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Jul 2026

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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

s4supplies.com

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25.5K

Revenue

Jul 26

8.8K

Sessions

Jul 26

1.5-2.0%

Conv. rate

Jul 26

$150-175

AOV

Jul 26

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

Dein Shop für Outdoor Bekleidung, taktische Ausrüstung für Polizei und Militärangehörige, Bundeswehr Shop, Bushcraft und Operator Lifestyle Produkte. Shop mit schnellem Versand und gutem Service.

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s4supplies.com Annual Revenue and Growth

s4supplies.com's annual sales on its online store amounted to $396.9K in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$396.9K

Annual growth forecast2025/2026

10-20%

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eCommerce Revenue

s4supplies.com's monthly revenueOVER TIME
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Over the past three months, s4supplies.com revenue has experienced decline of 23%, compared to the preceding three months.

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s4supplies.com revenue decline for last six months

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OVERVIEW

s4supplies.com achieved a conversion rate of 1.50-2.00% in July 2026, which falls within the average store in the e-commerce and shopping category's typical range of 0.75% to 3.8%. The site's average order value (AOV) ranged from $150-175, also within the category's typical range of $59 to $332. Total revenue for the month reached $25,500, significantly below the average store in the e-commerce and shopping category, which generates around $80,800 monthly. Additionally, s4supplies.com attracted 8,801 sessions, compared to the average store in the e-commerce and shopping category's 35,800 sessions.

s4supplies.com competitors

The most significant gap between s4supplies.com and its competitors is in revenue, where s4supplies.com trails krusche-outdoor.de by $894,000. In July 2026, s4supplies.com generated $25,500 from 163 transactions across 8,801 sessions, resulting in an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. In contrast, helikon-tex.com led the competition with $599,000 in revenue from 4,565 transactions and 418,000 sessions, achieving a lower AOV of $125-150 and a conversion rate of 1.00-1.50%. Additionally, tacwrk.com and bestprotection.de also outperform s4supplies.com in revenue and transactions, highlighting the challenges it faces in a competitive market.

$helikon-tex.com screenshot$

#1 helikon-tex.com

599.1K

Revenue

417.9K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#2 tacwrk.com

645.7K

Revenue

315.8K

Sessions

1.0-1.5%

Conv. rate

$175-200

AOV

#3 bestprotection.de

51.2K

Revenue

44.4K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

#4 krusche-outdoor.de

919.1K

Revenue

185.4K

Sessions

2.0-2.5%

Conv. rate

$200-225

AOV

#5 asmc.de

239.3K

Revenue

242K

Sessions

0.5-1.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

obramo-security.de

s4supplies.com

$25.5K

TOP MARKET PERFORMERSby revenue

$Favicon for helikon-tex.com$ helikon-tex.com

s4supplies.com vs top market performers

s4supplies.com

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Industries s4supplies.com operates in

s4supplies.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Tactical and Outdoor Gear

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s4supplies.com channels

Identify top traffic channels that drive growth for s4supplies.comand discover how performance of traffic channels has changed over time.

s4supplies.com Google Ads spend

Evaluate s4supplies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

s4supplies.com devices

Review s4supplies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

s4supplies.com top markets

Explore s4supplies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.