Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/shopsteelcity.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for shopsteelcity.comshopsteelcity.com

Start benchmarking for free
Sign in with GoogleSign up with Google
870.9K
Revenue
Nov 25
139.4K
Sessions
Nov 25
4.5-5.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
Loading...

classic american clothing brand. worn with pride and built with blood, sweat and steel.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

shopsteelcity.com Annual Revenue and Growth

shopsteelcity.com's annual sales on its online store amounted to $4.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.1M
Annual growth forecast2024/2025
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
shopsteelcity.com revenue by year

shopsteelcity.com's monthly revenueOVER TIME
View real-time data

Over the past three months, shopsteelcity.com revenue has experienced growth of 88%, compared to the preceding three months.

View real-time data
shopsteelcity.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Top products on shopsteelcity.comby revenue

#1 Easy Pant
$66.7
Price
$342.8K
Revenue
#2 Steel City Letterman Jacket
$10K
Price
$150K
Revenue
#3 Perfect Tee
$44.2
Price
$131.5K
Revenue
#4 Vintage Crewneck
$92.4
Price
Revenue
#5 Ireland Crewneck
$65
Price
Revenue
#6 Easy Short
$50.2
Price
Revenue
#7 Hays Jacket
$123.3
Price
Revenue
#8 Tipped Crewneck
$74.4
Price
Revenue
#9 Midweight Flannel
$73.7
Price
Revenue
#10 Tough Times Jacket
$183.7
Price
Revenue
#1 Easy Pant
$66.7
Price
$342.8K
Revenue
#2 Steel City Letterman Jacket
$10K
Price
$150K
Revenue
#3 Perfect Tee
$44.2
Price
$131.5K
Revenue
Get access to full product performance analysis
Sign in with GoogleSign up with Google
OVERVIEW
In November 2025, shopsteelcity.com generated $870,901 in online sales, significantly outperforming the SPORTS median of $45,295, though trailing the top competitor, tennesseetitans.com, at $1,981,086; the site maintained a conversion rate of 4.50-5.00%, above the industry high of 4.21% and well above the low of 1.45%, with an average order value (AOV) of $125-150, below the category's high of $362 but above the low of $77, and recorded 139,375 sessions, far exceeding the median of 13,139, yet still behind the 450,014 sessions from tennesseetitans.com.
Read more

shopsteelcity.com competitors

In November 2025, shopsteelcity.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. shopsteelcity.com generated $870,901 in revenue from 6,622 transactions and 139,375 sessions, with an AOV ranging from $125 to $150 and a conversion rate of 4.50% to 5.00%. In comparison, shopfouronetwo.com only brought in $28,099 in revenue from 248 transactions and 8,169 sessions, with an AOV of $100 to $125 and a conversion rate of 3.00% to 3.50%. Likewise, compressmerch.com had revenue of $77,703 from 1,121 transactions and 11,217 sessions, with an AOV of $50 to $75 and a high conversion rate of 9.50% to 10.00%. Overall, shopsteelcity.com demonstrated stronger performance across the board in November 2025.

shopfouronetwo.com screenshot
#1 shopfouronetwo.com
28.1K
Revenue
8.2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
compressmerch.com screenshot
#2 compressmerch.com
77.7K
Revenue
11.2K
Sessions
9.5-10.0%
Conv. rate
$50-75
AOV
shopsteelcity.com vs top market performers
shopsteelcity.com
top retailers
conversion rate vs average order value for shopsteelcity.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at shopsteelcity.com

In November large majority of sales on shopsteelcity.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In November large majority of sales on shopsteelcity.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

shopsteelcity.com channels

Identify top traffic channels that drive growth for shopsteelcity.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

shopsteelcity.com Google Ads spend

Evaluate shopsteelcity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

shopsteelcity.com devices

Review shopsteelcity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

shopsteelcity.com top markets

Explore shopsteelcity.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

shopsteelcity.com country & global rank

Assess the ranking of shopsteelcity.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard