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Dec 2025
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Home/Insights/Retailers/secretlab.co
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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10.8M
Revenue
Dec 25
1.6M
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$250-275
AOV
Dec 25
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Secretlab.co is a website offering a diverse range of comfortable and ergonomic seating options for home and professional use. Their products include high-quality gaming chairs, office chairs, and related accessories. The website provides detailed information, specifications, and pricing for customers seeking suitable seating solutions to enhance their sitting experience.

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secretlab.co Annual Revenue and Growth

secretlab.co's annual sales on its online store amounted to $111.1M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$111.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
secretlab.co revenue by year

secretlab.co's monthly revenueOVER TIME
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Over the past three months, secretlab.co revenue has experienced growth of 143%, compared to the preceding three months.

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secretlab.co revenue growth for last six months
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OVERVIEW
In December 2025, secretlab.co, a notable player in the GAMES industry, generated impressive online sales of $10,761,898, significantly surpassing the median of $144,307, yet falling short of the leading competitor, nintendo.com, at $284,802,824. The site achieved a conversion rate of 2.50-3.00%, approaching the sector's high of 3.96%, with an average order value (AOV) of $250-275, below the category's high of $455. With 1,577,835 sessions, secretlab.co greatly exceeds the median of 51,536, although it still trails behind nintendo.com’s staggering 78,208,767 sessions, indicating robust user engagement.
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secretlab.co competitors

In December 2025, secretlab.co reported a revenue of $10,761,898 with 41,568 transactions and 1,577,835 sessions, boasting an average order value (AOV) of $250-$275 and a conversion rate of 2.50-3.00%. Comparing this data to its competitors, secretlab.co outperformed ewinracing.com, gtracing.com, and respawnproducts.com in terms of revenue, transactions, sessions, and AOV. secretlab.co's conversion rate was on par with secretlab.eu and higher than eurekaergonomic.com. secretlab.co had a lower AOV compared to ewinracing.com and eurekaergonomic.com but a higher AOV than gtracing.com and respawnproducts.com. Overall, secretlab.co maintained a strong position in the market, excelling in revenue generation and attracting a significant number of transactions and sessions, highlighting its competitive edge among its rivals.

ewinracing.com screenshot
#1 ewinracing.com
275.5K
Revenue
38K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
secretlab.eu screenshot
#2 secretlab.eu
13.6M
Revenue
1M
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
gtracing.com screenshot
#3 gtracing.com
773.5K
Revenue
261.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
eurekaergonomic.com screenshot
#4 eurekaergonomic.com
2.9M
Revenue
355K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
respawnproducts.com screenshot
#5 respawnproducts.com
87.3K
Revenue
29.6K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
secretlab.co vs top market performers
secretlab.co
top retailers
conversion rate vs average order value for secretlab.co and its competitors
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Revenue share by device at secretlab.co

In December large majority of sales on secretlab.co, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on secretlab.co, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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secretlab.co channels

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secretlab.co Google Ads spend

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secretlab.co devices

Review secretlab.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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secretlab.co top markets

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secretlab.co country & global rank

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