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Apr 2026
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Home/Insights/Retailers/salt-cellar.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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11.5K
Revenue
Apr 26
6K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Salt-Cellar.com is an online platform offering a wide range of products specialized in the field of salt-related items. Their inventory features various types of salt cellars, shakers, and dispensers made from diverse materials. These products cater to individuals seeking quality salt storage and presentation options for culinary purposes.

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salt-cellar.com Annual Revenue and Growth

salt-cellar.com's annual sales on its online store amounted to $176.3K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$176.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
salt-cellar.com revenue by year

salt-cellar.com's monthly revenueOVER TIME
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Over the past three months, salt-cellar.com revenue has experienced decline of 35%, compared to the preceding three months.

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salt-cellar.com revenue decline for last six months
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OVERVIEW
In April 2026, salt-cellar.com, operating in the food and drink/groceries industry, generated $11,464 in online sales with a conversion rate of 3.00-3.50%, both metrics falling below the respective median of $41,101 and the high conversion benchmark of 5.45%. The average order value (AOV) ranged between $50-75, slightly above the low threshold of $49 but far from the high of $180. With 6,041 sessions, the site's traffic significantly lags behind the median of 15,274 sessions in its category, highlighting potential areas for improvement compared to industry leaders like kroger.com, which boasts $233,569,102 in revenue.
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salt-cellar.com competitors

In April 2026, salt-cellar.com reported a revenue of $11,464 from 190 transactions, yielding a conversion rate of 3.00-3.50% across 6,041 sessions with an Average Order Value (AOV) of $50-75. In contrast, jacobsensalt.com generated significantly higher revenue of $94,870 with 1,124 transactions but had a lower conversion rate of 2.50-3.00%. salttraders.com performed modestly, with $7,799 in revenue and a stronger conversion rate of 3.50-4.00%. Meanwhile, seasalt.com led the competition with the highest revenue at $132,335, despite its low conversion rate of 1.00-1.50%, likely attributed to its premium AOV of $150-175. seasaltsuperstore.com, with revenue of $38,861, showcased a conversion rate of 2.00-2.50%. Overall, while salt-cellar.com performs solidly, it trails behind jacobsensalt.com and seasalt.com in terms of revenue, despite its competitive conversion rates.

jacobsensalt.com screenshot
#1 jacobsensalt.com
94.9K
Revenue
39.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
salttraders.com screenshot
#2 salttraders.com
7.8K
Revenue
3.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
seasalt.com screenshot
#3 seasalt.com
132.3K
Revenue
52.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
seasaltsuperstore.com screenshot
#4 seasaltsuperstore.com
38.9K
Revenue
15.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
salt-cellar.com vs top market performers
salt-cellar.com
top retailers
conversion rate vs average order value for salt-cellar.com and its competitors
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Revenue share by device at salt-cellar.com

In April large majority of sales on salt-cellar.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on salt-cellar.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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salt-cellar.com channels

Identify top traffic channels that drive growth for salt-cellar.comand discover how performance of traffic channels has changed over time.

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salt-cellar.com Google Ads spend

Evaluate salt-cellar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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salt-cellar.com devices

Review salt-cellar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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salt-cellar.com top markets

Explore salt-cellar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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salt-cellar.com country & global rank

Assess the ranking of salt-cellar.com among other retailers within its primary country and worldwide.

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