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May 2025
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Home/Insights/Retailers/rmwilliams.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.3M
Revenue
175.1K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
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Born in the Australian outback, R.M.Williams’ unique clothing, boots, and accessories help you enjoy your adventures. Shop our collection today!

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rmwilliams.com's revenueOVER TIME
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Over the past three months, rmwilliams.com revenue has experienced decline of 37%, compared to the preceding three months.

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rmwilliams.com revenue decline for last six months
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OVERVIEW
In May 2025, rmwilliams.com in the FASHION AND APPAREL industry reported online sales revenue of $1,263,241, with a median revenue of $81,783. The conversion rate for rmwilliams.com ranged from 1.00-1.50%, with the highest in the industry at 3.09% and the lowest at 0.67%. The average order value (AOV) for rmwilliams.com was $650-675, while the highest AOV in the industry was $415 and the lowest was $82. The website had 175,052 sessions, with the highest in the industry at 224,142,058 from shein.com and a median of 33,223 sessions.
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rmwilliams.com competitors

In May 2025, rmwilliams.com reported a revenue of $1,263,241 from 1,878 transactions with 175,052 sessions, and an average order value (AOV) of $650-$675, resulting in a conversion rate of 1.00-1.50%. Comparing this data to its competitors, crockettandjones.com outperformed rmwilliams.com with a revenue of $2,094,311 from 3,124 transactions and 291,786 sessions, but had the same AOV and conversion rate. On the other hand, thursdayboots.com excelled with revenue of $8,867,955 from 47,047 transactions and 2,572,570 sessions, boasting a lower AOV of $175-$200 but a higher conversion rate of 1.50-2.00%. hanksbelts.com also surpassed rmwilliams.com in revenue with $1,063,289 from 7,767 transactions and 275,044 sessions, but had a lower AOV of $125-$150 and a higher conversion rate of 2.50-3.00%. heritageboot.com and blundstone.com had varying performances in revenue, transactions, sessions, AOV, and conversion rate compared to rmwilliams.com.

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#1 blundstone.com
1.3M
Revenue
390.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
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rmwilliams.com vs top market performers
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conversion rate vs average order value for rmwilliams.com and its competitors
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Revenue share by device at rmwilliams.com

In May large majority of sales on rmwilliams.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices.

In May large majority of sales on rmwilliams.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices.
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rmwilliams.com channels

Identify top traffic channels that drive growth for rmwilliams.comand discover how performance of traffic channels has changed over time.

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rmwilliams.com Google Ads spend

Evaluate rmwilliams.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rmwilliams.com devices

Review rmwilliams.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rmwilliams.com top markets

Explore rmwilliams.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rmwilliams.com country & global rank

Assess the ranking of rmwilliams.com among other retailers within its primary country and worldwide.

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