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Apr 2026
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Home/Insights/Retailers/shooters-choice.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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20.1K
Revenue
Apr 26
7.1K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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shooters-choice.com Annual Revenue and Growth

shooters-choice.com's annual sales on its online store amounted to $244.4K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$244.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
shooters-choice.com revenue by year

shooters-choice.com's monthly revenueOVER TIME
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Over the past three months, shooters-choice.com revenue has experienced growth of 8.5%, compared to the preceding three months.

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shooters-choice.com revenue growth for last six months
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OVERVIEW
In April 2026, shooters-choice.com generated $20,090 in online sales, significantly below the SPORTS median of $101,130, with sessions totaling 7,105 compared to the median of 39,166. Its conversion rate ranged from 3.00-3.50%, outperforming the high industry rate of 2.54%, while the average order value (AOV) stood between $75-100, notably lower than the high AOV of $604. In contrast, the largest competitor, gunbroker.com, dominated with $318,622,412 in revenue and over 13 million sessions, highlighting the competitive landscape within the sports and hunting sector.
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shooters-choice.com competitors

In April 2026, shooters-choice.com generated $20,090 in revenue from 233 transactions and 7,105 sessions, yielding an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. In comparison, otistec.com significantly outperformed shooters-choice.com, earning $45,940 with 402 transactions from 31,406 sessions, achieving an AOV of $100-125 and a lower conversion rate of 1.00-1.50%. birchwoodcasey.com led the pack with $73,789 in revenue, 482 transactions, and 26,802 sessions, boasting a higher AOV of $150-175 and a conversion rate of 1.50-2.00%. While shooters-choice.com maintains a better conversion rate, its revenue and transactions are substantially lower than its competitors, suggesting potential growth opportunities in both traffic generation and sales optimization.

otistec.com screenshot
#1 otistec.com
45.9K
Revenue
31.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
birchwoodcasey.com screenshot
#2 birchwoodcasey.com
73.8K
Revenue
26.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
shooters-choice.com vs top market performers
shooters-choice.com
top retailers
conversion rate vs average order value for shooters-choice.com and its competitors
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shooters-choice.com channels

Identify top traffic channels that drive growth for shooters-choice.comand discover how performance of traffic channels has changed over time.

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shooters-choice.com Google Ads spend

Evaluate shooters-choice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shooters-choice.com devices

Review shooters-choice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shooters-choice.com top markets

Explore shooters-choice.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shooters-choice.com country & global rank

Assess the ranking of shooters-choice.com among other retailers within its primary country and worldwide.

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