roku.com
Roku.com is a website offering a range of streaming media devices and accessories that allow users to connect and stream various entertainment platforms to their TVs. These devices provide access to popular streaming services such as Netflix, Hulu, and Disney+ among others, expanding the television viewing options for users.
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roku.com Annual Revenue and Growth
roku.com's annual sales on its online store amounted to $53.3M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
roku.com's monthly revenueOVER TIME
Over the past three months, roku.com revenue has experienced decline of 39%, compared to the preceding three months.
roku.com competitors
In April 2026, roku.com significantly outperformed its competitor, thestreamable.com, in various metrics. roku.com generated a revenue of $3,535,100 from 25,346,410 sessions, leading to 70,743 transactions. Its average order value (AOV) ranged between $25-50, while its conversion rate was between 0.00-0.50%. In contrast, thestreamable.com reported a revenue of $855,817 from 498,486 sessions, translating to only 12,028 transactions. This site boasted a higher AOV of $50-75, but its conversion rate was notably higher at 2.00-2.50%. Despite thestreamable.com having a better AOV and conversion rate, roku.com's vast lead in revenue and transactions highlights its dominance in the streaming device market as of April 2026.
Revenue share by device at roku.com
In April large majority of sales on roku.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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roku.com channels
Identify top traffic channels that drive growth for roku.comand discover how performance of traffic channels has changed over time.
roku.com Google Ads spend
Evaluate roku.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
roku.com devices
Review roku.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
