, though far behind industry leader garmin.com. The site achieved a conversion rate of 2.50-3.00%, slightly below the high of 3.13%, with an average order value (AOV) of $100-125, well below the high AOV of $535 in the category. With 321,205 sessions, ripcurl.com also exceeded the SPORTS median of 34,350 sessions but is overshadowed by the leading 64,737,034 sessions at dickssportinggoods.com, highlighting the competitive landscape in the sports retail market.
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ripcurl.com competitors

In December 2025, ripcurl.com generated a revenue of $997,204 with 9,096 transactions and 321,205 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.50-3.00%. In comparison, oneill.com had a slightly higher revenue of $1,055,785 with 7,804 transactions and 808,196 sessions, and a higher AOV of $125-150 but a lower conversion rate of 0.50-1.00%. On the other hand, cleanlinesurf.com had a revenue of $443,929 with 1,141 transactions and 107,142 sessions, a much higher AOV of $375-400, and a conversion rate of 1.00-1.50%. Lastly, thesurfboardwarehouse.com.au lagged behind with a revenue of $98,797, 455 transactions, 68,328 sessions, an AOV of $200-225, and a conversion rate of 0.50-1.00%. Overall, ripcurl.com's metrics position it as a strong competitor in the market, balancing revenue, transactions, AOV, and conversion rate effectively.

oneill.com screenshot
#1 oneill.com
1.1M
Revenue
808.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
cleanlinesurf.com screenshot
#2 cleanlinesurf.com
443.9K
Revenue
107.1K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
thesurfboardwarehouse.com.au screenshot
#3 thesurfboardwarehouse.com.au
98.8K
Revenue
68.3K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
ripcurl.com vs top market performers
ripcurl.com
top retailers
conversion rate vs average order value for ripcurl.com and its competitors
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Revenue share by device at ripcurl.com

In December large majority of sales on ripcurl.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on ripcurl.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ripcurl.com channels

Identify top traffic channels that drive growth for ripcurl.comand discover how performance of traffic channels has changed over time.

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ripcurl.com Google Ads spend

Evaluate ripcurl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ripcurl.com devices

Review ripcurl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ripcurl.com top markets

Explore ripcurl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ripcurl.com country & global rank

Assess the ranking of ripcurl.com among other retailers within its primary country and worldwide.

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