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Sep 2025
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Home/Insights/Retailers/salt-cellar.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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12.8K
Revenue
Sep 25
7.2K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Salt-Cellar.com is an online platform offering a wide range of products specialized in the field of salt-related items. Their inventory features various types of salt cellars, shakers, and dispensers made from diverse materials. These products cater to individuals seeking quality salt storage and presentation options for culinary purposes.

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salt-cellar.com Annual Revenue and Growth

salt-cellar.com's annual sales on its online store amounted to $221.9K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$221.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
salt-cellar.com revenue by year

salt-cellar.com's monthly revenueOVER TIME
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Over the past three months, salt-cellar.com revenue has experienced decline of 10%, compared to the preceding three months.

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salt-cellar.com revenue decline for last six months
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OVERVIEW
In September 2025, salt-cellar.com generated $12,804 in online sales with a conversion rate of 3.00-3.50%, slightly below the industry median of 5.26%. Its average order value (AOV) ranged from $50 to $75, while the median AOV in the food and drink category is $46. The website attracted 7,196 sessions, far fewer than the industry leader, kroger.com, which boasts 38,495,850 sessions. Despite these challenges, salt-cellar.com remains competitive with its conversion rate, highlighting potential for growth in an industry where the median revenue stands at $38,144.
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salt-cellar.com competitors

In September 2025, salt-cellar.com generated $12,804 in revenue from 220 transactions with 7,196 sessions, boasting a conversion rate of 3.00-3.50% and an average order value (AOV) of $50-75. Compared to its competitors, salt-cellar.com falls behind in terms of revenue when compared to seasalt.com with $189,425 in revenue from 1,124 transactions and 61,078 sessions. However, salt-cellar.com outperforms salttraders.com and seasaltsuperstore.com in terms of revenue, transactions, and sessions. salt-cellar.com has a competitive conversion rate and AOV compared to its competitors, positioning it well within the market. Overall, salt-cellar.com holds its own against its competitors in the salt-selling domain, with room for growth in revenue and sessions to further solidify its position in the market.

jacobsensalt.com screenshot
#1 jacobsensalt.com
54.9K
Revenue
26.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
salttraders.com screenshot
#2 salttraders.com
8.9K
Revenue
4.7K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
seasalt.com screenshot
#3 seasalt.com
189.4K
Revenue
61.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
seasaltsuperstore.com screenshot
#4 seasaltsuperstore.com
63K
Revenue
26.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
salt-cellar.com vs top market performers
salt-cellar.com
top retailers
conversion rate vs average order value for salt-cellar.com and its competitors
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Revenue share by device at salt-cellar.com

In September large majority of sales on salt-cellar.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on salt-cellar.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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salt-cellar.com channels

Identify top traffic channels that drive growth for salt-cellar.comand discover how performance of traffic channels has changed over time.

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salt-cellar.com Google Ads spend

Evaluate salt-cellar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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salt-cellar.com devices

Review salt-cellar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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salt-cellar.com top markets

Explore salt-cellar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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salt-cellar.com country & global rank

Assess the ranking of salt-cellar.com among other retailers within its primary country and worldwide.

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