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Home/Insights/Retailers/sigmaphoto.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for sigmaphoto.comsigmaphoto.com

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1.8M
Revenue
Aug 26
232.3K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$900-1000
AOV
Aug 26
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  • Main country of store: UNITED STATES
  • Website category: PHOTOGRAPHY

SigmaPhoto.com is a website that serves as a platform for Sigma, a prominent camera and lens manufacturer. The site offers a wide array of products for photography enthusiasts and professionals, including high-quality cameras, lenses, filters, flashes, and accessories. It provides comprehensive information on their range of merchandise and enables users to make informed purchases.

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sigmaphoto.com Annual Revenue and Growth

sigmaphoto.com's annual sales on its online store amounted to $24.6M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$24.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sigmaphoto.com revenue by year

sigmaphoto.com's monthly revenueOVER TIME
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Over the past three months, sigmaphoto.com revenue has experienced growth of 22%, compared to the preceding three months.

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sigmaphoto.com revenue growth for last six months
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OVERVIEW
In August 2026, sigmaphoto.com generated $1.8 million in online sales, significantly higher than a typical store in the photography category, which earns around $56,200 monthly. Its conversion rate ranges from 0.50-1.00%, within the typical category range of 0.46% to 3.46%. The average order value stands at $900-925, exceeding the typical store range of $58 to $710. Additionally, sigmaphoto.com attracted 232,000 sessions, well above the approximately 20,600 sessions seen by a typical store in the photography category.
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sigmaphoto.com competitors

In August 2026, sigmaphoto.com trails its competitors in both transactions and sessions. It recorded 1,982 transactions from 232,000 sessions, while its closest competitor, lensrentals.com, achieved 3,023 transactions and 436,000 sessions. However, sigmaphoto.com boasts a higher average order value (AOV) at 900-925 compared to imaging-resource.com, which has an AOV of 525-550. Revenue-wise, sigmaphoto.com earned $1.8 million, ranking third behind mpb.com’s $81.4 million and keh.com’s $5.9 million. Notably, sigmaphoto.com shares a conversion rate range of 0.50-1.00, which is equal to lensrentals.com but trails behind the stronger performance of both imaging-resource.com and keh.com, which are at 1.00-1.50%.

imaging-resource.com screenshot
#1 imaging-resource.com
1.4M
Revenue
247.7K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
mpb.com screenshot
#2 mpb.com
81.4M
Revenue
6.5M
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
ducloslenses.com screenshot
#3 ducloslenses.com
72.3K
Revenue
18.4K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
keh.com screenshot
#4 keh.com
5.9M
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
lensrentals.com screenshot
#5 lensrentals.com
1.7M
Revenue
436.5K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
sigmaphoto.com vs top market performers
sigmaphoto.com
top retailers
conversion rate vs average order value for sigmaphoto.com and its competitors
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Revenue share by device at sigmaphoto.com

In August large majority of sales on sigmaphoto.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on sigmaphoto.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries sigmaphoto.com operates in

sigmaphoto.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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sigmaphoto.com channels

Identify top traffic channels that drive growth for sigmaphoto.comand discover how performance of traffic channels has changed over time.

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sigmaphoto.com Google Ads spend

Evaluate sigmaphoto.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sigmaphoto.com devices

Review sigmaphoto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sigmaphoto.com top markets

Explore sigmaphoto.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sigmaphoto.com country & global rank

Assess the ranking of sigmaphoto.com among other retailers within its primary country and worldwide.

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