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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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187.3K
Revenue
24.1K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
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The website Roucha.com is an online platform that offers a wide range of products for sale. They typically sell clothing, footwear, and accessories for both men and women. Customers can find a variety of items such as dresses, pants, shirts, shoes, bags, and more on this website.

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roucha.com's revenueOVER TIME
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Over the past three months, roucha.com revenue has experienced decline of 18%, compared to the preceding three months.

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roucha.com revenue decline for last six months
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OVERVIEW
In May 2025, roucha.com, a FASHION AND APPAREL industry player, generated $187,324 in online sales revenue with a conversion rate of 2.50-3.00% and an average order value (AOV) of $300-325. The highest conversion rate in the industry is 3.09% and the highest AOV is $415, while the lowest conversion rate is 0.67% and the lowest AOV is $82. roucha.com recorded 24,127 sessions, significantly lower than the industry leader shein.com with 224,142,058 sessions, but above the median of 33,223 sessions in the FASHION AND APPAREL sector.
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roucha.com competitors

In May 2025, when comparing roucha.com to its competitors, it is clear that roucha.com outperforms in terms of revenue and transactions. roucha.com generated $187,324 in revenue from 616 transactions, with 24,127 sessions. Its Average Order Value (AOV) falls between $300-$325, and the conversion rate is between 2.50%-3.00%. On the other hand, jhannahjewelry.com, a competitor, earned $148,454 in revenue from 402 transactions with 61,500 sessions. Their AOV is higher, ranging from $350-$375, but their conversion rate is lower, between 0.50%-1.00%. Another competitor, paripassushop.com, only made $29,970 in revenue from 90 transactions with 5,041 sessions. Their AOV falls between $325-$350, and their conversion rate is between 1.50%-2.00%. Overall, roucha.com demonstrates superior performance compared to its competitors in May 2025.

jhannahjewelry.com screenshot
#1 jhannahjewelry.com
148.5K
Revenue
61.5K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
paripassushop.com screenshot
#2 paripassushop.com
30K
Revenue
5K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
roucha.com vs top market performers
roucha.com
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conversion rate vs average order value for roucha.com and its competitors
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Revenue share by device at roucha.com

In May large majority of sales on roucha.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices.

In May large majority of sales on roucha.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices.
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roucha.com channels

Identify top traffic channels that drive growth for roucha.comand discover how performance of traffic channels has changed over time.

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roucha.com Google Ads spend

Evaluate roucha.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roucha.com devices

Review roucha.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roucha.com top markets

Explore roucha.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roucha.com country & global rank

Assess the ranking of roucha.com among other retailers within its primary country and worldwide.

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