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May 2026
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Home/Insights/Retailers/roguefitness.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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10.8M
Revenue
May 26
2.1M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$225-250
AOV
May 26
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RogueFitness.com is an online platform that sells a wide range of fitness equipment and accessories. Their inventory includes items such as barbells, weight plates, kettlebells, power racks, and more. The website also offers resources and information related to health and well-being, catering to fitness enthusiasts.

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roguefitness.com Annual Revenue and Growth

roguefitness.com's annual sales on its online store amounted to $222.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to continue at a similar pace.

Annual Revenue (GMV)2025
$222.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
roguefitness.com revenue by year

roguefitness.com's monthly revenueOVER TIME
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Over the past three months, roguefitness.com revenue has experienced decline of 42%, compared to the preceding three months.

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roguefitness.com revenue decline for last six months
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OVERVIEW
In May 2026, roguefitness.com achieved online sales revenue of $10,841,994, significantly surpassing the industry median of $49,130 but trailing behind gnc.com’s $17,632,156. Its conversion rate of 2.00-2.50% is below the sector’s high of 4.81% yet above the low of 1.17%. The average order value (AOV) ranged from $225-250, aligning closely with the high industry benchmark of $230. Additionally, roguefitness.com attracted 2,107,699 sessions, well above the median of 19,858 but still lower than myprotein.com's 5,387,532 sessions, reflecting a strong presence in the competitive health and fitness market.
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roguefitness.com competitors

In May 2026, roguefitness.com significantly outperformed its competitors, generating $10,841,994 in revenue from 45,333 transactions across 2,107,699 sessions. With an average order value (AOV) of $225-250 and a conversion rate of 2.00-2.50%, roguefitness.com stands as a leader in the fitness equipment market. In comparison, titan.fitness achieved $3,512,008 in revenue, with 14,554 transactions from 886,436 sessions, showcasing an AOV similar to rogue but a lower conversion rate of 1.50-2.00%. repfitness.com generated $3,212,473, with an AOV of $250-275, but lagged in conversion at 0.50-1.00%. Smaller competitors like fringesport.com and torokhtiy.com reported revenues of $762,641 and $29,222, respectively, with much lower transaction volumes. Overall, roguefitness.com demonstrates a commanding position with higher revenue and more effective conversion rates compared to its competitors.

titan.fitness screenshot
#1 titan.fitness
3.5M
Revenue
886.4K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
torokhtiy.com screenshot
#2 torokhtiy.com
29.2K
Revenue
124.8K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
repfitness.com screenshot
#3 repfitness.com
3.2M
Revenue
1.2M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
fringesport.com screenshot
#4 fringesport.com
762.6K
Revenue
258.3K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
garagegymbuilder.com screenshot
#5 garagegymbuilder.com
7.2K
Revenue
801.9
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
roguefitness.com vs top market performers
roguefitness.com
top retailers
conversion rate vs average order value for roguefitness.com and its competitors
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Revenue share by device at roguefitness.com

In May large majority of sales on roguefitness.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on roguefitness.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries roguefitness.com operates in

roguefitness.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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roguefitness.com channels

Identify top traffic channels that drive growth for roguefitness.comand discover how performance of traffic channels has changed over time.

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roguefitness.com Google Ads spend

Evaluate roguefitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roguefitness.com devices

Review roguefitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roguefitness.com top markets

Explore roguefitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roguefitness.com country & global rank

Assess the ranking of roguefitness.com among other retailers within its primary country and worldwide.

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