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Nov 2025
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Home/Insights/Retailers/sheptone.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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5.1K
Revenue
Nov 25
1.9K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$275-300
AOV
Nov 25
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Sheptone.com is a website that offers a variety of guitar pickups for sale. They specialize in handcrafted guitar pickups designed to enhance tone and provide a quality playing experience. The website showcases a range of pickup options with detailed specifications, catering to different musical styles and preferences.

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sheptone.com Annual Revenue and Growth

sheptone.com's annual sales on its online store amounted to $121.1K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$121.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sheptone.com revenue by year

sheptone.com's monthly revenueOVER TIME
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Over the past three months, sheptone.com revenue has experienced decline of 3%, compared to the preceding three months.

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sheptone.com revenue decline for last six months
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OVERVIEW
In November 2025, sheptone.com generated $5,126 in online sales with a conversion rate of 0.50-1.00%, significantly lower than the industry average of 3.65%. The average order value (AOV) ranged from $275 to $300, while the median AOV in arts and entertainment/music is $690. With 1,888 sessions, sheptone.com lags behind the median of 15,296 sessions and the industry leader, reverb.com, which boasts 15,833,824 sessions and a staggering $141,937,438 in revenue. Overall, these metrics indicate sheptone.com faces challenges in conversion efficiency, session volume, and revenue compared to industry benchmarks.
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sheptone.com competitors

In November 2025, sheptone.com lags behind its competitors in terms of revenue, transactions, sessions, and average order value (AOV). While sheptone.com generated $5,126 in revenue from 18 transactions and 1,888 sessions with an AOV of $275-300 and a conversion rate of 0.50-1.00, other similar domains outperformed it significantly. For example, musiciansfriend.com reported a revenue of $12,428,515 from 54,798 transactions and 3,233,236 sessions, with an AOV of $225-250 and a conversion rate of 1.50-2.00. Even smaller competitors like guitarinteractivemagazine.com and seymourduncan.com surpassed sheptone.com in revenue, transactions, and sessions. However, sheptone.com's conversion rate is in line with the industry average, indicating potential for improvement in other areas to better compete with the top performers in the market.

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#1 shepgear.com
3.1K
Revenue
1.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
sheptone.com vs top market performers
sheptone.com
top retailers
conversion rate vs average order value for sheptone.com and its competitors
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sheptone.com channels

Identify top traffic channels that drive growth for sheptone.comand discover how performance of traffic channels has changed over time.

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sheptone.com Google Ads spend

Evaluate sheptone.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sheptone.com devices

Review sheptone.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sheptone.com top markets

Explore sheptone.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sheptone.com country & global rank

Assess the ranking of sheptone.com among other retailers within its primary country and worldwide.

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