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Home/Insights/Retailers/s4supplies.com

TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

s4supplies.com

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28.9K

Revenue

Nov 25

16.2K

Sessions

Nov 25

1.5-2.0%

Conv. rate

Nov 25

$100-125

AOV

Nov 25

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

Dein Shop für Outdoor Bekleidung, taktische Ausrüstung für Polizei und Militärangehörige, Bundeswehr Shop, Bushcraft und Operator Lifestyle Produkte. Shop mit schnellem Versand und gutem Service.

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s4supplies.com's monthly revenueOVER TIME
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Over the past three months, s4supplies.com revenue has experienced growth of 16%, compared to the preceding three months.

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s4supplies.com revenue growth for last six months

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OVERVIEW

In November 2025, s4supplies.com generated $28,921 in revenue, significantly lower than the industry median of $101,517, with a conversion rate of 1.50-2.00%, below the high benchmark of 4.05%. The average order value (AOV) ranged from $100-125, also under the industry high of $337. With 16,204 sessions, s4supplies.com faced stiff competition, as the median for e-commerce sessions is 41,915, highlighting opportunities for growth in traffic and sales conversion to better compete in the dynamic e-commerce landscape.

s4supplies.com competitors

In November 2025, s4supplies.com lagged behind its competitors in terms of revenue, with only $28,921 compared to the top performer, tacwrk.com, which generated $1,270,204. While s4supplies.com had a relatively low number of transactions at 271, helikon-tex.com led the pack with 5,486 transactions. The site also had a lower number of sessions at 16,204, while tacwrk.com boasted 482,621 sessions. s4supplies.com's Average Order Value (AOV) fell in the middle range at $100-125, while krusche-outdoor.de and tacwrk.com had higher AOVs at $225-250. However, s4supplies.com did have a competitive conversion rate of 1.50-2.00, matching krushce-outdoor.de and asmc.de. Overall, s4supplies.com has room for improvement in terms of revenue and traffic compared to its competitors in the market.

$helikon-tex.com screenshot$

#1 helikon-tex.com

703.3K

Revenue

556.5K

Sessions

0.5-1.0%

Conv. rate

$125-150

AOV

#2 tacwrk.com

1.3M

Revenue

482.6K

Sessions

1.0-1.5%

Conv. rate

$225-250

AOV

#3 bestprotection.de

77.5K

Revenue

60.8K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

#4 krusche-outdoor.de

516.1K

Revenue

112.7K

Sessions

2.0-2.5%

Conv. rate

$225-250

AOV

#5 asmc.de

451.6K

Revenue

264.3K

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

obramo-security.de

s4supplies.com

$28.9K

TOP MARKET PERFORMERSby revenue

danner.com

$3.7M

tacwrk.com

$Favicon for helikon-tex.com$ helikon-tex.com

s4supplies.com vs top market performers

s4supplies.com

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Revenue share by device at s4supplies.com

In November large majority of sales on s4supplies.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

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s4supplies.com channels

Identify top traffic channels that drive growth for s4supplies.comand discover how performance of traffic channels has changed over time.

s4supplies.com Google Ads spend

Evaluate s4supplies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

s4supplies.com devices

Review s4supplies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

s4supplies.com top markets

Explore s4supplies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.