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Oct 2025
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Home/Insights/Retailers/salt-cellar.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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11.7K
Revenue
Oct 25
7.3K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Salt-Cellar.com is an online platform offering a wide range of products specialized in the field of salt-related items. Their inventory features various types of salt cellars, shakers, and dispensers made from diverse materials. These products cater to individuals seeking quality salt storage and presentation options for culinary purposes.

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salt-cellar.com Annual Revenue and Growth

salt-cellar.com's annual sales on its online store amounted to $221.9K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$221.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
salt-cellar.com revenue by year

salt-cellar.com's monthly revenueOVER TIME
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Over the past three months, salt-cellar.com revenue has experienced decline of 12%, compared to the preceding three months.

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salt-cellar.com revenue decline for last six months
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OVERVIEW
In October 2025, salt-cellar.com generated $11,750 in online sales, significantly lower than the industry median of $43,384, with sessions totaling 7,299 compared to the median of 15,100. Its conversion rate ranged from 2.50% to 3.00%, falling short of the high benchmark of 5.49%. The average order value (AOV) was between $50 and $75, notably below the high AOV of $181 in the food and drink sector. In contrast, the leading competitor, kroger.com, dominated with staggering revenue of $358,991,540 and sessions reaching 41,924,642, highlighting salt-cellar.com's challenges in a competitive market.
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salt-cellar.com competitors

In October 2025, salt-cellar.com had a revenue of $11,750 with 211 transactions and 7,299 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. In comparison, jacobsensalt.com outperformed salt-cellar.com with a revenue of $80,819, 1,079 transactions, and 45,922 sessions, albeit with a slightly lower conversion rate of 2.00-2.50%. On the other hand, salttraders.com had similar revenue to salt-cellar.com at $10,869 but with fewer transactions and sessions. seasalt.com and seasaltsuperstore.com both significantly surpassed salt-cellar.com in revenue, transactions, and sessions, with higher AOVs but lower conversion rates. Overall, while salt-cellar.com had respectable metrics, there is room for improvement in terms of revenue, transactions, and sessions to better compete with its top-performing competitors.

jacobsensalt.com screenshot
#1 jacobsensalt.com
80.8K
Revenue
45.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
salttraders.com screenshot
#2 salttraders.com
10.9K
Revenue
3.9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
seasalt.com screenshot
#3 seasalt.com
196.5K
Revenue
57.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
seasaltsuperstore.com screenshot
#4 seasaltsuperstore.com
57K
Revenue
22.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
salt-cellar.com vs top market performers
salt-cellar.com
top retailers
conversion rate vs average order value for salt-cellar.com and its competitors
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Revenue share by device at salt-cellar.com

In October large majority of sales on salt-cellar.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on salt-cellar.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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salt-cellar.com channels

Identify top traffic channels that drive growth for salt-cellar.comand discover how performance of traffic channels has changed over time.

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salt-cellar.com Google Ads spend

Evaluate salt-cellar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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salt-cellar.com devices

Review salt-cellar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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salt-cellar.com top markets

Explore salt-cellar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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salt-cellar.com country & global rank

Assess the ranking of salt-cellar.com among other retailers within its primary country and worldwide.

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