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Sep 2026
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Home/Insights/Retailers/shooters-choice.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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10.8K
Revenue
Sep 26
3.7K
Sessions
Sep 26
2.5-3.0%
Conv. rate
Sep 26
$75-100
AOV
Sep 26
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shooters-choice.com Annual Revenue and Growth

shooters-choice.com's annual sales on its online store amounted to $259.3K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$259.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
shooters-choice.com revenue by year

shooters-choice.com's monthly revenueOVER TIME
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Over the past three months, shooters-choice.com revenue has experienced decline of 14%, compared to the preceding three months.

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shooters-choice.com revenue decline for last six months
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OVERVIEW
shooters-choice.com operates in the hunting and shooting category, generating $10,800 in revenue for online sales in September 2026. Its conversion rate stands at 2.50-3.00%, which is within the typical hunting and shooting store range of 0.45% to 2.59%. The average order value (AOV) is $75-100, below the typical hunting and shooting store range of $109 to $691. Additionally, shooters-choice.com recorded 3,668 sessions, significantly lower than the approximately 36,300 sessions seen by a typical hunting and shooting store.
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shooters-choice.com competitors

The competitive set includes shooters-choice.com, otistec.com, otisdefense.com, birchwoodcasey.com, and huntegoltd.com. In September 2026, shooters-choice.com generated $10,800 in revenue from 108 transactions across 3,668 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. It trails behind birchwoodcasey.com, which leads with $108,000 in revenue and 681 transactions, and otistec.com, which surpasses with $105,000 in revenue and 976 transactions. Additionally, shooters-choice.com ranks third for sessions, well behind otistec.com’s 69,400 sessions. Although it performs well in conversion rates compared to huntegoltd.com, it remains significantly lower than its competitors in overall revenue and transactions.

otistec.com screenshot
#1 otistec.com
105.4K
Revenue
69.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
otisdefense.com screenshot
#2 otisdefense.com
4.5K
Revenue
892.1
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
birchwoodcasey.com screenshot
#3 birchwoodcasey.com
108.1K
Revenue
36.2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
huntegoltd.com screenshot
#4 huntegoltd.com
1.8K
Revenue
534
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
shooters-choice.com vs top market performers
shooters-choice.com
top retailers
conversion rate vs average order value for shooters-choice.com and its competitors
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Industries shooters-choice.com operates in

shooters-choice.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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shooters-choice.com channels

Identify top traffic channels that drive growth for shooters-choice.comand discover how performance of traffic channels has changed over time.

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shooters-choice.com Google Ads spend

Evaluate shooters-choice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shooters-choice.com devices

Review shooters-choice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shooters-choice.com top markets

Explore shooters-choice.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shooters-choice.com country & global rank

Assess the ranking of shooters-choice.com among other retailers within its primary country and worldwide.

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