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Aug 2026
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Home/Insights/Retailers/seymourduncan.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for seymourduncan.comseymourduncan.com

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561.8K
Revenue
Aug 26
565K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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Seymour Duncans website is an online platform that offers a variety of guitar-related products, including pickups, pedals, and accessories. They provide information on different models, product specifications, and sound samples. Additionally, the website features artist collaborations and offers relevant content to assist guitar players with their needs.

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seymourduncan.com Annual Revenue and Growth

seymourduncan.com's annual sales on its online store amounted to $6.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$6.1M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
seymourduncan.com revenue by year

seymourduncan.com's monthly revenueOVER TIME
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Over the past three months, seymourduncan.com revenue has experienced decline of 27%, compared to the preceding three months.

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seymourduncan.com revenue decline for last six months
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OVERVIEW
seymourduncan.com experienced 565,000 sessions in August 2026, significantly higher than an average music store's 16,400 sessions. The site generated $562,000 in online sales, which exceeds the typical revenue of around $50,700 for an average music store. Its conversion rate ranged between 0.50-1.00%, while the category typically sees rates from 0.74% to 3.53%. The average order value (AOV) was between $100-125, fitting comfortably within the typical range of $51 to $722 for the music category.
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seymourduncan.com competitors

The competitive set includes seymourduncan.com, guitarelectronics.com, dimarzio.com, stewmac.com, proaudioland.com, and emgpickups.com. In August 2026, seymourduncan.com generated $562,000 in revenue and achieved 4,851 transactions, ranking second in both metrics among its competitors. It led with 565,000 sessions, indicating strong customer engagement. Meanwhile, stewmac.com outperformed in revenue at $738,000 and transactions at 6,512, ranking first. guitarelectronics.com trails significantly with $119,000 in revenue and 1,689 transactions, while dimarzio.com mirrors seymourduncan.com's AOV range but falls short in revenue at $147,000. proaudioland.com and emgpickups.com lag behind in all metrics, emphasizing seymourduncan.com's competitive position in this market.

guitarelectronics.com screenshot
#1 guitarelectronics.com
119.4K
Revenue
65.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
dimarzio.com screenshot
#2 dimarzio.com
147.4K
Revenue
222.4K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
stewmac.com screenshot
#3 stewmac.com
738.4K
Revenue
507.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
proaudioland.com screenshot
#4 proaudioland.com
9.7K
Revenue
4.8K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
emgpickups.com screenshot
#5 emgpickups.com
37.3K
Revenue
111.2K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
seymourduncan.com vs top market performers
seymourduncan.com
top retailers
conversion rate vs average order value for seymourduncan.com and its competitors
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Revenue share by device at seymourduncan.com

In August large majority of sales on seymourduncan.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on seymourduncan.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries seymourduncan.com operates in

seymourduncan.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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seymourduncan.com channels

Identify top traffic channels that drive growth for seymourduncan.comand discover how performance of traffic channels has changed over time.

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seymourduncan.com Google Ads spend

Evaluate seymourduncan.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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seymourduncan.com devices

Review seymourduncan.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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seymourduncan.com top markets

Explore seymourduncan.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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seymourduncan.com country & global rank

Assess the ranking of seymourduncan.com among other retailers within its primary country and worldwide.

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