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Home/Insights/Retailers/silhouetteamerica.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.4M
Revenue
Mar 26
375.1K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$325-350
AOV
Mar 26
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SilhouetteAmerica.com is a website offering a range of products related to crafting and DIY projects. Their inventory consist of cutting machines, heat transfer materials, adhesive vinyl, screen printing supplies, and related accessories. The website also provides resources such as tutorials, design ideas, and software updates for their devices, catering to creative enthusiasts.

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silhouetteamerica.com Annual Revenue and Growth

silhouetteamerica.com's annual sales on its online store amounted to $18.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$18.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
silhouetteamerica.com revenue by year

silhouetteamerica.com's monthly revenueOVER TIME
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Over the past three months, silhouetteamerica.com revenue has experienced decline of 15%, compared to the preceding three months.

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silhouetteamerica.com revenue decline for last six months
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OVERVIEW
In March 2026, silhouetteamerica.com generated $1,425,484 in online sales, significantly surpassing the industry median of $521,120, while the leading competitor, philips.de, achieved $3,226,487. The site's conversion rate ranged from 1.00% to 1.50%, below the high of 5.41% but above the low of 0.71%. Average order value (AOV) was between $325 and $350, close to the industry's high of $377 and well above the low of $48. With 375,134 sessions, silhouetteamerica.com outperformed the median of 148,777, but lagged behind the top performer simplisafe.com, which had 1,759,762 sessions.
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silhouetteamerica.com competitors

In March 2026, silhouetteamerica.com generated a revenue of $1,425,484 with 4,102 transactions and 375,134 sessions. Their average order value (AOV) falls between $325-350, and their conversion rate is between 1.00-1.50%. Compared to swingdesign.com, silhouetteamerica.com outperformed in revenue by more than double, transactions by almost triple, sessions by over double, and AOV by a smaller margin. However, swingdesign.com had a slightly higher conversion rate range of 0.50-1.00%. On the other hand, compared to therhinestoneworld.com, silhouetteamerica.com excelled in all aspects significantly, with revenue over 10 times higher, transactions almost six times higher, sessions almost ten times higher, and AOV more than double. Additionally, silhouetteamerica.com had a comparable conversion rate range of 1.00-1.50%, showcasing its strength in driving sales and engagement on its platform.

swingdesign.com screenshot
#1 swingdesign.com
669.5K
Revenue
174.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
therhinestoneworld.com screenshot
#2 therhinestoneworld.com
127K
Revenue
38.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
silhouetteamerica.com vs top market performers
silhouetteamerica.com
top retailers
conversion rate vs average order value for silhouetteamerica.com and its competitors
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Revenue share by device at silhouetteamerica.com

In March large majority of sales on silhouetteamerica.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on silhouetteamerica.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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silhouetteamerica.com channels

Identify top traffic channels that drive growth for silhouetteamerica.comand discover how performance of traffic channels has changed over time.

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silhouetteamerica.com Google Ads spend

Evaluate silhouetteamerica.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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silhouetteamerica.com devices

Review silhouetteamerica.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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silhouetteamerica.com top markets

Explore silhouetteamerica.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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silhouetteamerica.com country & global rank

Assess the ranking of silhouetteamerica.com among other retailers within its primary country and worldwide.

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