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Dec 2025
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Home/Insights/Retailers/silhouetteamerica.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for silhouetteamerica.comsilhouetteamerica.com

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1.8M
Revenue
Dec 25
527.6K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$300-325
AOV
Dec 25
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SilhouetteAmerica.com is a website offering a range of products related to crafting and DIY projects. Their inventory consist of cutting machines, heat transfer materials, adhesive vinyl, screen printing supplies, and related accessories. The website also provides resources such as tutorials, design ideas, and software updates for their devices, catering to creative enthusiasts.

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silhouetteamerica.com Annual Revenue and Growth

silhouetteamerica.com's annual sales on its online store amounted to $27.9M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$27.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
silhouetteamerica.com revenue by year

silhouetteamerica.com's monthly revenueOVER TIME
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Over the past three months, silhouetteamerica.com revenue has experienced growth of 31%, compared to the preceding three months.

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silhouetteamerica.com revenue growth for last six months
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OVERVIEW
In December 2025, silhouetteamerica.com generated $1,824,858 in online sales, significantly surpassing the median of $576,668 in the computers, electronics, and technology industry, though it trails behind the leading competitor, photosi.com, at $4,435,544. The site achieved a conversion rate between 1.00-1.50%, below the high of 5.83% but above the low of 0.7%, with an average order value (AOV) ranging from $300-325, aligning closely with the industry high of $321. With 527,553 sessions, silhouetteamerica.com outperformed the median of 164,777 but fell short of simplisafe.com's peak of 2,101,455 sessions.
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silhouetteamerica.com competitors

In December 2025, silhouetteamerica.com reported a revenue of $1,824,858 with 6,045 transactions and 527,553 sessions. Their average order value (AOV) ranged from $300-$325, and their conversion rate was between 1.00-1.50%. Comparing this data to their competitors, swingdesign.com generated $521,622 in revenue with 1,191 transactions and 155,907 sessions. Their AOV was higher at $425-$450, but their conversion rate was lower at 0.50-1.00%. On the other hand, therhinestoneworld.com had a revenue of $111,334 with 596 transactions and 29,635 sessions. Their AOV was lower at $175-$200, but their conversion rate was higher at 2.00-2.50%. Overall, silhouetteamerica.com outperformed both competitors in terms of revenue, transactions, and sessions, but each competitor had their strengths in AOV and conversion rate.

swingdesign.com screenshot
#1 swingdesign.com
521.6K
Revenue
155.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
therhinestoneworld.com screenshot
#2 therhinestoneworld.com
111.3K
Revenue
29.6K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
silhouetteamerica.com vs top market performers
silhouetteamerica.com
top retailers
conversion rate vs average order value for silhouetteamerica.com and its competitors
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Revenue share by device at silhouetteamerica.com

In December large majority of sales on silhouetteamerica.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on silhouetteamerica.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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silhouetteamerica.com channels

Identify top traffic channels that drive growth for silhouetteamerica.comand discover how performance of traffic channels has changed over time.

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silhouetteamerica.com Google Ads spend

Evaluate silhouetteamerica.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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silhouetteamerica.com devices

Review silhouetteamerica.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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silhouetteamerica.com top markets

Explore silhouetteamerica.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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silhouetteamerica.com country & global rank

Assess the ranking of silhouetteamerica.com among other retailers within its primary country and worldwide.

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