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Oct 2025
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Home/Insights/Retailers/serioussteel.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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40.1K
Revenue
Oct 25
20.3K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Serioussteel.com is a website that sells high-quality fitness equipment. The products available for purchase on the site primarily include kettlebells, barbells, weightlifting plates, and gym accessories. Customers can find a range of durable and reliable fitness gear suitable for various exercise routines and training purposes.

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serioussteel.com Annual Revenue and Growth

serioussteel.com's annual sales on its online store amounted to $426.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$426.3K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
serioussteel.com revenue by year

serioussteel.com's monthly revenueOVER TIME
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Over the past three months, serioussteel.com revenue has experienced decline of 22%, compared to the preceding three months.

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serioussteel.com revenue decline for last six months
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OVERVIEW
In October 2025, serioussteel.com generated $40,103 in online sales, falling short of the sports industry median of $84,340; its conversion rate ranged from 1.50-2.00%, below the high benchmark of 3.14%, while its average order value (AOV) of $100-125 is competitive, but significantly lower than the high of $550; the site recorded 20,344 sessions, substantially less than the median of 29,455 and far from the highest 38,669,098 sessions seen on dickssportinggoods.com, highlighting areas for improvement in traffic and revenue generation within the SPORTS sector.
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serioussteel.com competitors

In October 2025, serioussteel.com had a revenue of $40,103 with 380 transactions and 20,344 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.50-2.00%. Compared to its competitors, serioussteel.com falls behind Strength Shop USA with a revenue of $143,174, 785 transactions, 29,676 sessions, an AOV of $175-$200, and a conversion rate of 2.50-3.00%. However, serioussteel.com outperforms Clench Fitness, which had a revenue of $51,617, 535 transactions, 24,659 sessions, an AOV of $75-$100, and a conversion rate of 2.00-2.50%. Additionally, serioussteel.com lags slightly behind Max Barbell in terms of revenue, with $39,236, 262 transactions, 6,682 sessions, an AOV of $125-$150, and a conversion rate of 3.50-4.00%. Overall, serioussteel.com remains competitive within the market but may benefit from improving its conversion rate and increasing sessions to boost revenue.

strengthshopusa.com screenshot
#1 strengthshopusa.com
143.2K
Revenue
29.7K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
clenchfitness.com screenshot
#2 clenchfitness.com
51.6K
Revenue
24.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
maxbarbell.com screenshot
#3 maxbarbell.com
39.2K
Revenue
6.7K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
serioussteel.com vs top market performers
serioussteel.com
top retailers
conversion rate vs average order value for serioussteel.com and its competitors
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Revenue share by device at serioussteel.com

In October large majority of sales on serioussteel.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In October large majority of sales on serioussteel.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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serioussteel.com channels

Identify top traffic channels that drive growth for serioussteel.comand discover how performance of traffic channels has changed over time.

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serioussteel.com Google Ads spend

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serioussteel.com devices

Review serioussteel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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serioussteel.com top markets

Explore serioussteel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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serioussteel.com country & global rank

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