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Oct 2025
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Home/Insights/Retailers/roguefitness.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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17.1M
Revenue
Oct 25
1.8M
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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RogueFitness.com is an online platform that sells a wide range of fitness equipment and accessories. Their inventory includes items such as barbells, weight plates, kettlebells, power racks, and more. The website also offers resources and information related to health and well-being, catering to fitness enthusiasts.

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roguefitness.com Annual Revenue and Growth

roguefitness.com's annual sales on its online store amounted to $244.9M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$244.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
roguefitness.com revenue by year

roguefitness.com's monthly revenueOVER TIME
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Over the past three months, roguefitness.com revenue has experienced decline of 20%, compared to the preceding three months.

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roguefitness.com revenue decline for last six months
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OVERVIEW
In October 2025, roguefitness.com, the leading online store in the health and nutrition category, generated impressive revenue of $17,110,976, far exceeding the median of $51,854. With a conversion rate between 3.50-4.00%, it approaches the high benchmark of 4.43%, and its average order value (AOV) ranged from $225 to $250, surpassing the high AOV of $216 in the industry. Additionally, roguefitness.com recorded 1,773,328 sessions, significantly higher than the median of 24,697, showcasing its strong market presence and performance metrics within the competitive health and fitness sector.
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roguefitness.com competitors

In October 2025, Rogue Fitness outperformed its competitors in terms of revenue, with a total of $17,110,976 compared to Titan Fitness at $2,623,789, Torokhtiy at $25,873, Rep Fitness at $1,792,809, Fringe Sport at $573,173, and Garage Gym Builder at $15,756. In terms of transactions, Rogue Fitness also had the highest number at 70,044, followed by Titan Fitness at 10,214, Rep Fitness at 8,457, Fringe Sport at 2,164, Torokhtiy at 153, and Garage Gym Builder at 30. Furthermore, Rogue Fitness had the highest number of sessions at 1,773,328, followed by Titan Fitness at 770,658, Rep Fitness at 791,523, Fringe Sport at 231,712, Torokhtiy at 177,868, and Garage Gym Builder at 1,529. Overall, Rogue Fitness demonstrated superior performance across revenue, transactions, and sessions compared to its competitors in October 2025.

titan.fitness screenshot
#1 titan.fitness
2.6M
Revenue
770.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
torokhtiy.com screenshot
#2 torokhtiy.com
25.9K
Revenue
177.9K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
repfitness.com screenshot
#3 repfitness.com
1.8M
Revenue
791.5K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
fringesport.com screenshot
#4 fringesport.com
573.2K
Revenue
231.7K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
garagegymbuilder.com screenshot
#5 garagegymbuilder.com
15.8K
Revenue
1.5K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
roguefitness.com vs top market performers
roguefitness.com
top retailers
conversion rate vs average order value for roguefitness.com and its competitors
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Revenue share by device at roguefitness.com

In October large majority of sales on roguefitness.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on roguefitness.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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roguefitness.com channels

Identify top traffic channels that drive growth for roguefitness.comand discover how performance of traffic channels has changed over time.

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roguefitness.com Google Ads spend

Evaluate roguefitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roguefitness.com devices

Review roguefitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roguefitness.com top markets

Explore roguefitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roguefitness.com country & global rank

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