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May 2026
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Home/Insights/Retailers/rooftopoverland.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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33K
Revenue
May 26
7.3K
Sessions
May 26
0.0-0.5%
Conv. rate
May 26
$900-1000
AOV
May 26
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RooftopOverland.com is a website that offers a range of products for outdoor enthusiasts. Their inventory includes high-quality rooftop tents, roof racks, and various off-road accessories. The website provides customers with a convenient platform to browse and purchase items necessary for overlanding adventures and outdoor activities.

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rooftopoverland.com Annual Revenue and Growth

rooftopoverland.com's annual sales on its online store amounted to $527.7K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$527.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
rooftopoverland.com revenue by year

rooftopoverland.com's monthly revenueOVER TIME
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Over the past three months, rooftopoverland.com revenue has experienced decline of 26%, compared to the preceding three months.

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rooftopoverland.com revenue decline for last six months
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OVERVIEW
In May 2026, rooftopoverland.com generated $32,978 in online sales with a conversion rate ranging from 0.00-0.50%, significantly below the vehicles industry average of 2.81%. Its average order value (AOV) stood between $950-975, exceeding the category's high AOV of $854, yet its total sessions were only 7,260, far fewer than the median of 42,457 in the industry, with the leading competitor, napaonline.com, dominating at $40,709,061 in revenue. Overall, while rooftopoverland.com shows a strong AOV, it faces challenges in sales and user engagement compared to industry standards.
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rooftopoverland.com competitors

In May 2026, rooftopoverland.com generated a modest revenue of $32,978 from 34 transactions across 7,260 sessions, resulting in an average order value (AOV) of $950-975 and a conversion rate of 0.00-0.50%. In contrast, competitors such as offroadtents.com outperformed significantly, achieving $1,446,592 in revenue from 1,450 transactions and 117,277 sessions, with an AOV of $975-1000 and a conversion rate of 1.00-1.50%. frontrunneroutfitters.com and victory4x4.com also showcased strong metrics, with revenues of $393,538 and $749,214 respectively, both having higher conversion rates (2.00-2.50% and 0.50-1.00%). Additionally, caliraisedled.com led with $887,282 in revenue and an impressive conversion rate of 1.00-1.50%. Overall, rooftopoverland.com struggles to compete against these robust market players, which excel in both traffic and conversion metrics.

offroadtents.com screenshot
#1 offroadtents.com
1.4M
Revenue
117.3K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
frontrunneroutfitters.com screenshot
#2 frontrunneroutfitters.com
393.5K
Revenue
25.7K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
victory4x4.com screenshot
#3 victory4x4.com
749.2K
Revenue
90.5K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
overlandvehiclesystems.com screenshot
#4 overlandvehiclesystems.com
755.2K
Revenue
114.6K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
caliraisedled.com screenshot
#5 caliraisedled.com
887.3K
Revenue
148.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
rooftopoverland.com vs top market performers
rooftopoverland.com
top retailers
conversion rate vs average order value for rooftopoverland.com and its competitors
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Revenue share by device at rooftopoverland.com

In May large majority of sales on rooftopoverland.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In May large majority of sales on rooftopoverland.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

Industries rooftopoverland.com operates in

rooftopoverland.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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rooftopoverland.com channels

Identify top traffic channels that drive growth for rooftopoverland.comand discover how performance of traffic channels has changed over time.

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rooftopoverland.com Google Ads spend

Evaluate rooftopoverland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rooftopoverland.com devices

Review rooftopoverland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rooftopoverland.com top markets

Explore rooftopoverland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rooftopoverland.com country & global rank

Assess the ranking of rooftopoverland.com among other retailers within its primary country and worldwide.

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