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Sep 2025
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Home/Insights/Retailers/rogueamerican.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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8.9K
Revenue
Sep 25
4.1K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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RogueAmerican.com is an e-commerce website that sells a wide range of products related to apparel, accessories, and lifestyle goods. Products available for purchase include clothing, hats, patches, stickers, and camping gear. The website allows customers to browse and purchase these items online for their personal use or as gifts.

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rogueamerican.com Annual Revenue and Growth

rogueamerican.com's annual sales on its online store amounted to $277.3K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$277.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rogueamerican.com revenue by year

rogueamerican.com's monthly revenueOVER TIME
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Over the past three months, rogueamerican.com revenue has experienced decline of 27%, compared to the preceding three months.

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rogueamerican.com revenue decline for last six months
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OVERVIEW
In September 2025, rogueamerican.com generated $8,944 in revenue from online sales, significantly below the SPORTS median of $97,179, with a conversion rate of 2.00-2.50%, slightly lower than the high benchmark of 2.52%. The average order value (AOV) ranged from $75-100, well below the sector's high of $635. The site had 4,140 sessions, far behind the leading competitor, gunbroker.com, which saw 12,770,933 sessions, while the median sessions for the industry stood at 38,020, highlighting areas for growth and improvement in overall performance.
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rogueamerican.com competitors

In September 2025, rogueamerican.com outperformed its competitors in terms of revenue, with $8,944 compared to americanapparel.com's $62,029, roguewear.com's $4,146, and rogueterritory.com's $23,498. However, in terms of transactions, americanapparel.com had the highest number at 1,133, followed by rogueamerican.com at 99, roguewear.com at 32, and rogueterritory.com at 89. In terms of sessions, americanapparel.com had the most with 166,630, followed by rogueterritory.com with 29,094, rogueamerican.com with 4,140, and roguewear.com with 1,368. In terms of average order value (AOV), rogueterritory.com had the highest at $250-275, followed by rogueamerican.com at $75-100, roguewear.com at $125-150, and americanapparel.com at $50-75. However, rogueamerican.com and roguewear.com both had the same conversion rate range of 2.00-2.50, while americanapparel.com had a lower conversion rate of 0.50-1.00 and rogueterritory.com had the lowest at 0.00-0.50.

americanapparel.com screenshot
#1 americanapparel.com
62K
Revenue
166.6K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
roguewear.com screenshot
#2 roguewear.com
4.1K
Revenue
1.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
rogueterritory.com screenshot
#3 rogueterritory.com
23.5K
Revenue
29.1K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
invadercoffee.com screenshot
#4 invadercoffee.com
20.6K
Revenue
6.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rogueamerican.com vs top market performers
rogueamerican.com
top retailers
conversion rate vs average order value for rogueamerican.com and its competitors
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Revenue share by device at rogueamerican.com

In September large majority of sales on rogueamerican.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In September large majority of sales on rogueamerican.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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rogueamerican.com channels

Identify top traffic channels that drive growth for rogueamerican.comand discover how performance of traffic channels has changed over time.

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rogueamerican.com Google Ads spend

Evaluate rogueamerican.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rogueamerican.com devices

Review rogueamerican.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rogueamerican.com top markets

Explore rogueamerican.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rogueamerican.com country & global rank

Assess the ranking of rogueamerican.com among other retailers within its primary country and worldwide.

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