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Jul 2026
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Home/Insights/Retailers/sigmaphoto.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for sigmaphoto.comsigmaphoto.com

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2.1M
Revenue
Jul 26
215.6K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$800-900
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: PHOTOGRAPHY

SigmaPhoto.com is a website that serves as a platform for Sigma, a prominent camera and lens manufacturer. The site offers a wide array of products for photography enthusiasts and professionals, including high-quality cameras, lenses, filters, flashes, and accessories. It provides comprehensive information on their range of merchandise and enables users to make informed purchases.

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sigmaphoto.com Annual Revenue and Growth

sigmaphoto.com's annual sales on its online store amounted to $24.6M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$24.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sigmaphoto.com revenue by year

sigmaphoto.com's monthly revenueOVER TIME
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Over the past three months, sigmaphoto.com revenue has experienced growth of 40%, compared to the preceding three months.

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sigmaphoto.com revenue growth for last six months
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OVERVIEW
In July 2026, sigmaphoto.com generated $2.1 million in online sales, significantly exceeding the $45,500 typical revenue for a store in the photography category. The site's conversion rate of 1.00-1.50% falls within the category's typical range of 0.46% to 3.58%. With an average order value (AOV) of $875-900, it also surpasses the typical AOV of $58 to $711. Additionally, sigmaphoto.com attracted 216,000 sessions, far exceeding the typical 17,400 sessions for a store in the photography category.
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sigmaphoto.com competitors

In July 2026, sigmaphoto.com trails significantly in sessions, recording only 216,000 compared to mpb.com’s impressive 5.8 million. Revenue-wise, sigmaphoto.com ranks third among its competitors with $2.1 million, lagging behind mpb.com by $71.4 million. Additionally, while sigmaphoto.com has 2,369 transactions, it ranks fifth, trailing mpb.com by 168,000 transactions. The average order value (AOV) for sigmaphoto.com ranges from $875 to $900, which is notably higher than competitors like imaging-resource.com and lensrentals.com. However, all sites share similar conversion rates between 1.00-1.50%, suggesting that while sigmaphoto.com excels in AOV, it must improve its traffic and transaction volume to compete effectively.

imaging-resource.com screenshot
#1 imaging-resource.com
1.7M
Revenue
286.5K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
mpb.com screenshot
#2 mpb.com
73.5M
Revenue
5.8M
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
ducloslenses.com screenshot
#3 ducloslenses.com
59.3K
Revenue
19.2K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
keh.com screenshot
#4 keh.com
5.4M
Revenue
975.9K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
lensrentals.com screenshot
#5 lensrentals.com
1.6M
Revenue
365K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
sigmaphoto.com vs top market performers
sigmaphoto.com
top retailers
conversion rate vs average order value for sigmaphoto.com and its competitors
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Revenue share by device at sigmaphoto.com

In July large majority of sales on sigmaphoto.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on sigmaphoto.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries sigmaphoto.com operates in

sigmaphoto.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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sigmaphoto.com channels

Identify top traffic channels that drive growth for sigmaphoto.comand discover how performance of traffic channels has changed over time.

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sigmaphoto.com Google Ads spend

Evaluate sigmaphoto.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sigmaphoto.com devices

Review sigmaphoto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sigmaphoto.com top markets

Explore sigmaphoto.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sigmaphoto.com country & global rank

Assess the ranking of sigmaphoto.com among other retailers within its primary country and worldwide.

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