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Oct 2025
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Home/Insights/Retailers/rubylove.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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64.9K
Revenue
Oct 25
30.1K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Rubylove.com is an e-commerce platform offering a range of feminine hygiene products and underwear. Their lineup includes panties, swimwear, and athletic apparel, all designed to provide a leak-proof and comfortable experience. Their products also cater to older individuals with their customizable mesh panties, providing discreet protection against bladder leaks.

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rubylove.com Annual Revenue and Growth

rubylove.com's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rubylove.com revenue by year

rubylove.com's monthly revenueOVER TIME
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Over the past three months, rubylove.com revenue has experienced decline of 43%, compared to the preceding three months.

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rubylove.com revenue decline for last six months
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OVERVIEW
In October 2025, rubylove.com, a BEAUTY AND COSMETICS retailer, generated $64,929 in online sales, outperforming the median of $41,294, with a conversion rate of 2.00-2.50%, which falls below the category's high of 4.65% but above the low of 1.19%. The average order value (AOV) ranged from $75-100, significantly lower than the high of $202 in the industry, while the site attracted 30,095 sessions, surpassing the median of 18,156 but trailing behind sephora.com, the top competitor with 49,510,502 sessions, highlighting areas for growth and optimization.
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rubylove.com competitors

In October 2025, rubylove.com had a revenue of $64,929 from 686 transactions and 30,095 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Comparatively, modibodi.com generated a revenue of $511,534 from 6,486 transactions and 303,576 sessions, with a similar AOV and conversion rate as Ruby Love. knix.com outperformed both with a revenue of $2,377,006 from 20,529 transactions and 533,141 sessions, boasting a higher AOV of $100-125 and a conversion rate of 3.50-4.00%. While Ruby Love's metrics are solid, particularly in terms of AOV, its competitors like knix.com are clearly outpacing it in terms of revenue, transactions, and conversion rate, indicating potential areas for growth and improvement.

modibodi.com screenshot
#1 modibodi.com
511.5K
Revenue
303.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
knix.com screenshot
#2 knix.com
2.4M
Revenue
533.1K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
rubylove.com vs top market performers
rubylove.com
top retailers
conversion rate vs average order value for rubylove.com and its competitors
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Revenue share by device at rubylove.com

In October large majority of sales on rubylove.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on rubylove.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rubylove.com channels

Identify top traffic channels that drive growth for rubylove.comand discover how performance of traffic channels has changed over time.

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rubylove.com Google Ads spend

Evaluate rubylove.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rubylove.com devices

Review rubylove.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rubylove.com top markets

Explore rubylove.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rubylove.com country & global rank

Assess the ranking of rubylove.com among other retailers within its primary country and worldwide.

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