Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/safeandfair.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for safeandfair.comsafeandfair.com

Start benchmarking for free
Sign in with GoogleSign up with Google
12.5K
Revenue
Jul 26
6.7K
Sessions
Jul 26
3.5-4.0%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
Loading...

Safeandfair.com is an online platform that offers a wide variety of food products. Their inventory includes snacks, baking mixes, granola, dessert, and savory items. The website focuses on providing customers with safe and allergen-friendly food options, catering to different dietary needs and restrictions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

safeandfair.com Annual Revenue and Growth

safeandfair.com's annual sales on its online store amounted to $150.5K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$150.5K
Annual growth forecast2025/2026
0-5%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
safeandfair.com revenue by year

safeandfair.com's monthly revenueOVER TIME
View real-time data

Over the past three months, safeandfair.com revenue has experienced decline of 17%, compared to the preceding three months.

View real-time data
safeandfair.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2026, safeandfair.com, a groceries category store, generated $12,500 in online sales, significantly below a typical groceries store's revenue of around $35,900. Its conversion rate ranged from 3.50-4.00%, which is within the typical groceries store range of 1.36% to 5.3%. The average order value (AOV) was between $50-75, also within the typical groceries category range of $51 to $186. With 6,731 sessions, safeandfair.com attracted fewer visitors than a typical groceries store, which sees about 13,000 sessions monthly.
Read more

safeandfair.com competitors

In July 2026, citypopdenver.com outperformed its competitors significantly, generating $147,000 in revenue from 5,364 transactions across 94,300 sessions, with a conversion rate of 5.50-6.00%. safeandfair.com, with $12,500 in revenue, ranks third, trailing citypopdenver.com by $134,000, while its 248 transactions fall short by 5,116. Despite having a higher average order value (AOV) range of $50-75, safeandfair.com’s conversion rate of 3.50-4.00% does not match citypopdenver.com's efficiency. Meanwhile, thepoppedpopcorncompany.com follows safeandfair.com with $27,300 in revenue, 294 transactions, and a conversion rate of 4.50-5.00%. Overall, safeandfair.com has a solid session count of 6,731, placing it second but still trailing citypopdenver.com by 87,600 sessions.

citypopdenver.com screenshot
#1 citypopdenver.com
147K
Revenue
94.3K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
thepoppedpopcorncompany.com screenshot
#2 thepoppedpopcorncompany.com
27.3K
Revenue
6.5K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
northernneckpopcornbag.com screenshot
#3 northernneckpopcornbag.com
1.8K
Revenue
1.4K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
plantsnacks.com screenshot
#4 plantsnacks.com
2.7K
Revenue
732.4
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
vicspopcornomaha.com screenshot
#5 vicspopcornomaha.com
8.8K
Revenue
2.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
safeandfair.com vs top market performers
safeandfair.com
top retailers
conversion rate vs average order value for safeandfair.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Industries safeandfair.com operates in

safeandfair.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

safeandfair.com channels

Identify top traffic channels that drive growth for safeandfair.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

safeandfair.com Google Ads spend

Evaluate safeandfair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

safeandfair.com devices

Review safeandfair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

safeandfair.com top markets

Explore safeandfair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

safeandfair.com country & global rank

Assess the ranking of safeandfair.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard