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Jan 2026
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Home/Insights/Retailers/rooftopoverland.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for rooftopoverland.comrooftopoverland.com

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47.7K
Revenue
Jan 26
8.9K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$900-1000
AOV
Jan 26
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RooftopOverland.com is a website that offers a range of products for outdoor enthusiasts. Their inventory includes high-quality rooftop tents, roof racks, and various off-road accessories. The website provides customers with a convenient platform to browse and purchase items necessary for overlanding adventures and outdoor activities.

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rooftopoverland.com Annual Revenue and Growth

rooftopoverland.com's annual sales on its online store amounted to $527.7K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$527.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
rooftopoverland.com revenue by year

rooftopoverland.com's monthly revenueOVER TIME
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Over the past three months, rooftopoverland.com revenue has experienced growth of 20%, compared to the preceding three months.

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rooftopoverland.com revenue growth for last six months
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OVERVIEW
In January 2026, rooftopoverland.com generated $47,727 in online sales, significantly below the VEHICLES industry median of $140,831, while competing against market leader napaonline.com with $47,047,937. The site's conversion rate ranged from 0.50% to 1.00%, underperforming the industry high of 2.84% and near the low of 0.44%. Its average order value (AOV) stood at $975-$1,000, slightly above the industry low of $115 but close to the high of $924. With 8,866 sessions, rooftopoverland.com falls far short of the industry median of 44,698 sessions, compared to carparts.com’s record of 9,652,137.
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rooftopoverland.com competitors

In January 2026, rooftopoverland.com reported a revenue of $47,727 from 49 transactions and 8,866 sessions, with an average order value (AOV) of $975-1,000 and a conversion rate of 0.50-1.00%. Compared to its competitors, Off Road Tents generated $596,800 revenue from 646 transactions and 66,873 sessions, with an AOV of $900-925 and a similar conversion rate. Front Runner Outfitters had revenue of $100,518 from 220 transactions and 18,802 sessions, with a lower AOV of $450-475 but a higher conversion rate of 1.00-1.50%. Victory 4x4 and Overland Vehicle Systems both had higher revenues than rooftopoverland.com, with Victory 4x4 at $781,199 and Overland Vehicle Systems at $443,938. Cali Raised LED had a revenue of $679,480 from 1,431 transactions and 83,849 sessions, with a lower AOV of $450-475 but a higher conversion rate of 1.50-2.00%.

offroadtents.com screenshot
#1 offroadtents.com
596.8K
Revenue
66.9K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
frontrunneroutfitters.com screenshot
#2 frontrunneroutfitters.com
100.5K
Revenue
18.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
victory4x4.com screenshot
#3 victory4x4.com
781.2K
Revenue
81.8K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
overlandvehiclesystems.com screenshot
#4 overlandvehiclesystems.com
443.9K
Revenue
95.7K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
caliraisedled.com screenshot
#5 caliraisedled.com
679.5K
Revenue
83.8K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
rooftopoverland.com vs top market performers
rooftopoverland.com
top retailers
conversion rate vs average order value for rooftopoverland.com and its competitors
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Revenue share by device at rooftopoverland.com

In January large majority of sales on rooftopoverland.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In January large majority of sales on rooftopoverland.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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rooftopoverland.com channels

Identify top traffic channels that drive growth for rooftopoverland.comand discover how performance of traffic channels has changed over time.

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rooftopoverland.com Google Ads spend

Evaluate rooftopoverland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rooftopoverland.com devices

Review rooftopoverland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rooftopoverland.com top markets

Explore rooftopoverland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rooftopoverland.com country & global rank

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