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Jul 2025
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Home/Insights/Retailers/safeandfair.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for safeandfair.comsafeandfair.com

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9.8K
Revenue
6.2K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
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Safeandfair.com is an online platform that offers a wide variety of food products. Their inventory includes snacks, baking mixes, granola, dessert, and savory items. The website focuses on providing customers with safe and allergen-friendly food options, catering to different dietary needs and restrictions.

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safeandfair.com's revenueOVER TIME
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Over the past three months, safeandfair.com revenue has experienced decline of 37%, compared to the preceding three months.

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safeandfair.com revenue decline for last six months
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OVERVIEW
For safeandfair.com in the FOOD AND DRINK industry, the performance metrics for July 2025 include revenue of $9,846 (median $39,659), conversion rate of 3.50-4.00% (high 5.17%, low 1.28%), AOV of $25-50 (high $184, low $47), and sessions of 6,214 (median 15,792). The top performer in revenue is kroger.com with $345,606,941, while the most sessions come from the same site with 47,052,121.
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safeandfair.com competitors

In July 2025, safeandfair.com has generated $9,846 in revenue from 229 transactions with 6,214 sessions, boasting an average order value (AOV) ranging from $25 to $50 and a conversion rate of 3.50% to 4.00%. When compared to its competitors, safeandfair.com falls short in terms of revenue compared to City Pop Denver at $76,202. However, safeandfair.com outperforms The Popped Popcorn Company in revenue, transactions, and sessions. Additionally, safeandfair.com's AOV aligns with City Pop Denver and Northern Neck Popcorn Bag, while its conversion rate falls within the range of The Popped Popcorn Company and Vics Popcorn Omaha. Overall, safeandfair.com holds its own against competitors in the popcorn industry, showing strengths in certain metrics while striving for growth in others.

citypopdenver.com screenshot
#1 citypopdenver.com
76.2K
Revenue
51.3K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
thepoppedpopcorncompany.com screenshot
#2 thepoppedpopcorncompany.com
15.1K
Revenue
4.5K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
northernneckpopcornbag.com screenshot
#3 northernneckpopcornbag.com
3.3K
Revenue
2.1K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
vicspopcornomaha.com screenshot
#4 vicspopcornomaha.com
12.6K
Revenue
4.3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
safeandfair.com vs top market performers
safeandfair.com
top retailers
conversion rate vs average order value for safeandfair.com and its competitors
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Revenue share by device at safeandfair.com

In July large majority of sales on safeandfair.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In July large majority of sales on safeandfair.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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safeandfair.com channels

Identify top traffic channels that drive growth for safeandfair.comand discover how performance of traffic channels has changed over time.

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safeandfair.com Google Ads spend

Evaluate safeandfair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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safeandfair.com devices

Review safeandfair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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safeandfair.com top markets

Explore safeandfair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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safeandfair.com country & global rank

Assess the ranking of safeandfair.com among other retailers within its primary country and worldwide.

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