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Home/Insights/Retailers/sigmaphoto.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for sigmaphoto.comsigmaphoto.com

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1.5M
Revenue
Mar 26
234.8K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$800-900
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: PHOTOGRAPHY

SigmaPhoto.com is a website that serves as a platform for Sigma, a prominent camera and lens manufacturer. The site offers a wide array of products for photography enthusiasts and professionals, including high-quality cameras, lenses, filters, flashes, and accessories. It provides comprehensive information on their range of merchandise and enables users to make informed purchases.

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sigmaphoto.com Annual Revenue and Growth

sigmaphoto.com's annual sales on its online store amounted to $24.6M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$24.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sigmaphoto.com revenue by year

sigmaphoto.com's monthly revenueOVER TIME
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Over the past three months, sigmaphoto.com revenue has experienced decline of 33%, compared to the preceding three months.

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sigmaphoto.com revenue decline for last six months
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OVERVIEW
In March 2026, sigmaphoto.com, operating in the PHOTOGRAPHY sector, generated impressive online sales of $1,549,791, significantly surpassing the median of $67,829, though still trailing the leading mpb.com, which reported $28,469,304. The site maintained a conversion rate between 0.50-1.00%, underperforming relative to the high industry benchmark of 3.78%. Additionally, its average order value (AOV) ranged from $850 to $875, well above the industry low of $43 and nearing the high of $671. With 234,829 sessions, sigmaphoto.com exceeded the median of 25,417 but was far from mpb.com's peak of 4,951,980 sessions.
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sigmaphoto.com competitors

When comparing sigmaphoto.com to its competitors in March 2026, we can see that sigmaphoto.com generated a revenue of $1,549,791 with 1,788 transactions and 234,829 sessions, resulting in an average order value (AOV) of $850-$875 and a conversion rate of 0.50-1.00%. In contrast, imaging-resource.com had a revenue of $1,787,262 with 3,317 transactions and 235,200 sessions, a lower AOV of $525-$550, but a slightly higher conversion rate of 1.00-1.50%. On the other hand, mpb.com stood out with a significantly higher revenue of $28,469,304 from 78,481 transactions and 4,951,980 sessions, despite a lower AOV of $350-$375, but a conversion rate of 1.50-2.00%. Overall, while sigmaphoto.com performed well in terms of AOV and conversion rate, there are competitors like mpb.com dominating in revenue and transaction numbers.

imaging-resource.com screenshot
#1 imaging-resource.com
1.8M
Revenue
235.2K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
mpb.com screenshot
#2 mpb.com
28.5M
Revenue
5M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
ducloslenses.com screenshot
#3 ducloslenses.com
83.3K
Revenue
25.7K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
keh.com screenshot
#4 keh.com
4.7M
Revenue
883.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
lensrentals.com screenshot
#5 lensrentals.com
1.9M
Revenue
394.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
sigmaphoto.com vs top market performers
sigmaphoto.com
top retailers
conversion rate vs average order value for sigmaphoto.com and its competitors
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Revenue share by device at sigmaphoto.com

In March large majority of sales on sigmaphoto.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on sigmaphoto.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sigmaphoto.com channels

Identify top traffic channels that drive growth for sigmaphoto.comand discover how performance of traffic channels has changed over time.

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sigmaphoto.com Google Ads spend

Evaluate sigmaphoto.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sigmaphoto.com devices

Review sigmaphoto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sigmaphoto.com top markets

Explore sigmaphoto.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sigmaphoto.com country & global rank

Assess the ranking of sigmaphoto.com among other retailers within its primary country and worldwide.

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