roku.com
Roku.com is a website offering a range of streaming media devices and accessories that allow users to connect and stream various entertainment platforms to their TVs. These devices provide access to popular streaming services such as Netflix, Hulu, and Disney+ among others, expanding the television viewing options for users.
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roku.com Annual Revenue and Growth
roku.com's annual sales on its online store amounted to $53.8M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
roku.com's monthly revenueOVER TIME
Over the past three months, roku.com revenue has experienced growth of 28%, compared to the preceding three months.
roku.com competitors
In December 2025, roku.com generated a revenue of $6,148,801 from 127,464 transactions and 31,510,670 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate of 0.00% to 0.50%. In comparison, thestreamable.com, one of its competitors, reported a revenue of $749,063 from 13,554 transactions and 680,678 sessions. The AOV for thestreamable.com falls between $50 and $75, with a higher conversion rate of 1.50% to 2.00%. While roku.com has a significantly higher revenue and larger number of sessions, thestreamable.com boasts a higher AOV and conversion rate. roku.com may want to focus on increasing their conversion rate to be more competitive with thestreamable.com in the streaming market.
Revenue share by device at roku.com
In December large majority of sales on roku.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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roku.com channels
Identify top traffic channels that drive growth for roku.comand discover how performance of traffic channels has changed over time.
roku.com Google Ads spend
Evaluate roku.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
roku.com devices
Review roku.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
